backmarket.de
Der zuverlässige Marktplatz für gebrauchte & refurbished Handys, Tablets, Laptops und mehr Elektronik. Kaufe dein nächstes Gerät günstig und sicher mit 30 Tage Rückgaberecht Extragarantie.
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backmarket.de Annual Revenue and Growth
backmarket.de's annual sales on its online store amounted to $208.8M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
backmarket.de's monthly revenueOVER TIME
Over the past three months, backmarket.de revenue has experienced growth of 5.9%, compared to the preceding three months.
backmarket.de competitors
backmarket.de trails its competitors most significantly in revenue, generating $15.7 million compared to refurbed.de's $27.5 million, which leads the market. In terms of transactions, backmarket.de achieved 51,200, ranking third, while refurbed.de surpassed it with 95,600 transactions. The traffic picture shows that backmarket.de is on par with rebuy.de, each holding 3rd place, as rebuy.de registered 3.7 million sessions compared to backmarket.de's 2.8 million sessions. However, backmarket.de's average order value (AOV) is relatively strong, ranging from $300 to $325, which outperforms the AOV of rebuy.de at $75 to $100, and aligns closely with clevertronic.de's AOV of $350 to $375. In August 2026, backmarket.de's conversion rate stands at 1.50-2.00%, which matches asgoodasnew.de but trails behind refurbed.de’s stronger conversion rate of 2.50-3.00%. Overall, while backmarket.de shows promise with a respectable AOV, it still faces significant challenges against its more successful competitors.
Revenue share by device at backmarket.de
In August large majority of sales on backmarket.de, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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backmarket.de channels
Identify top traffic channels that drive growth for backmarket.deand discover how performance of traffic channels has changed over time.
backmarket.de Google Ads spend
Evaluate backmarket.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
backmarket.de devices
Review backmarket.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
