backcountry.com
Backcountry.com is an online retailer specializing in outdoor gear and apparel. The website offers a diverse range of products such as hiking and camping equipment, skiing and snowboarding gear, clothing, footwear, and accessories. Customers can find a wide selection of reputable brands catering to a variety of outdoor activities.
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backcountry.com Annual Revenue and Growth
backcountry.com's annual sales on its online store amounted to $276.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
backcountry.com's monthly revenueOVER TIME
Over the past three months, backcountry.com revenue has experienced decline of 26%, compared to the preceding three months.
backcountry.com competitors
When comparing backcountry.com to its competitors as of March 2026, we can see that backcountry.com has a revenue of $25,573,525 with 135,003 transactions and 7,344,563 sessions. Their average order value (AOV) ranges from $175 to $200, and their conversion rate is between 1.50% and 2.00%. In contrast, evo.com has a revenue of $12,984,780 with 49,392 transactions and 3,259,630 sessions. rei.com outperforms with a revenue of $105,178,713, 627,604 transactions, and 39,903,526 sessions. The highest AOV belongs to outdoorgearlab.com at $325 to $350, but their conversion rate is the lowest at 0.00% to 0.50%. Overall, backcountry.com falls within the same conversion rate range as its competitors but stands out with a solid revenue and number of transactions.
Revenue share by device at backcountry.com
In March large majority of sales on backcountry.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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backcountry.com channels
Identify top traffic channels that drive growth for backcountry.comand discover how performance of traffic channels has changed over time.
backcountry.com Google Ads spend
Evaluate backcountry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
backcountry.com devices
Review backcountry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
