backcountry.com
Backcountry.com is an online retailer specializing in outdoor gear and apparel. The website offers a diverse range of products such as hiking and camping equipment, skiing and snowboarding gear, clothing, footwear, and accessories. Customers can find a wide selection of reputable brands catering to a variety of outdoor activities.
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backcountry.com Annual Revenue and Growth
backcountry.com's annual sales on its online store amounted to $276.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
backcountry.com's monthly revenueOVER TIME
Over the past three months, backcountry.com revenue has experienced growth of 1.6%, compared to the preceding three months.
backcountry.com competitors
In June 2026, backcountry.com generated $29,245,769 in revenue from 153,961 transactions across 8,685,624 sessions, achieving an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. In comparison, rei.com outperformed significantly with $150,642,416 in revenue and 884,864 transactions, although its AOV ($150-175) is slightly lower than backcountry.com’s. evo.com's revenue ($3,789,593) and transactions (14,619) were much lower, despite a higher AOV ($250-275). steepandcheap.com recorded $1,546,441 in revenue and a conversion rate in line with backcountry.com (1.50-2.00%), while outdoorgearlab.com struggled with only $6,890,258 and a notably low conversion rate of 0.00-0.50%. the-house.com reported $233,302 in revenue, emphasizing the competitive landscape where backcountry.com remains a solid contender despite rei.com’s dominance.
Revenue share by device at backcountry.com
In June large majority of sales on backcountry.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries backcountry.com operates in
backcountry.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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backcountry.com channels
Identify top traffic channels that drive growth for backcountry.comand discover how performance of traffic channels has changed over time.
backcountry.com Google Ads spend
Evaluate backcountry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
backcountry.com devices
Review backcountry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
