thefragranceshop.co.uk
Thefragranceshop.co.uk is an online retailer that offers a wide range of fragrances for men and women. The website includes a variety of popular perfume and cologne brands along with affordable options. Additionally, they provide information about each products scent notes and bottle sizes.
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thefragranceshop.co.uk Annual Revenue and Growth
thefragranceshop.co.uk's annual sales on its online store amounted to $63.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
thefragranceshop.co.uk's monthly revenueOVER TIME
Over the past three months, thefragranceshop.co.uk revenue has experienced decline of 1.6%, compared to the preceding three months.
thefragranceshop.co.uk competitors
In July 2026, notino.co.uk leads the pack with a revenue of $6.6 million, outperforming thefragranceshop.co.uk, which ranks third with $3.2 million, trailing by $3.4 million. Transactions reflect a similar trend; notino.co.uk also tops the list with 79,500, while thefragranceshop.co.uk has 40,200, trailing by 39,300. In terms of sessions, notino.co.uk remains ahead with 1.8 million sessions, compared to thefragranceshop.co.uk’s 1.3 million, a gap of 500,000. Although thefragranceshop.co.uk has a competitive conversion rate of 3.00-3.50%, it still falls behind notino.co.uk's 4.00-4.50%. In contrast, other competitors like theperfumeshop.com and fragrancedirect.co.uk lag further, showcasing thefragranceshop.co.uk's relative strength despite its gaps with notino.co.uk.
Revenue share by device at thefragranceshop.co.uk
In July large majority of sales on thefragranceshop.co.uk, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries thefragranceshop.co.uk operates in
thefragranceshop.co.uk is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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thefragranceshop.co.uk channels
Identify top traffic channels that drive growth for thefragranceshop.co.ukand discover how performance of traffic channels has changed over time.
thefragranceshop.co.uk Google Ads spend
Evaluate thefragranceshop.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thefragranceshop.co.uk devices
Review thefragranceshop.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
