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Oct 2025
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TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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17.9M
Revenue
Oct 25
4.5M
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$500-600
AOV
Oct 25
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Canon.com is an official website owned by Canon, a renowned multinational company based in Japan. The website offers a wide range of imaging and optical products manufactured by Canon, such as cameras, printers, scanners, projectors, and related accessories. It also provides support, service, and information on product innovations and company news.

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canon.com Annual Revenue and Growth

canon.com's annual sales on its online store amounted to $349.9M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$349.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
canon.com revenue by year

canon.com's monthly revenueOVER TIME
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Over the past three months, canon.com revenue has experienced decline of 8.6%, compared to the preceding three months.

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canon.com revenue decline for last six months
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OVERVIEW
In October 2025, canon.com generated $17,937,683 in online sales within the PHOTOGRAPHY sector, significantly higher than the median of $73,312, but trailing behind the leading competitor mpb.com at $57,083,568. Its conversion rate ranged from 0.50-1.00%, below the industry high of 3.62% and above the low of 0.6%. Canon's average order value (AOV) was between $575-600, also lower than the top AOV of $695. With 4,459,118 sessions, canon.com outperformed the median of 22,470, though still below lifetouch.com’s 6,918,767 sessions, indicating a robust engagement with its target audience.
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canon.com competitors

When comparing canon.com to its competitors in October 2025, we see that Canon's revenue of $17,937,683 is higher than keh.com's $4,099,201 and imaging-resource.com's $2,625,314. However, Canon falls behind mpb.com, which has a revenue of $57,083,568, and adorama.com, which has a revenue of $24,828,373. In terms of transactions, Canon's 31,130 is lower than mpb.com's 158,232 and adorama.com's 33,999. Canon's session count of 4,459,118 is on par with mpb.com's 4,326,694 but higher than keh.com's 920,302. Canon's Average Order Value (AOV) ranges between $575-600, placing it above most competitors except adorama.com, which has an AOV of $725-750. Canon's conversion rate of 0.50-1.00 is in line with most competitors, with mpb.com leading with a conversion rate of 3.50-4.00.

keh.com screenshot
#1 keh.com
4.1M
Revenue
920.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
mpb.com screenshot
#2 mpb.com
57.1M
Revenue
4.3M
Sessions
3.5-4.0%
Conv. rate
$350-375
AOV
imaging-resource.com screenshot
#3 imaging-resource.com
2.6M
Revenue
301.2K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
adorama.com screenshot
#4 adorama.com
24.8M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
compandsave.com screenshot
#5 compandsave.com
706.6K
Revenue
166.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
canon.com vs top market performers
canon.com
top retailers
conversion rate vs average order value for canon.com and its competitors
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canon.com channels

Identify top traffic channels that drive growth for canon.comand discover how performance of traffic channels has changed over time.

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canon.com Google Ads spend

Evaluate canon.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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canon.com devices

Review canon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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canon.com top markets

Explore canon.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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canon.com country & global rank

Assess the ranking of canon.com among other retailers within its primary country and worldwide.

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