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Jul 2026
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Home/Insights/Retailers/cratejoy.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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397.7K
Revenue
Jul 26
222K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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cratejoy.com Annual Revenue and Growth

cratejoy.com's annual sales on its online store amounted to $9.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
cratejoy.com revenue by year

cratejoy.com's monthly revenueOVER TIME
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Over the past three months, cratejoy.com revenue has experienced decline of 4.4%, compared to the preceding three months.

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cratejoy.com revenue decline for last six months
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OVERVIEW
cratejoy.com operates in the beauty and cosmetics category and generated $398,000 in revenue for online sales in July 2026, significantly exceeding a typical beauty and cosmetics store's revenue of around $39,200. Its conversion rate ranges from 1.00% to 1.50%, which is within the typical range of 1.1% to 4.37%. The average order value (AOV) of cratejoy.com is $125-150, also within the typical range of $52 to $207. Additionally, the site attracted 222,000 sessions, far surpassing the approximately 17,100 sessions seen by a typical beauty and cosmetics store.
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cratejoy.com competitors

The competitive set includes cratejoy.com, hellosubscription.com, mysubscriptionaddiction.com, lootcrate.com, onceuponabookclub.com, and adultsandcrafts.com. In July 2026, cratejoy.com generated $398,000 in revenue from 3,166 transactions and 222,000 sessions, ranking second among competitors. However, it trails mysubscriptionaddiction.com by $447,000 in revenue, 2,379 transactions, and 291,000 sessions. While cratejoy.com boasts an AOV of $125-150, it still falls short when compared to mysubscriptionaddiction.com’s higher AOV of $150-175. Competitors like hellosubscription.com and onceuponabookclub.com also trail behind cratejoy.com in revenue, with $122,000 and $117,000, respectively. Notably, adultsandcrafts.com has a higher conversion rate of 3.00-3.50%, compared to cratejoy.com's conversion rate of 1.00-1.50%, indicating stronger performance in converting visitors to customers. Overall, cratejoy.com maintains a solid position, though it faces challenges from mysubscriptionaddiction.com and others.

hellosubscription.com screenshot
#1 hellosubscription.com
122.4K
Revenue
121.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
mysubscriptionaddiction.com screenshot
#2 mysubscriptionaddiction.com
845.4K
Revenue
513.4K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
lootcrate.com screenshot
#3 lootcrate.com
41.7K
Revenue
98.8K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
onceuponabookclub.com screenshot
#4 onceuponabookclub.com
117.3K
Revenue
58.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
adultsandcrafts.com screenshot
#5 adultsandcrafts.com
28.2K
Revenue
16.8K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
cratejoy.com vs top market performers
cratejoy.com
top retailers
conversion rate vs average order value for cratejoy.com and its competitors
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Revenue share by device at cratejoy.com

In July large majority of sales on cratejoy.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on cratejoy.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries cratejoy.com operates in

cratejoy.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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cratejoy.com channels

Identify top traffic channels that drive growth for cratejoy.comand discover how performance of traffic channels has changed over time.

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cratejoy.com Google Ads spend

Evaluate cratejoy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cratejoy.com devices

Review cratejoy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cratejoy.com top markets

Explore cratejoy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cratejoy.com country & global rank

Assess the ranking of cratejoy.com among other retailers within its primary country and worldwide.

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