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Home/Insights/Retailers/estella-nyc.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for estella-nyc.comestella-nyc.com

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47.5K
Revenue
Jul 26
6.8K
Sessions
Jul 26
5.0-5.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Estella-nyc.com is a website that specializes in selling childrens clothing and accessories. Their product range includes stylish and high-quality designer apparel, baby gifts, accessories like hats and blankets, and nursery décor items. The site offers a diverse selection of trendy and comfortable clothing options for infants and kids.

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estella-nyc.com Annual Revenue and Growth

estella-nyc.com's annual sales on its online store amounted to $635.4K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$635.4K
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
estella-nyc.com revenue by year

estella-nyc.com's monthly revenueOVER TIME
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Over the past three months, estella-nyc.com revenue has experienced growth of 7.4%, compared to the preceding three months.

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estella-nyc.com revenue growth for last six months
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OVERVIEW
In July 2026, estella-nyc.com, a fashion and apparel category store, generated $47,500 in revenue, falling short of the average store in the fashion and apparel category, which earns around $71,300 monthly. With a conversion rate of 5.00-5.50%, estella-nyc.com performs well, exceeding the average store in the fashion and apparel category, where rates typically range from 0.66% to 3.1%. The average order value (AOV) of $125-150 is also within the category's typical range of $84 to $403. However, the site attracted only 6,798 sessions, significantly below the average store in the fashion and apparel category's 28,400 monthly sessions.
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estella-nyc.com competitors

The competitive set includes estella-nyc.com, piccolinyshop.com, elegantbaby.com, underthenile.com, blablakids.com, and tastytie.com. In July 2026, estella-nyc.com generated $47,500 in revenue from 355 transactions across 6,798 sessions, achieving a conversion rate of 5.00-5.50%. It ranks second in revenue and transactions, trailing elegantbaby.com by $22,500 and 828 transactions. Although estella-nyc.com’s average order value (AOV) of $125-150 is comparable to blablakids.com, which shares the same AOV range, it outperformed piccolinyshop.com and tastytie.com, which have lower AOVs of $50-75. While estella-nyc.com holds a strong position, it lags in sessions, ranking third and trailing elegantbaby.com by 46,000 sessions. Overall, estella-nyc.com exhibits solid performance but faces significant competition, particularly from elegantbaby.com, which dominates in revenue and traffic metrics.

piccolinyshop.com screenshot
#1 piccolinyshop.com
8.8K
Revenue
2.1K
Sessions
7.0-7.5%
Conv. rate
$50-75
AOV
elegantbaby.com screenshot
#2 elegantbaby.com
70K
Revenue
52.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
underthenile.com screenshot
#3 underthenile.com
15.8K
Revenue
14.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
blablakids.com screenshot
#4 blablakids.com
18K
Revenue
4.5K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
tastytie.com screenshot
#5 tastytie.com
4.6K
Revenue
2.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
estella-nyc.com vs top market performers
estella-nyc.com
top retailers
conversion rate vs average order value for estella-nyc.com and its competitors
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Revenue share by device at estella-nyc.com

In July large majority of sales on estella-nyc.com, 94% was finalized on desktop devices, with 6.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on estella-nyc.com, 94% was finalized on desktop devices, with 6.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries estella-nyc.com operates in

estella-nyc.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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estella-nyc.com channels

Identify top traffic channels that drive growth for estella-nyc.comand discover how performance of traffic channels has changed over time.

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estella-nyc.com Google Ads spend

Evaluate estella-nyc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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estella-nyc.com devices

Review estella-nyc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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estella-nyc.com top markets

Explore estella-nyc.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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estella-nyc.com country & global rank

Assess the ranking of estella-nyc.com among other retailers within its primary country and worldwide.

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