underthenile.com
UnderTheNile.com is an online retailer offering various products for children, focusing on organic and sustainable clothing and toys. They supply a wide range of certified organic cotton apparel, bedding, and accessories. Additionally, the website offers a selection of ethically produced toys, encouraging eco-conscious parenting and infant care.
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underthenile.com Annual Revenue and Growth
underthenile.com's annual sales on its online store amounted to $238.7K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
underthenile.com's monthly revenueOVER TIME
Over the past three months, underthenile.com revenue has experienced growth of 16%, compared to the preceding three months.
underthenile.com competitors
In November 2025, underthenile.com reported a revenue of $8,527 with 130 transactions and 7,828 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. Compared to its competitors, underthenile.com lags behind in terms of revenue and transactions. honestbabyclothing.com leads the pack with a revenue of $359,540 from 6,005 transactions and 146,853 sessions, boasting a higher conversion rate of 4.00-4.50%. coloredorganics.com follows closely with a revenue of $440,640 from 3,245 transactions and 151,198 sessions, showcasing a higher AOV of $125-150. While underthenile.com falls short in revenue and transactions compared to its competitors, it aligns with similar AOV ranges, but has a lower conversion rate across the board.
Revenue share by device at underthenile.com
In November large majority of sales on underthenile.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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underthenile.com channels
Identify top traffic channels that drive growth for underthenile.comand discover how performance of traffic channels has changed over time.
underthenile.com Google Ads spend
Evaluate underthenile.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
underthenile.com devices
Review underthenile.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
