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Oct 2025
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Home/Insights/Retailers/burrisoptics.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for burrisoptics.comburrisoptics.com

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183.2K
Revenue
Oct 25
119.4K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$700-800
AOV
Oct 25
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burrisoptics.com Annual Revenue and Growth

burrisoptics.com's annual sales on its online store amounted to $2.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
burrisoptics.com revenue by year

burrisoptics.com's monthly revenueOVER TIME
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Over the past three months, burrisoptics.com revenue has experienced growth of 39%, compared to the preceding three months.

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burrisoptics.com revenue growth for last six months
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OVERVIEW
In October 2025, burrisoptics.com generated $183,226 in online sales, significantly surpassing the industry median of $103,393 in the SPORTS category. Despite this, its conversion rate ranged between 0.00-0.50%, falling short of the impressive 2.58% benchmark. The Average Order Value (AOV) stood between $725-750, exceeding the category's high of $652. With 119,421 sessions, burrisoptics.com maintained a robust presence, yet it remains far behind gunbroker.com, which led with 13,734,560 sessions. Overall, while burrisoptics.com showed strong revenue and AOV, its conversion rate and sessions suggest room for improvement.
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burrisoptics.com competitors

In October 2025, burrisoptics.com reported a revenue of $183,226 with 250 transactions and 119,421 sessions, resulting in an average order value (AOV) of $725-750 and a conversion rate of 0.00-0.50. In comparison, sportoptics.com outperformed Burris Optics with a revenue of $285,475, 318 transactions, and 48,818 sessions. The AOV for Sport Optics was higher at $875-900, and the conversion rate was also stronger at 0.50-1.00. On the other hand, leupold.com surpassed both Burris Optics and Sport Optics with a revenue of $2,343,524, 7,247 transactions, and 475,631 sessions. However, the AOV for Leupold was lower at $300-325, but they excelled in conversion rate at 1.50-2.00. Overall, while Burris Optics holds its own in the industry, there are competitors like Leupold and Vortex Optics that have achieved higher revenue and transaction numbers.

sportoptics.com screenshot
#1 sportoptics.com
285.5K
Revenue
48.8K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
nightsightoptics.com screenshot
#2 nightsightoptics.com
33.2K
Revenue
4K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
leupold.com screenshot
#3 leupold.com
2.3M
Revenue
475.6K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
vortexoptics.com screenshot
#4 vortexoptics.com
3.1M
Revenue
878.4K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
nightvisionguys.com screenshot
#5 nightvisionguys.com
138.6K
Revenue
16.3K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
burrisoptics.com vs top market performers
burrisoptics.com
top retailers
conversion rate vs average order value for burrisoptics.com and its competitors
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Revenue share by device at burrisoptics.com

In October large majority of sales on burrisoptics.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on burrisoptics.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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burrisoptics.com channels

Identify top traffic channels that drive growth for burrisoptics.comand discover how performance of traffic channels has changed over time.

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burrisoptics.com Google Ads spend

Evaluate burrisoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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burrisoptics.com devices

Review burrisoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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burrisoptics.com top markets

Explore burrisoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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burrisoptics.com country & global rank

Assess the ranking of burrisoptics.com among other retailers within its primary country and worldwide.

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