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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for garmin.comgarmin.com

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201.8M
Revenue
Jan 26
39M
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$400-500
AOV
Jan 26
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Delivering innovative GPS-enabled technology across diverse markets, including sports and fitness, outdoor recreation, marine, automotive, and aviation.

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garmin.com Annual Revenue and Growth

garmin.com's annual sales on its online store amounted to $2.2B in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.2B
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
garmin.com revenue by year

garmin.com's monthly revenueOVER TIME
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Over the past three months, garmin.com revenue has experienced growth of 8.9%, compared to the preceding three months.

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garmin.com revenue growth for last six months
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OVERVIEW
In January 2026, garmin.com, the leading online store in the sports industry, generated $201,780,487 in revenue, significantly exceeding the median of $84,141. The site achieved a conversion rate of 1.00-1.50%, lower than the industry's high of 3.0%, while its average order value (AOV) ranged from $425 to $450, below the top AOV of $556. garmin.com recorded 39,002,405 sessions, slightly less than the highest competitor at 40,123,045 but well above the industry median of 31,579 sessions, highlighting its strong market presence and user engagement.
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garmin.com competitors

In January 2026, garmin.com reported a revenue of $201,780,487 with 454,312 transactions and 39,002,405 sessions, resulting in an average order value (AOV) of $425-450 and a conversion rate of 1.00-1.50%. When compared to its competitors, garmin.com outperformed dcrainmaker.com, which had a revenue of $460,044 with 1,506 transactions and 785,055 sessions, an AOV of $300-325, and a conversion rate of 0.00-0.50%. However, thegpsstore.com surpassed garmin.com with a revenue of $1,635,940, 1,361 transactions, and 91,300 sessions, boasting an AOV of $1200-1225 and a similar conversion rate of 1.00-1.50%. hodgesmarine.com and heartratemonitorsusa.com fell within the same revenue range as garmin.com, but had different AOVs and conversion rates. gpscity.com lagged behind with the lowest revenue and conversion rate among the competitors listed.

dcrainmaker.com screenshot
#1 dcrainmaker.com
460K
Revenue
785.1K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
thegpsstore.com screenshot
#2 thegpsstore.com
1.6M
Revenue
91.3K
Sessions
1.0-1.5%
Conv. rate
$1200-1300
AOV
hodgesmarine.com screenshot
#3 hodgesmarine.com
456.2K
Revenue
80.9K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
gpscity.com screenshot
#4 gpscity.com
41.2K
Revenue
28.1K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
heartratemonitorsusa.com screenshot
#5 heartratemonitorsusa.com
122.2K
Revenue
20.8K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
garmin.com vs top market performers
garmin.com
top retailers
conversion rate vs average order value for garmin.com and its competitors
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Revenue share by device at garmin.com

In January large majority of sales on garmin.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on garmin.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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garmin.com channels

Identify top traffic channels that drive growth for garmin.comand discover how performance of traffic channels has changed over time.

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garmin.com Google Ads spend

Evaluate garmin.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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garmin.com devices

Review garmin.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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garmin.com top markets

Explore garmin.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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garmin.com country & global rank

Assess the ranking of garmin.com among other retailers within its primary country and worldwide.

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