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May 2025
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Home/Insights/Retailers/estella-nyc.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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46.7K
Revenue
8.1K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
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Estella-nyc.com is a website that specializes in selling childrens clothing and accessories. Their product range includes stylish and high-quality designer apparel, baby gifts, accessories like hats and blankets, and nursery décor items. The site offers a diverse selection of trendy and comfortable clothing options for infants and kids.

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estella-nyc.com's revenueOVER TIME
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Over the past three months, estella-nyc.com revenue has experienced decline of 11%, compared to the preceding three months.

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estella-nyc.com revenue decline for last six months
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OVERVIEW
In May 2025, estella-nyc.com, a FASHION AND APPAREL website, had online sales revenue of $46,720 with a conversion rate of 4.50-5.00% and an average order value (AOV) of $100-125. The highest revenue in the category was $731,622,726 from shein.com, while the highest AOV was $415 and the lowest was $82. estella-nyc.com had 8,104 sessions, significantly lower than shein.com's 224,142,058 sessions. The median revenue in the industry was $81,783, the median conversion rate was 3.09%, and the median sessions were 33,223.
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estella-nyc.com competitors

In May 2025, estella-nyc.com generated $46,720 in revenue from 396 transactions and 8,104 sessions, with an average order value (AOV) ranging between $100-125 and a conversion rate of 4.50-5.00%. Comparing it to its competitors, underthenile.com had lower revenue at $10,137 from 145 transactions and 9,722 sessions, with an AOV of $50-75 and a conversion rate of 1.00-1.50%. elegantbaby.com outperformed with $143,294 in revenue from 1,855 transactions and 68,216 sessions, AOV of $75-100, and a conversion rate of 2.50-3.00%. blablakids.com also performed well with $19,045 in revenue from 130 transactions and 5,594 sessions, AOV of $125-150, and a conversion rate of 2.00-2.50%. estella-nyc.com falls within the competitive range but has a higher conversion rate compared to most of its competitors.

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Revenue
1.6K
Sessions
7.0-7.5%
Conv. rate
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AOV
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143.3K
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Sessions
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10.1K
Revenue
9.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
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Sessions
2.0-2.5%
Conv. rate
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AOV
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Sessions
2.0-2.5%
Conv. rate
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AOV
estella-nyc.com vs top market performers
estella-nyc.com
top retailers
conversion rate vs average order value for estella-nyc.com and its competitors
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Revenue share by device at estella-nyc.com

In May large majority of sales on estella-nyc.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices.

In May large majority of sales on estella-nyc.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices.
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estella-nyc.com channels

Identify top traffic channels that drive growth for estella-nyc.comand discover how performance of traffic channels has changed over time.

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estella-nyc.com Google Ads spend

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estella-nyc.com devices

Review estella-nyc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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estella-nyc.com top markets

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estella-nyc.com country & global rank

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