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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for game.co.ukgame.co.uk

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4M
Revenue
Dec 25
1.5M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Game.co.uk is a website that offers a wide range of gaming products. It sells video games for popular consoles such as Xbox, PlayStation, and Nintendo. Customers can also find accessories, consoles, merchandise related to gaming, and collectible items on the website.

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game.co.uk Annual Revenue and Growth

game.co.uk's annual sales on its online store amounted to $94.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$94.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
game.co.uk revenue by year

game.co.uk's monthly revenueOVER TIME
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Over the past three months, game.co.uk revenue has experienced growth of 36%, compared to the preceding three months.

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game.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, game.co.uk achieved online sales of $4,011,777, significantly exceeding the median revenue of $144,307 in the GAMES sector, although far below industry leader nintendo.com’s $284,802,824. With a conversion rate of 1.50-2.00%, game.co.uk remains below the high of 3.96% yet above the low of 0.84%. Its average order value (AOV) ranged from $125-150, well under the sector high of $455 but above the low of $61. The site attracted 1,461,130 sessions, a notable figure compared to the median of 51,536, yet dwarfed by nintendo.com’s 78,208,767 sessions.
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game.co.uk competitors

In December 2025, game.co.uk generated a revenue of $4,011,777 from 28,260 transactions and 1,461,130 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 1.50% and 2.00%. Compared to its competitors, game.co.uk falls behind in terms of revenue when compared to nintendo.com at $284,802,824 and bestbuy.com at $1,422,119,881. However, game.co.uk has a higher conversion rate than gamestop.com, bestbuy.com, and currys.co.uk, although it lags behind g2a.com in this metric. When it comes to AOV, game.co.uk is more aligned with nintendo.com and gamestop.com, while falling short of the higher AOVs seen at bestbuy.com and currys.co.uk. Overall, game.co.uk shows strength in conversion rate but could potentially increase revenue by focusing on increasing their average order value.

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98M
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29.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
nintendo.com screenshot
#2 nintendo.com
284.8M
Revenue
78.2M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
gamestop.com screenshot
#3 gamestop.com
34.4M
Revenue
22.2M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bestbuy.com screenshot
#4 bestbuy.com
1.4B
Revenue
154.5M
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
currys.co.uk screenshot
#5 currys.co.uk
490.6M
Revenue
34.5M
Sessions
4.0-4.5%
Conv. rate
$325-350
AOV
game.co.uk vs top market performers
game.co.uk
top retailers
conversion rate vs average order value for game.co.uk and its competitors
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Revenue share by device at game.co.uk

In December large majority of sales on game.co.uk, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In December large majority of sales on game.co.uk, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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game.co.uk channels

Identify top traffic channels that drive growth for game.co.ukand discover how performance of traffic channels has changed over time.

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game.co.uk Google Ads spend

Evaluate game.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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game.co.uk devices

Review game.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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game.co.uk top markets

Explore game.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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game.co.uk country & global rank

Assess the ranking of game.co.uk among other retailers within its primary country and worldwide.

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