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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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10.4M
Revenue
Mar 26
2.3M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$200-225
AOV
Mar 26
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Burton.com is a website that showcases products from the Burton brand. The website features a wide range of snowboarding and outdoor gear for individuals at various skill levels. The offered merchandise includes snowboards, boots, bindings, outerwear, accessories, and related equipment designed for snow sports enthusiasts.

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burton.com Annual Revenue and Growth

burton.com's annual sales on its online store amounted to $68M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$68M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
burton.com revenue by year

burton.com's monthly revenueOVER TIME
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Over the past three months, burton.com revenue has experienced growth of 4.6%, compared to the preceding three months.

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burton.com revenue growth for last six months
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OVERVIEW
In March 2026, burton.com generated $10,416,444 in online sales, significantly surpassing the median sports industry revenue of $85,085, though still behind the category leader, garmin.com, at $126,145,550. The site achieved a conversion rate of 2.00-2.50%, slightly below the high benchmark of 3.09% but well above the low of 0.66%. With an average order value (AOV) between $200-225, it remained under the sports category's high AOV of $538 while exceeding the low of $79. Additionally, burton.com attracted 2,252,616 sessions, a considerable figure compared to the median of 31,259 in the industry.
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burton.com competitors

In March 2026, burton.com had a revenue of $10,416,444 with 46,380 transactions and 2,252,616 sessions, resulting in an average order value (AOV) of $200-$225 and a conversion rate of 2.00-2.50%. Compared to its competitors, burton.com falls behind evo.com in terms of revenue, with evo.com generating $12,984,780. However, burton.com outperforms the-house.com and tactics.com in both revenue and sessions. In terms of conversion rate, burton.com is on par with evo.com, but surpasses snowboard-asylum.com and volcom.com. While burton.com and snowboard-asylum.com have similar AOV ranges, burton.com attracts more transactions and sessions. Overall, burton.com holds its own in the market against its competitors, with strong metrics across various domains.

the-house.com screenshot
#1 the-house.com
725.6K
Revenue
194.7K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
evo.com screenshot
#2 evo.com
13M
Revenue
3.3M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
tactics.com screenshot
#3 tactics.com
703.5K
Revenue
566.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
snowboard-asylum.com screenshot
#4 snowboard-asylum.com
235.4K
Revenue
144.8K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
volcom.com screenshot
#5 volcom.com
281.4K
Revenue
210.1K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
burton.com vs top market performers
burton.com
top retailers
conversion rate vs average order value for burton.com and its competitors
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Revenue share by device at burton.com

In March large majority of sales on burton.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on burton.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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burton.com channels

Identify top traffic channels that drive growth for burton.comand discover how performance of traffic channels has changed over time.

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burton.com Google Ads spend

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burton.com devices

Review burton.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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burton.com top markets

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burton.com country & global rank

Assess the ranking of burton.com among other retailers within its primary country and worldwide.

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