Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
Home/Insights/Retailers/thefragranceshop.co.uk
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for thefragranceshop.co.ukthefragranceshop.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
3.7M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
Loading...

Thefragranceshop.co.uk is an online retailer that offers a wide range of fragrances for men and women. The website includes a variety of popular perfume and cologne brands along with affordable options. Additionally, they provide information about each products scent notes and bottle sizes.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

thefragranceshop.co.uk's revenueOVER TIME
View real-time data

Over the past three months, thefragranceshop.co.uk revenue has experienced decline of 41%, compared to the preceding three months.

View real-time data
thefragranceshop.co.uk revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, thefragranceshop.co.uk in the BEAUTY AND COSMETICS industry had a revenue of $3,742,984 with a median revenue of $46,882. The conversion rate was 2.50-3.00%, with a high of 4.51% and a low of 1.17%. The average order value (AOV) was $75-100, with a high of $213 and a low of $53. They received 1,592,920 sessions, while the highest sessions came from sephora.com with 38,510,361 and a median of 19,997 in the industry.
Read more

thefragranceshop.co.uk competitors

In May 2025, thefragranceshop.co.uk generated a revenue of £3,742,984 from 41,969 transactions with 1,592,920 sessions. Their average order value (AOV) ranges from £75-100, and they have a conversion rate of 2.50-3.00%. Compared to their competitors, thefragranceshop.co.uk falls behind in terms of revenue when compared to theperfumeshop.com, which earned £5,340,589 from 92,212 transactions and 2,488,555 sessions. However, thefragranceshop.co.uk outperforms fragrancedirect.co.uk, bestmenscolognes.com, and allbeauty.com in terms of revenue, transactions, sessions, and conversion rate. notino.co.uk has a similar revenue and conversion rate to thefragranceshop.co.uk but more transactions and sessions. Overall, thefragranceshop.co.uk is competitive within the fragrance industry but faces stiff competition from larger players like theperfumeshop.com and notino.co.uk.

theperfumeshop.com screenshot
#1 theperfumeshop.com
5.3M
Revenue
2.5M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fragrancedirect.co.uk screenshot
#2 fragrancedirect.co.uk
654.8K
Revenue
208.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
notino.co.uk screenshot
#3 notino.co.uk
5.5M
Revenue
1.9M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
allbeauty.com screenshot
#4 allbeauty.com
3.7M
Revenue
1.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
bestmenscolognes.com screenshot
#5 bestmenscolognes.com
76.8K
Revenue
113.3K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
thefragranceshop.co.uk vs top market performers
thefragranceshop.co.uk
top retailers
conversion rate vs average order value for thefragranceshop.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at thefragranceshop.co.uk

In May large majority of sales on thefragranceshop.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices.

In May large majority of sales on thefragranceshop.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

thefragranceshop.co.uk channels

Identify top traffic channels that drive growth for thefragranceshop.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

thefragranceshop.co.uk Google Ads spend

Evaluate thefragranceshop.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

thefragranceshop.co.uk devices

Review thefragranceshop.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

thefragranceshop.co.uk top markets

Explore thefragranceshop.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

thefragranceshop.co.uk country & global rank

Assess the ranking of thefragranceshop.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard