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Home/Insights/Retailers/supergoop.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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2.2M
Revenue
Jun 26
456.7K
Sessions
Jun 26
6.5-7.0%
Conv. rate
Jun 26
$50-75
AOV
Jun 26
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Supergoop.com is a website that offers a range of skincare and sun care products. These products include sunscreen lotions, oils, and sprays, as well as moisturizers and other skincare essentials. The website provides a variety of options to help individuals protect their skin from harmful UV rays, while also promoting overall skin health.

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supergoop.com Annual Revenue and Growth

supergoop.com's annual sales on its online store amounted to $17.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$17.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
supergoop.com revenue by year

supergoop.com's monthly revenueOVER TIME
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Over the past three months, supergoop.com revenue has experienced growth of 119%, compared to the preceding three months.

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supergoop.com revenue growth for last six months
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OVERVIEW
In June 2026, supergoop.com, a player in the BEAUTY AND COSMETICS sector, generated $2,211,827 in online sales, significantly exceeding the industry median of $40,079. With a robust conversion rate of 6.50-7.00%, it outperformed the sector average of 4.53%. The average order value (AOV) ranged from $50-75, closely aligning with the lower end of the industry's spectrum. The site attracted 456,718 sessions, far surpassing the median of 16,700 but dwarfed by sephora.com's 57,073,774 sessions, highlighting supergoop's growing market presence amidst competitive giants like ulta.com, which led the industry with sales of $147,480,051.
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supergoop.com competitors

In June 2026, supergoop.com outperformed many of its competitors, generating $2,211,827 in revenue from 31,632 transactions across 456,718 sessions, achieving a conversion rate of 6.50-7.00%. In contrast, coola.com reported significantly higher revenue of $245,071 with 3,158 transactions but had a lower conversion rate of 3.00-3.50%. belleandblush.com generated $48,745 with a similar conversion rate of 2.00-2.50% from 276 transactions. brushonblock.com mirrored supergoop.com's average order value (AOV) of $50-75, but with only $43,965 in revenue. skindimensionsonline.com and bumblelane.com lagged behind, with revenues of $15,147 and $15,735, respectively, both featuring conversion rates below 3%. supergoop.com’s strong performance, particularly in conversion rates and AOV, positions it well against its rivals in the competitive skincare market.

skindimensionsonline.com screenshot
#1 skindimensionsonline.com
15.1K
Revenue
7.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bumblelane.com screenshot
#2 bumblelane.com
15.7K
Revenue
5.2K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
belleandblush.com screenshot
#3 belleandblush.com
48.7K
Revenue
13.5K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
coola.com screenshot
#4 coola.com
245.1K
Revenue
103.4K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
brushonblock.com screenshot
#5 brushonblock.com
44K
Revenue
17.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
supergoop.com vs top market performers
supergoop.com
top retailers
conversion rate vs average order value for supergoop.com and its competitors
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Revenue share by device at supergoop.com

In June large majority of sales on supergoop.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on supergoop.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries supergoop.com operates in

supergoop.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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supergoop.com channels

Identify top traffic channels that drive growth for supergoop.comand discover how performance of traffic channels has changed over time.

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supergoop.com Google Ads spend

Evaluate supergoop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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supergoop.com devices

Review supergoop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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supergoop.com top markets

Explore supergoop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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supergoop.com country & global rank

Assess the ranking of supergoop.com among other retailers within its primary country and worldwide.

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