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Oct 2025
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Home/Insights/Retailers/estella-nyc.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for estella-nyc.comestella-nyc.com

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59.9K
Revenue
Oct 25
11.3K
Sessions
Oct 25
5.0-5.5%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Estella-nyc.com is a website that specializes in selling childrens clothing and accessories. Their product range includes stylish and high-quality designer apparel, baby gifts, accessories like hats and blankets, and nursery décor items. The site offers a diverse selection of trendy and comfortable clothing options for infants and kids.

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estella-nyc.com Annual Revenue and Growth

estella-nyc.com's annual sales on its online store amounted to $589.9K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$589.9K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
estella-nyc.com revenue by year

estella-nyc.com's monthly revenueOVER TIME
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Over the past three months, estella-nyc.com revenue has experienced growth of 7.3%, compared to the preceding three months.

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estella-nyc.com revenue growth for last six months
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OVERVIEW
In October 2025, estella-nyc.com generated $59,907 in online sales with a conversion rate of 5.00-5.50%, outperforming the FASHION AND APPAREL average of 3.36%. The site had 11,275 sessions, significantly lower than the median of 33,163, and its average order value (AOV) ranged from $100-125, positioned between the high of $378 and the low of $74 in the industry. Despite being well below the leading online store, shein.com, which raked in $977,396,912, estella-nyc.com demonstrates strong conversion efficiency, reflecting potential for growth within the competitive landscape of the lifestyle and fashion sector.
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estella-nyc.com competitors

In October 2025, estella-nyc.com outperformed its competitors in terms of revenue, with $59,907 in comparison to piccolinyshop.com's $13,261, underthenile.com's $9,289, blablakids.com's $33,463, and tastytie.com's $4,016. It also had the highest number of transactions at 594, surpassing piccolinyshop.com's 158, underthenile.com's 149, blablakids.com's 243, and tastytie.com's 60. Moreover, estella-nyc.com had a higher conversion rate of 5.00-5.50% compared to elegantbaby.com's 2.00-2.50%, underthenile.com's 1.50-2.00%, blablakids.com's 2.50-3.00%, and tastytie.com's 2.00-2.50%. However, estella-nyc.com had fewer sessions than elegantbaby.com's 68,216 and blablakids.com's 9,650. Additionally, its Average Order Value (AOV) fell within the mid-range at $100-125, placing it below piccolinyshop.com's $75-100 and blablakids.com's $125-150. Overall, estella-nyc.com showcased strong performance in revenue, transactions, and conversion rate compared to its competitors in the children's clothing and accessories industry.

piccolinyshop.com screenshot
#1 piccolinyshop.com
13.3K
Revenue
2.1K
Sessions
7.0-7.5%
Conv. rate
$75-100
AOV
elegantbaby.com screenshot
#2 elegantbaby.com
102.4K
Revenue
68.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
underthenile.com screenshot
#3 underthenile.com
9.3K
Revenue
7.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
blablakids.com screenshot
#4 blablakids.com
33.5K
Revenue
9.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
tastytie.com screenshot
#5 tastytie.com
4K
Revenue
2.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
estella-nyc.com vs top market performers
estella-nyc.com
top retailers
conversion rate vs average order value for estella-nyc.com and its competitors
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Revenue share by device at estella-nyc.com

In October large majority of sales on estella-nyc.com, 92% was finalized on desktop devices, with 7.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on estella-nyc.com, 92% was finalized on desktop devices, with 7.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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estella-nyc.com channels

Identify top traffic channels that drive growth for estella-nyc.comand discover how performance of traffic channels has changed over time.

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estella-nyc.com Google Ads spend

Evaluate estella-nyc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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estella-nyc.com devices

Review estella-nyc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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estella-nyc.com top markets

Explore estella-nyc.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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estella-nyc.com country & global rank

Assess the ranking of estella-nyc.com among other retailers within its primary country and worldwide.

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