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Aug 2026
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Home/Insights/Retailers/gamefly.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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3M
Revenue
Aug 26
988.3K
Sessions
Aug 26
4.0-4.5%
Conv. rate
Aug 26
$50-75
AOV
Aug 26
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GameFly.com is an online platform that offers a vast selection of video game rentals for various gaming consoles. Users can browse through a wide range of game titles, select their choices, and enjoy unlimited home delivery. Monthly subscriptions are available, giving customers the opportunity to explore and enjoy different games hassle-free.

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gamefly.com Annual Revenue and Growth

gamefly.com's annual sales on its online store amounted to $27M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$27M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
gamefly.com revenue by year

gamefly.com's monthly revenueOVER TIME
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Over the past three months, gamefly.com revenue has experienced growth of 0.04%, compared to the preceding three months.

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gamefly.com revenue growth for last six months
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OVERVIEW
Compared to the typical video games consoles and accessories retailer, which generates around $105,000 monthly, gamefly.com performed impressively with $3 million in revenue for online sales in August 2026. Its conversion rate of 4.00-4.50% is notably higher than the typical range of 0.53% to 3.7%. With an average order value (AOV) of $50-75, gamefly.com remains within the typical range of $61 to $534. Additionally, it recorded 988,000 sessions, far exceeding the typical video games consoles and accessories retailer's 46,200 sessions.
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gamefly.com competitors

In August 2026, gamefly.com trails its competitors significantly in sessions, achieving 988,000 compared to gamestop.com’s 15.7 million. However, it ranks second in revenue at $3 million and transactions with 40,000, while gamestop.com leads both metrics with $22.8 million and 285,000 transactions, respectively. gamefly.com’s average order value (AOV) ranges from $50-75, which is lower than gamestop.com’s $75-100. Conversely, happysnation.com outperforms gamefly.com in conversion rate with a range of 5.00-5.50, while gamefly.com has a conversion rate of 4.00-4.50. In sessions, gamestop.com is well ahead, illustrating the competitive landscape within this sector.

grover.com screenshot
#1 grover.com
2.9M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
happysnation.com screenshot
#2 happysnation.com
83.8K
Revenue
17.1K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
game.co.uk screenshot
#3 game.co.uk
2.6M
Revenue
943.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
estarland.com screenshot
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320K
Revenue
317.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
gamestop.com screenshot
#5 gamestop.com
22.8M
Revenue
15.7M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
gamefly.com vs top market performers
gamefly.com
top retailers
conversion rate vs average order value for gamefly.com and its competitors
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Revenue share by device at gamefly.com

In August large majority of sales on gamefly.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In August large majority of sales on gamefly.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

Industries gamefly.com operates in

gamefly.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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gamefly.com channels

Identify top traffic channels that drive growth for gamefly.comand discover how performance of traffic channels has changed over time.

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gamefly.com Google Ads spend

Evaluate gamefly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gamefly.com devices

Review gamefly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gamefly.com top markets

Explore gamefly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gamefly.com country & global rank

Assess the ranking of gamefly.com among other retailers within its primary country and worldwide.

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