coolblue.de
Coolblue.de is a website that offers a wide range of consumer goods including electronics, appliances, home and garden products, health and beauty items, and personal care products. They aim to provide an extensive selection of quality products, ensuring customers can find what they need conveniently through their online platform.
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coolblue.de Annual Revenue and Growth
coolblue.de's annual sales on its online store amounted to $164.9M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
coolblue.de's monthly revenueOVER TIME
Over the past three months, coolblue.de revenue has experienced decline of 62%, compared to the preceding three months.
coolblue.de competitors
In March 2026, coolblue.de reported a revenue of $10,245,032 from 43,533 transactions and 2,187,415 sessions, with an average order value (AOV) ranging from $225 to $250 and a conversion rate of 1.50-2.00%. When compared to its competitors, coolblue.de falls behind in revenue when compared to apple.com, which reported a staggering revenue of $3,840,721,471 from 10,727,010 transactions and 588,832,273 sessions. However, coolblue.de outperforms backmarket.de in revenue, transactions, and AOV, although backmarket.de has a slightly higher conversion rate. In terms of AOV, coolblue.de is on par with mediamarkt.de and saturn.de, but trails behind notebooksbilliger.de, which has a significantly higher AOV. Despite facing tough competition in the market, coolblue.de holds its own with a competitive conversion rate.
Revenue share by device at coolblue.de
In March large majority of sales on coolblue.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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coolblue.de channels
Identify top traffic channels that drive growth for coolblue.deand discover how performance of traffic channels has changed over time.
coolblue.de Google Ads spend
Evaluate coolblue.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
coolblue.de devices
Review coolblue.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
