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May 2026
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Home/Insights/Retailers/columbiasportswear.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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207.6K
Revenue
May 26
226.3K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$100-125
AOV
May 26
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columbiasportswear.de Annual Revenue and Growth

columbiasportswear.de's annual sales on its online store amounted to $6.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
columbiasportswear.de revenue by year

columbiasportswear.de's monthly revenueOVER TIME
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Over the past three months, columbiasportswear.de revenue has experienced decline of 70%, compared to the preceding three months.

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columbiasportswear.de revenue decline for last six months
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OVERVIEW
In May 2026, columbiasportswear.de achieved $207,553 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,720, yet far behind industry leader shein.com at $869,380,784. Its conversion rate ranged between 0.50-1.00%, below the high benchmark of 3.18% but above the low of 0.72%. The average order value (AOV) was between $100-125, well below the high AOV of $405 and above the low of $80. With 226,349 sessions, it remains higher than the industry median of 29,212, though significantly lower than the staggering 309,473,559 sessions of shein.com.
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columbiasportswear.de competitors

In May 2026, columbiasportswear.de generated $207,553 in revenue with 1,896 transactions from 226,349 sessions, achieving a conversion rate between 0.50-1.00%. In comparison, columbia.com dominated the market with an impressive $11,297,752 in revenue and a conversion rate of 2.50-3.00%, highlighting its far greater customer engagement. Competitor bergfreunde.de also excelled with $15,682,975 in revenue and a conversion rate of 1.50-2.00%. jack-wolfskin.de recorded $786,404, while sportfits.de achieved $621,126, both with a conversion rate of 0.50-1.00%. schoeffel.com trailed behind columbiasportswear.de, generating $196,128 but maintaining a similar conversion rate. Notably, while AOVs remained consistent across many competitors at $100-175, columbiasportswear.de's performance is modest compared to the top-tier competitors, reflecting the challenges it faces in a competitive outdoor apparel market.

columbia.com screenshot
#1 columbia.com
11.3M
Revenue
3.7M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
jack-wolfskin.de screenshot
#2 jack-wolfskin.de
786.4K
Revenue
187.5K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
schoeffel.com screenshot
#3 schoeffel.com
196.1K
Revenue
146.9K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
bergfreunde.de screenshot
#4 bergfreunde.de
15.7M
Revenue
4.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
sportfits.de screenshot
#5 sportfits.de
621.1K
Revenue
461.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
columbiasportswear.de vs top market performers
columbiasportswear.de
top retailers
conversion rate vs average order value for columbiasportswear.de and its competitors
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Revenue share by device at columbiasportswear.de

In May large majority of sales on columbiasportswear.de, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on columbiasportswear.de, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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columbiasportswear.de channels

Identify top traffic channels that drive growth for columbiasportswear.deand discover how performance of traffic channels has changed over time.

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columbiasportswear.de Google Ads spend

Evaluate columbiasportswear.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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columbiasportswear.de devices

Review columbiasportswear.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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columbiasportswear.de top markets

Explore columbiasportswear.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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columbiasportswear.de country & global rank

Assess the ranking of columbiasportswear.de among other retailers within its primary country and worldwide.

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