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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.7M
Revenue
Nov 25
1.3M
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Game.co.uk is a website that offers a wide range of gaming products. It sells video games for popular consoles such as Xbox, PlayStation, and Nintendo. Customers can also find accessories, consoles, merchandise related to gaming, and collectible items on the website.

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game.co.uk Annual Revenue and Growth

game.co.uk's annual sales on its online store amounted to $94.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$94.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
game.co.uk revenue by year

game.co.uk's monthly revenueOVER TIME
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Over the past three months, game.co.uk revenue has experienced growth of 11%, compared to the preceding three months.

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game.co.uk revenue growth for last six months
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OVERVIEW
In November 2025, game.co.uk generated $4,741,341 in online sales within the GAMES industry, significantly surpassing the median revenue of $101,704; the site’s conversion rate ranged from 2.50% to 3.00%, below the industry high of 4.02%, while its average order value (AOV) fell between $125 and $150, well below the high of $452; the store recorded 1,258,578 sessions, notably higher than the industry median of 46,718, yet dwarfed by nintendo.com’s impressive 66,676,452 sessions, highlighting both strengths and areas for improvement in its market presence.
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game.co.uk competitors

In November 2025, when comparing game.co.uk to its competitors, it is evident that game.co.uk falls behind in terms of revenue generation. While game.co.uk brought in $4,741,341, nintendo.com led the pack with a staggering revenue of $260,642,957. gamestop.com, bestbuy.com, and currys.co.uk also outperformed game.co.uk in terms of revenue. However, game.co.uk excelled in conversion rate, with a range of 2.50-3.00%, which was higher than most of its competitors. currys.co.uk had the highest conversion rate at 5.00-5.50%, followed closely by g2a.com at 6.50-7.00%. game.co.uk's average order value (AOV) fell within the mid-range compared to its competitors, with a range of $125-150. Overall, while game.co.uk may not lead in revenue, it maintains a competitive conversion rate and AOV in the gaming market landscape.

smythstoys.com screenshot
#1 smythstoys.com
118.5M
Revenue
26.4M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
nintendo.com screenshot
#2 nintendo.com
260.6M
Revenue
66.7M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
gamestop.com screenshot
#3 gamestop.com
28.8M
Revenue
17.4M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bestbuy.com screenshot
#4 bestbuy.com
1.5B
Revenue
170.4M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
currys.co.uk screenshot
#5 currys.co.uk
580.9M
Revenue
34.8M
Sessions
5.0-5.5%
Conv. rate
$325-350
AOV
game.co.uk vs top market performers
game.co.uk
top retailers
conversion rate vs average order value for game.co.uk and its competitors
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Revenue share by device at game.co.uk

In November large majority of sales on game.co.uk, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In November large majority of sales on game.co.uk, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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game.co.uk channels

Identify top traffic channels that drive growth for game.co.ukand discover how performance of traffic channels has changed over time.

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game.co.uk Google Ads spend

Evaluate game.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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game.co.uk devices

Review game.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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game.co.uk top markets

Explore game.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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game.co.uk country & global rank

Assess the ranking of game.co.uk among other retailers within its primary country and worldwide.

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