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May 2025
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Home/Insights/Retailers/bztactical.co.uk
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for bztactical.co.ukbztactical.co.uk

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216K
Revenue
59.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
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BZ Tactical is one of the UK's leading retailers of Airsoft equipment and gear. We have a large walk in store as well as our online airsoft shop. We stock a huge range of guns, BBs, gear, accessories and much more.

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bztactical.co.uk's revenueOVER TIME
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Over the past three months, bztactical.co.uk revenue has experienced growth of 8.2%, compared to the preceding three months.

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bztactical.co.uk revenue growth for last six months
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OVERVIEW
In May 2025, bztactical.co.uk in the SPORTS industry had a revenue of $216,023 with a median of $84,330. Their conversion rate ranged from 1.50-2.00%, AOV from $175-200, and 59,292 sessions. The highest conversion rate was 3.0% and AOV was $565, while the lowest conversion rate was 0.65% and AOV was $79. The online store with the highest revenue was garmin.com at $189,203,870 and the highest number of sessions at 47,255,232. The median sessions in the SPORTS industry was 29,719.
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bztactical.co.uk competitors

In May 2025, bztactical.co.uk generated a revenue of £216,023 from 1,084 transactions with 59,292 sessions. The average order value (AOV) ranged between £175-£200, and the conversion rate was between 1.50-2.00%. When compared to its competitors, bztactical.co.uk outperformed some in terms of revenue and transactions but fell behind in sessions and AOV. defconairsoft.co.uk had £157,488 in revenue from 780 transactions and 95,603 sessions, with a higher AOV of £200-£225 but a lower conversion rate of 0.50-1.00%. patrolbase.co.uk was a strong competitor with revenue of £974,229 from 5,714 transactions and 454,002 sessions, although their AOV was lower at £150-£175. bullseyecountrysport.co.uk had lower revenue and sessions compared to bztactical.co.uk but had a higher conversion rate. Overall, bztactical.co.uk showed competitiveness in revenue and transactions, but may need to focus on increasing sessions and AOV to surpass some competitors.

defconairsoft.co.uk screenshot
#1 defconairsoft.co.uk
157.5K
Revenue
95.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
bullseyecountrysport.co.uk screenshot
#2 bullseyecountrysport.co.uk
143.5K
Revenue
37.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
patrolbase.co.uk screenshot
#3 patrolbase.co.uk
974.2K
Revenue
454K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
socomtactical.net screenshot
#4 socomtactical.net
116.9K
Revenue
34.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
airsoftzone.co.uk screenshot
#5 airsoftzone.co.uk
9.4K
Revenue
5.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
bztactical.co.uk vs top market performers
bztactical.co.uk
top retailers
conversion rate vs average order value for bztactical.co.uk and its competitors
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Revenue share by device at bztactical.co.uk

In May large majority of sales on bztactical.co.uk, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.

In May large majority of sales on bztactical.co.uk, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.
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bztactical.co.uk channels

Identify top traffic channels that drive growth for bztactical.co.ukand discover how performance of traffic channels has changed over time.

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bztactical.co.uk Google Ads spend

Evaluate bztactical.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bztactical.co.uk devices

Review bztactical.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bztactical.co.uk top markets

Explore bztactical.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bztactical.co.uk country & global rank

Assess the ranking of bztactical.co.uk among other retailers within its primary country and worldwide.

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