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Nov 2025
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Home/Insights/Retailers/icebreaker.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.1M
Revenue
Nov 25
920.8K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

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icebreaker.com's monthly revenueOVER TIME
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Over the past three months, icebreaker.com revenue has experienced growth of 53%, compared to the preceding three months.

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icebreaker.com revenue growth for last six months
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OVERVIEW
In November 2025, icebreaker.com, operating in the e-commerce and shopping sector, generated $4,065,734 in online sales, significantly surpassing the median revenue of $101,517. With a conversion rate of 2.00-2.50%, it remains below the high benchmark of 4.05%, while its average order value (AOV) ranged between $200-225, under the high standard of $337. The site attracted 920,833 sessions, far exceeding the median of 41,915 but lagging behind boots.com's impressive 43,745,699 sessions, indicating a strong online presence amidst the competitive landscape.
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icebreaker.com competitors

When comparing icebreaker.com to its competitors in November 2025, it stands out in terms of revenue, transactions, and sessions. icebreaker.com generated a revenue of $4,065,734 from 19,972 transactions and 920,833 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 2.00-2.50%. In comparison, smartwool.com outperformed icebreaker.com with a revenue of $11,006,306 from 95,516 transactions and 1,911,967 sessions, with an AOV of $100-125 and a conversion rate of 4.50-5.00%. However, icebreaker.com performed better than its competitors like minus33.com, woolx.com, ibex.com, and unboundmerino.com in terms of revenue and sessions, showcasing its strength in attracting and engaging a larger audience.

minus33.com screenshot
#1 minus33.com
441.2K
Revenue
182.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
smartwool.com screenshot
#2 smartwool.com
11M
Revenue
1.9M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
woolx.com screenshot
#3 woolx.com
1.8M
Revenue
493K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
ibex.com screenshot
#4 ibex.com
808.6K
Revenue
160.8K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
unboundmerino.com screenshot
#5 unboundmerino.com
3M
Revenue
814.4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
icebreaker.com vs top market performers
icebreaker.com
top retailers
conversion rate vs average order value for icebreaker.com and its competitors
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Revenue share by device at icebreaker.com

In November large majority of sales on icebreaker.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on icebreaker.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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icebreaker.com channels

Identify top traffic channels that drive growth for icebreaker.comand discover how performance of traffic channels has changed over time.

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icebreaker.com Google Ads spend

Evaluate icebreaker.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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icebreaker.com devices

Review icebreaker.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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icebreaker.com top markets

Explore icebreaker.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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icebreaker.com country & global rank

Assess the ranking of icebreaker.com among other retailers within its primary country and worldwide.

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