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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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161.7K
Revenue
Nov 25
44K
Sessions
Nov 25
5.0-5.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Coola.com is an online retail platform offering a wide variety of skincare and sun protection products. Their range includes organic and eco-friendly solutions such as sunscreen, moisturizers, serums, and lip care items. The website provides a convenient shopping experience, with detailed product descriptions and helpful information regarding ingredients and usage.

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coola.com Annual Revenue and Growth

coola.com's annual sales on its online store amounted to $2.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
coola.com revenue by year

coola.com's monthly revenueOVER TIME
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Over the past three months, coola.com revenue has experienced decline of 33%, compared to the preceding three months.

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coola.com revenue decline for last six months
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OVERVIEW
In November 2025, coola.com achieved impressive online sales revenue of $161,718, significantly surpassing the BEAUTY AND COSMETICS median of $52,547, with a strong conversion rate of 5.00-5.50%, exceeding the sector's high of 5.32%. The average order value (AOV) ranged from $50-75, below the category's high of $204 but above its low of $48. With 43,975 sessions, coola.com notably surpassed the median of 19,748 but remains far behind sephora.com's staggering 76,114,809 sessions, indicating strong performance in the competitive beauty industry landscape.
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coola.com competitors

When comparing coola.com to its competitors in November 2025, coola.com falls behind in terms of revenue with $161,718 compared to colorescience.com's $1,316,429 and supergoop.com's $1,319,380. However, coola.com performs better in terms of transactions with 2,265, surpassing blackgirlsunscreen.com's 247 and vacation.inc's 2,089. coola.com also has a higher conversion rate of 5.00-5.50%, outperforming blackgirlsunscreen.com's 0.50-1.00% and sunbum.com's 3.50-4.00%. While coola.com has a lower number of sessions at 43,975 compared to colorescience.com's 305,105, it manages to maintain a competitive average order value (AOV) range of $50-75 similar to its counterparts. Overall, coola.com demonstrates steady performance and growth potential within the competitive landscape of skincare and sun protection brands.

blackgirlsunscreen.com screenshot
#1 blackgirlsunscreen.com
16.5K
Revenue
24.8K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
colorescience.com screenshot
#2 colorescience.com
1.3M
Revenue
305.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
sunbum.com screenshot
#3 sunbum.com
380.8K
Revenue
105.6K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
supergoop.com screenshot
#4 supergoop.com
1.3M
Revenue
281.4K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
vacation.inc screenshot
#5 vacation.inc
191.5K
Revenue
67.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
coola.com vs top market performers
coola.com
top retailers
conversion rate vs average order value for coola.com and its competitors
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Revenue share by device at coola.com

In November large majority of sales on coola.com, 90% was finalized on desktop devices, with 9.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on coola.com, 90% was finalized on desktop devices, with 9.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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coola.com channels

Identify top traffic channels that drive growth for coola.comand discover how performance of traffic channels has changed over time.

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coola.com Google Ads spend

Evaluate coola.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coola.com devices

Review coola.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coola.com top markets

Explore coola.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coola.com country & global rank

Assess the ranking of coola.com among other retailers within its primary country and worldwide.

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