backcountry.com
Backcountry.com is an online retailer specializing in outdoor gear and apparel. The website offers a diverse range of products such as hiking and camping equipment, skiing and snowboarding gear, clothing, footwear, and accessories. Customers can find a wide selection of reputable brands catering to a variety of outdoor activities.
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backcountry.com Annual Revenue and Growth
backcountry.com's annual sales on its online store amounted to $276.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
backcountry.com's monthly revenueOVER TIME
Over the past three months, backcountry.com revenue has experienced growth of 116%, compared to the preceding three months.
backcountry.com competitors
When comparing backcountry.com to its competitors in January 2026, backcountry.com falls in the middle of the pack in terms of revenue, with $31,031,718. The site also had 172,368 transactions and 7,809,114 sessions. backcountry.com's average order value (AOV) ranges between $175-200, and its conversion rate falls between 2.00-2.50%. In contrast, rei.com leads the pack in revenue with $95,998,003, followed by evo.com at $21,164,672. However, backcountry.com surpasses other competitors like outdoorgearlab.com and the-house.com in terms of revenue, transactions, and sessions. Each competitor has a unique selling point, whether it's a higher AOV like outdoorgearlab.com or a higher conversion rate like the-house.com. Overall, backcountry.com holds its own in the competitive outdoor retail market.
Revenue share by device at backcountry.com
In January large majority of sales on backcountry.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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backcountry.com channels
Identify top traffic channels that drive growth for backcountry.comand discover how performance of traffic channels has changed over time.
backcountry.com Google Ads spend
Evaluate backcountry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
backcountry.com devices
Review backcountry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
