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May 2026
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Home/Insights/Retailers/gamefly.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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2.8M
Revenue
May 26
987.7K
Sessions
May 26
3.5-4.0%
Conv. rate
May 26
$75-100
AOV
May 26
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GameFly.com is an online platform that offers a vast selection of video game rentals for various gaming consoles. Users can browse through a wide range of game titles, select their choices, and enjoy unlimited home delivery. Monthly subscriptions are available, giving customers the opportunity to explore and enjoy different games hassle-free.

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gamefly.com Annual Revenue and Growth

gamefly.com's annual sales on its online store amounted to $27M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$27M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
gamefly.com revenue by year

gamefly.com's monthly revenueOVER TIME
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Over the past three months, gamefly.com revenue has experienced growth of 38%, compared to the preceding three months.

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gamefly.com revenue growth for last six months
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OVERVIEW
In May 2026, gamefly.com generated online sales revenue of $2,828,620, significantly surpassing the median of $79,404 in the GAMES industry, yet far below nintendo.com’s leading $126,455,330. The site's conversion rate ranged from 3.50% to 4.00%, aligning closely with the industry's high of 3.9%, while the average order value (AOV) varied between $75 and $100, compared to an impressive high of $494. With 987,725 sessions, GameFly demonstrated robust engagement, outpacing the industry median of 34,013 but falling short of nintendo.com’s 62,464,632 sessions.
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gamefly.com competitors

In May 2026, gamefly.com generated $2,828,620 in revenue from 35,899 transactions over 987,725 sessions, achieving an average order value (AOV) of $75-100 and a conversion rate of 3.50-4.00%. In contrast, grover.com earned $1,924,662 with a much lower transaction count of 11,315, despite a higher AOV of $150-175 and a conversion rate of only 1.00-1.50%. game.co.uk reported $2,325,819 in revenue with 16,167 transactions, but had a lower conversion rate of 1.50-2.00% despite a higher AOV. happysnation.com lagged significantly with $85,891 in revenue and only 772 transactions, although it boasted the highest conversion rate of 4.00-4.50%. Conversely, gamestop.com dominated the market with $19,716,777 in revenue from 257,179 transactions, while estarland.com fell short with $305,756, reflecting varied performance metrics across these platforms.

grover.com screenshot
#1 grover.com
1.9M
Revenue
803.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
happysnation.com screenshot
#2 happysnation.com
85.9K
Revenue
17.1K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
game.co.uk screenshot
#3 game.co.uk
2.3M
Revenue
851K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
estarland.com screenshot
#4 estarland.com
305.8K
Revenue
273.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
gamestop.com screenshot
#5 gamestop.com
19.7M
Revenue
16.3M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
gamefly.com vs top market performers
gamefly.com
top retailers
conversion rate vs average order value for gamefly.com and its competitors
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Revenue share by device at gamefly.com

In May large majority of sales on gamefly.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In May large majority of sales on gamefly.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

Industries gamefly.com operates in

gamefly.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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gamefly.com channels

Identify top traffic channels that drive growth for gamefly.comand discover how performance of traffic channels has changed over time.

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gamefly.com Google Ads spend

Evaluate gamefly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gamefly.com devices

Review gamefly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gamefly.com top markets

Explore gamefly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gamefly.com country & global rank

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