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May 2025
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Home/Insights/Retailers/supergoop.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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4.2M
Revenue
1.1M
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
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Supergoop.com is a website that offers a range of skincare and sun care products. These products include sunscreen lotions, oils, and sprays, as well as moisturizers and other skincare essentials. The website provides a variety of options to help individuals protect their skin from harmful UV rays, while also promoting overall skin health.

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supergoop.com's revenueOVER TIME
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Over the past three months, supergoop.com revenue has experienced growth of 173%, compared to the preceding three months.

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supergoop.com revenue growth for last six months
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OVERVIEW
In May 2025, supergoop.com in the BEAUTY AND COSMETICS industry had a revenue of $4,163,440 with a conversion rate of 5.00-5.50% and an average order value (AOV) of $50-75. The highest conversion rate in the industry was 4.51% and the highest AOV was $213. supergoop.com had 1,051,650 sessions, while the highest sessions were 38,510,361 from sephora.com and the median sessions in the industry were 19,997. The online store with the highest revenue in the industry was ulta.com at $96,002,620, compared to supergoop.com's median revenue of $46,882.
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supergoop.com competitors

In May 2025, supergoop.com outperformed its competitors in terms of revenue, with a total revenue of $4,163,440. This was significantly higher than belleandblush.com ($40,270), skindimensionsonline.com ($7,774), coola.com ($221,553), brushonblock.com ($44,736), and bumblelane.com ($11,199). supergoop.com also had the highest number of transactions at 56,501, followed by coola.com at 2,958. Additionally, supergoop.com had the highest number of sessions at 1,051,650, compared to coola.com with 71,946 sessions. Although supergoop.com had a lower average order value (AOV) range of $50-75 compared to bumblelane.com with $175-200, it still maintained a higher conversion rate of 5.00-5.50% in comparison to its competitors. Overall, supergoop.com emerged as a strong performer in the competitive landscape in May 2025.

skindimensionsonline.com screenshot
#1 skindimensionsonline.com
7.8K
Revenue
3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bumblelane.com screenshot
#2 bumblelane.com
11.2K
Revenue
3.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
belleandblush.com screenshot
#3 belleandblush.com
40.3K
Revenue
13.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
coola.com screenshot
#4 coola.com
221.6K
Revenue
71.9K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
brushonblock.com screenshot
#5 brushonblock.com
44.7K
Revenue
18.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
supergoop.com vs top market performers
supergoop.com
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conversion rate vs average order value for supergoop.com and its competitors
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Revenue share by device at supergoop.com

In May large majority of sales on supergoop.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices.

In May large majority of sales on supergoop.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices.
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supergoop.com channels

Identify top traffic channels that drive growth for supergoop.comand discover how performance of traffic channels has changed over time.

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supergoop.com Google Ads spend

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supergoop.com devices

Review supergoop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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supergoop.com top markets

Explore supergoop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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supergoop.com country & global rank

Assess the ranking of supergoop.com among other retailers within its primary country and worldwide.

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