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Jul 2026
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Home/Insights/Retailers/columbiasportswear.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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247K
Revenue
Jul 26
215.8K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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columbiasportswear.de Annual Revenue and Growth

columbiasportswear.de's annual sales on its online store amounted to $6.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
columbiasportswear.de revenue by year

columbiasportswear.de's monthly revenueOVER TIME
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Over the past three months, columbiasportswear.de revenue has experienced decline of 23%, compared to the preceding three months.

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columbiasportswear.de revenue decline for last six months
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OVERVIEW
columbiasportswear.de generated $247,000 in online sales for July 2026, significantly exceeding the $71,300 of an average fashion and apparel store. Its conversion rate stands at 1.00-1.50%, which is within the typical range of 0.66% to 3.1%. The average order value (AOV) ranges from $100 to $125, also within the typical range of $84 to $403. Additionally, columbiasportswear.de attracted 216,000 sessions, far surpassing the 28,400 sessions seen by an average fashion and apparel store, but below the 301.1 million sessions of shein.com.
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columbiasportswear.de competitors

In July 2026, bergfreunde.de leads the competition with a staggering revenue of $29.4 million and 175,000 transactions from 5.7 million sessions, significantly outperforming columbiasportswear.de, which ranks 5th with only $247,000 in revenue and 2,175 transactions. The average order value (AOV) for columbiasportswear.de stands between $100-125, whereas competitors like jack-wolfskin.de and sportfits.de achieve AOVs of $150-175. Additionally, columbiasportswear.de trails bergfreunde.de by 29.2 million in revenue, 173,000 in transactions, and 5.5 million in sessions. While its conversion rate of 1.00-1.50 aligns with jack-wolfskin.de and sportfits.de, it remains significantly behind bergfreunde.de's 3.00-3.50 conversion rate. Overall, columbiasportswear.de faces considerable challenges in a competitive landscape dominated by bergfreunde.de.

columbia.com screenshot
#1 columbia.com
12.5M
Revenue
3.6M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
jack-wolfskin.de screenshot
#2 jack-wolfskin.de
443K
Revenue
221.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
schoeffel.com screenshot
#3 schoeffel.com
147.8K
Revenue
118.7K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
bergfreunde.de screenshot
#4 bergfreunde.de
29.4M
Revenue
5.7M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
sportfits.de screenshot
#5 sportfits.de
909.7K
Revenue
461.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
columbiasportswear.de vs top market performers
columbiasportswear.de
top retailers
conversion rate vs average order value for columbiasportswear.de and its competitors
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Revenue share by device at columbiasportswear.de

In July large majority of sales on columbiasportswear.de, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on columbiasportswear.de, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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columbiasportswear.de channels

Identify top traffic channels that drive growth for columbiasportswear.deand discover how performance of traffic channels has changed over time.

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columbiasportswear.de Google Ads spend

Evaluate columbiasportswear.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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columbiasportswear.de devices

Review columbiasportswear.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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columbiasportswear.de top markets

Explore columbiasportswear.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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columbiasportswear.de country & global rank

Assess the ranking of columbiasportswear.de among other retailers within its primary country and worldwide.

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