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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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110K
Revenue
Jan 26
45.4K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Coola.com is an online retail platform offering a wide variety of skincare and sun protection products. Their range includes organic and eco-friendly solutions such as sunscreen, moisturizers, serums, and lip care items. The website provides a convenient shopping experience, with detailed product descriptions and helpful information regarding ingredients and usage.

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coola.com Annual Revenue and Growth

coola.com's annual sales on its online store amounted to $2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
coola.com revenue by year

coola.com's monthly revenueOVER TIME
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Over the past three months, coola.com revenue has experienced decline of 9.4%, compared to the preceding three months.

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coola.com revenue decline for last six months
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OVERVIEW
In January 2026, coola.com achieved impressive online sales revenue of $110,038, significantly surpassing the BEAUTY AND COSMETICS median of $51,477, while also showing a robust conversion rate of 3.50-4.00%, approaching the category's high of 4.7%. With an average order value (AOV) between $50-75, coola.com remains competitive, albeit below the high AOV benchmark of $194. The site garnered 45,432 sessions, notably above the median of 22,631, although still lower than ulta.com’s leading 47,691,438 sessions. Overall, coola.com demonstrates strong performance metrics within its industry, positioning it favorably among competitors.
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coola.com competitors

When comparing coola.com to its competitors in January 2026, coola.com falls behind in revenue with $110,038 compared to the highest competitor, supergoop.com, with $805,687. However, coola.com has a higher conversion rate range of 3.50-4.00% compared to most of its competitors. In terms of transactions and sessions, coola.com ranks lower with 1,773 transactions and 45,432 sessions. In contrast, colorescience.com leads in transactions with 5,737 and sessions with 213,723. While coola.com's average order value (AOV) falls within the $50-75 range, it is on par with its competitors. Overall, coola.com has room for growth in revenue and sessions but excels in conversion rates compared to some of its competitors like blackgirlsunscreen.com and sunbum.com.

blackgirlsunscreen.com screenshot
#1 blackgirlsunscreen.com
22.2K
Revenue
33K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
colorescience.com screenshot
#2 colorescience.com
637K
Revenue
213.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
sunbum.com screenshot
#3 sunbum.com
236.4K
Revenue
125.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
supergoop.com screenshot
#4 supergoop.com
805.7K
Revenue
205.5K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
vacation.inc screenshot
#5 vacation.inc
364.8K
Revenue
94.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
coola.com vs top market performers
coola.com
top retailers
conversion rate vs average order value for coola.com and its competitors
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Revenue share by device at coola.com

In January large majority of sales on coola.com, 90% was finalized on desktop devices, with 9.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on coola.com, 90% was finalized on desktop devices, with 9.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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coola.com channels

Identify top traffic channels that drive growth for coola.comand discover how performance of traffic channels has changed over time.

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coola.com Google Ads spend

Evaluate coola.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coola.com devices

Review coola.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coola.com top markets

Explore coola.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coola.com country & global rank

Assess the ranking of coola.com among other retailers within its primary country and worldwide.

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