partycity.com
Partycity.com is an online retailer offering a wide range of party supplies and decorations. They provide items like balloons, costumes, tableware, and party favors for various occasions. The website also offers themed sections for different holidays and events, serving as a one-stop shop for party planning needs.
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partycity.com Annual Revenue and Growth
partycity.com's annual sales on its online store amounted to $138M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
partycity.com's monthly revenueOVER TIME
Over the past three months, partycity.com revenue has experienced decline of 18%, compared to the preceding three months.
partycity.com competitors
When comparing partycity.com to its competitors in September 2025, it is clear that Party City is performing well in terms of revenue with $870,399. However, it falls behind some competitors like Michaels, which has a revenue of $90,352,515. In terms of transactions, Party City has 15,813 transactions, while Michaels has a significantly higher number at 1,181,842 transactions. Additionally, Party City's conversion rate falls within the average range at 1.50-2.00%, whereas Michaels leads with a high conversion rate of 3.50-4.00%. However, Party City's AOV falls within the same range as its competitors at $50-75. In terms of sessions, Party City has 876,228 sessions, which is lower compared to Michaels' 30,281,186 sessions. Overall, while Party City is performing well in some areas, it lags behind competitors like Michaels in terms of revenue and transactions.
Revenue share by device at partycity.com
In September large majority of sales on partycity.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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partycity.com channels
Identify top traffic channels that drive growth for partycity.comand discover how performance of traffic channels has changed over time.
partycity.com Google Ads spend
Evaluate partycity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
partycity.com devices
Review partycity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
