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Oct 2025
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Home/Insights/Retailers/fragrancemarket.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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259.2K
Revenue
Oct 25
120K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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FragranceMarket.com is an online platform offering a wide range of fragrances. They sell various branded perfumes, colognes, and other scent-related products. The website allows customers to easily browse and purchase from their extensive collection of scents, catering to a diverse range of preferences and budgets.

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fragrancemarket.com Annual Revenue and Growth

fragrancemarket.com's annual sales on its online store amounted to $1.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
fragrancemarket.com revenue by year

fragrancemarket.com's monthly revenueOVER TIME
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Over the past three months, fragrancemarket.com revenue has experienced decline of 3.2%, compared to the preceding three months.

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fragrancemarket.com revenue decline for last six months
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OVERVIEW
In October 2025, fragrancemarket.com generated $259,195 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $41,294, while its conversion rate ranged from 2.00% to 2.50%, below the category's high of 4.65%. The site's average order value (AOV) fell between $75 and $100, also below the sector's high of $202, and recorded 119,953 sessions, surpassing the median of 18,156 but dwarfed by sephora.com's staggering 49,510,502 sessions. Overall, fragrancemarket.com demonstrates solid performance in a competitive landscape, despite gaps in conversion and AOV metrics compared to industry leaders.
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fragrancemarket.com competitors

When comparing fragrancemarket.com to its competitors in the fragrance industry as of October 2025, some interesting insights emerge. fragrancemarket.com generated a revenue of $259,195 from 2,628 transactions and 119,953 sessions with a conversion rate of 2.00-2.50 and an average order value (AOV) of $75-100. In comparison, fragranceoutlet.com had a similar AOV and conversion rate but slightly lower revenue and sessions. perfumania.com had higher revenue and sessions but a lower conversion rate. theperfumespot.com had a lower AOV but a higher conversion rate and revenue. fragrances4ever.com had significantly lower revenue and sessions but a higher AOV. fragranceshop.com had a similar revenue to fragrancemarket.com but fewer transactions and sessions. Overall, fragrancemarket.com is competitive in terms of revenue and conversion rate within its industry.

fragranceoutlet.com screenshot
#1 fragranceoutlet.com
236K
Revenue
266.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
perfumania.com screenshot
#2 perfumania.com
370.7K
Revenue
305.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
theperfumespot.com screenshot
#3 theperfumespot.com
344.8K
Revenue
302.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
fragrances4ever.com screenshot
#4 fragrances4ever.com
8.1K
Revenue
4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fragranceshop.com screenshot
#5 fragranceshop.com
350.2K
Revenue
228.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
fragrancemarket.com vs top market performers
fragrancemarket.com
top retailers
conversion rate vs average order value for fragrancemarket.com and its competitors
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Revenue share by device at fragrancemarket.com

In October large majority of sales on fragrancemarket.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In October large majority of sales on fragrancemarket.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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brands overtime comparison

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fragrancemarket.com channels

Identify top traffic channels that drive growth for fragrancemarket.comand discover how performance of traffic channels has changed over time.

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fragrancemarket.com Google Ads spend

Evaluate fragrancemarket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fragrancemarket.com devices

Review fragrancemarket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragrancemarket.com top markets

Explore fragrancemarket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragrancemarket.com country & global rank

Assess the ranking of fragrancemarket.com among other retailers within its primary country and worldwide.

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