backcountry.com
Backcountry.com is an online retailer specializing in outdoor gear and apparel. The website offers a diverse range of products such as hiking and camping equipment, skiing and snowboarding gear, clothing, footwear, and accessories. Customers can find a wide selection of reputable brands catering to a variety of outdoor activities.
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backcountry.com Annual Revenue and Growth
backcountry.com's annual sales on its online store amounted to $276.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
backcountry.com's monthly revenueOVER TIME
Over the past three months, backcountry.com revenue has experienced growth of 18%, compared to the preceding three months.
backcountry.com competitors
The competitive set includes backcountry.com, rei.com, evo.com, steepandcheap.com, outdoorgearlab.com, and the-house.com. In July 2026, backcountry.com generated $28.6 million in revenue from 139,000 transactions across 8.1 million sessions, giving it an AOV of $200-225 and a conversion rate of 1.50-2.00%. Although it ranks second in revenue, backcountry.com trails rei.com significantly by $124.8 million, with rei.com reporting $153.4 million in revenue and 893,000 transactions. In terms of website traffic, backcountry.com sees 41.6 million fewer sessions than rei.com, which has a total of 49.7 million. Competitors like evo.com and steepandcheap.com fall short in revenue and transactions, reporting only $5.3 million and $1.8 million, respectively. Overall, while backcountry.com performs well, it still lags behind the dominant rei.com in key metrics.
Industries backcountry.com operates in
backcountry.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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backcountry.com channels
Identify top traffic channels that drive growth for backcountry.comand discover how performance of traffic channels has changed over time.
backcountry.com Google Ads spend
Evaluate backcountry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
backcountry.com devices
Review backcountry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
