darntough.com
Darntough.com is an online platform that offers a wide range of durable and high-quality apparel products. Their collections consist of socks, apparel, and accessories for men, women, and children. Each item is designed to provide unrivaled comfort and long-lasting performance, ensuring durability in challenging environments.
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darntough.com Annual Revenue and Growth
darntough.com's annual sales on its online store amounted to $52.8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
darntough.com's monthly revenueOVER TIME
Over the past three months, darntough.com revenue has experienced growth of 76%, compared to the preceding three months.
Top products on darntough.comby revenue
darntough.com competitors
In November 2025, darntough.com reported a revenue of $8,240,154 from 60,691 transactions and 1,595,096 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 3.50-4.00%. Compared to its competitors, socksaddict.com had lower revenue ($15,116) with fewer transactions and sessions, but a higher AOV ($200-225) and a lower conversion rate (2.50-3.00%). gobros.com outperformed darntough.com in terms of revenue ($1,513,119) and conversion rate (6.00-6.50%), but had fewer sessions and a similar AOV. smartwool.com had the highest revenue ($11,006,306) and sessions, but a lower AOV ($100-125) and conversion rate (4.50-5.00%). fitssock.com and foxsox.com had lower revenue, transactions, and sessions than darntough.com, with lower AOV and similar or higher conversion rates.
Revenue share by device at darntough.com
In November large majority of sales on darntough.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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darntough.com channels
Identify top traffic channels that drive growth for darntough.comand discover how performance of traffic channels has changed over time.
darntough.com Google Ads spend
Evaluate darntough.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
darntough.com devices
Review darntough.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
