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Dec 2025
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Home/Insights/Retailers/bhphotovideo.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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73.3M
Revenue
Dec 25
14.7M
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$600-700
AOV
Dec 25
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B&H Photo Video is an online retailer with a vast selection of photography and video gear. They offer a wide array of cameras, lenses, drones, audio equipment, lighting gear, computer accessories, and other related products. Operating since 1973, B&H is known in the industry for its extensive inventory and reliable service.

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bhphotovideo.com Annual Revenue and Growth

bhphotovideo.com's annual sales on its online store amounted to $875.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$875.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bhphotovideo.com revenue by year

bhphotovideo.com's monthly revenueOVER TIME
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Over the past three months, bhphotovideo.com revenue has experienced growth of 18%, compared to the preceding three months.

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bhphotovideo.com revenue growth for last six months
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OVERVIEW
In December 2025, bhphotovideo.com generated $73,268,154 in online sales within the COMPUTERS AND TECHNOLOGY sector, significantly above the median of $242,983, yet far from the leader apple.com's $3,647,875,907. With a conversion rate of 0.50-1.00%, it hovers near the low end compared to the sector’s high of 3.83%. The average order value (AOV) ranged between $600-625, also below the high of $890. The site recorded 14,676,816 sessions, substantially exceeding the sector's median of 54,788, but still dwarfed by samsung.com's 769,925,390 sessions.
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bhphotovideo.com competitors

When comparing bhphotovideo.com to its competitors in December 2025, we can see that bhphotovideo.com had a revenue of $73,268,154 from 119,294 transactions and 14,676,816 sessions with an average order value (AOV) ranging from $600 to $625 and a conversion rate of 0.50-1.00%. In comparison, adorama.com had a revenue of $33,994,456 with 45,605 transactions and 2,990,093 sessions, a higher AOV of $725-$750, and a conversion rate of 1.50-2.00%. newegg.com outperformed with a revenue of $142,167,764 from 342,066 transactions and 19,992,387 sessions, while microcenter.com had a revenue of $106,361,076 from 265,593 transactions and 11,527,178 sessions, with a higher conversion rate of 2.00-2.50%. Overall, bhphotovideo.com falls within the range of its competitors in terms of revenue, transactions, sessions, and conversion rate, but its AOV is slightly lower than some competitors.

adorama.com screenshot
#1 adorama.com
34M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
newegg.com screenshot
#2 newegg.com
142.2M
Revenue
20M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
cdw.com screenshot
#3 cdw.com
27.7M
Revenue
1.9M
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
microcenter.com screenshot
#4 microcenter.com
106.4M
Revenue
11.5M
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
sweetwater.com screenshot
#5 sweetwater.com
48.5M
Revenue
15.1M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
bhphotovideo.com vs top market performers
bhphotovideo.com
top retailers
conversion rate vs average order value for bhphotovideo.com and its competitors
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Revenue share by device at bhphotovideo.com

In December large majority of sales on bhphotovideo.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on bhphotovideo.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bhphotovideo.com channels

Identify top traffic channels that drive growth for bhphotovideo.comand discover how performance of traffic channels has changed over time.

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bhphotovideo.com Google Ads spend

Evaluate bhphotovideo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bhphotovideo.com devices

Review bhphotovideo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bhphotovideo.com top markets

Explore bhphotovideo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bhphotovideo.com country & global rank

Assess the ranking of bhphotovideo.com among other retailers within its primary country and worldwide.

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