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Apr 2026
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Home/Insights/Retailers/outdoorgearlab.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for outdoorgearlab.comoutdoorgearlab.com

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4.1M
Revenue
Apr 26
3.2M
Sessions
Apr 26
0.0-0.5%
Conv. rate
Apr 26
$325-350
AOV
Apr 26
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GearLab provides the world's best reviews of outdoors gear based on in-depth side-by-side comparison and written by outdoor professionals.

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outdoorgearlab.com Annual Revenue and Growth

outdoorgearlab.com's annual sales on its online store amounted to $89.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$89.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
outdoorgearlab.com revenue by year

outdoorgearlab.com's monthly revenueOVER TIME
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Over the past three months, outdoorgearlab.com revenue has experienced decline of 44%, compared to the preceding three months.

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outdoorgearlab.com revenue decline for last six months
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OVERVIEW
In April 2026, outdoorgearlab.com generated $4,094,659 in revenue, significantly outperforming the sports industry median of $80,719, though trailing behind leading competitor garmin.com, which recorded $129,791,853. The site's conversion rate ranged from 0.00-0.50%, well below the industry high of 2.97% and slightly below the low of 0.6%. Its average order value (AOV) stood between $325-350, less than the industry high of $542, but above the low of $81. The website attracted 3,169,404 sessions, a stark contrast to dickssportinggoods.com, which led with 47,861,942 sessions and above the industry median of 33,547.
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outdoorgearlab.com competitors

In April 2026, outdoorgearlab.com generated $4,094,659 in revenue from 12,340 transactions and 3,169,404 sessions, yielding an average order value (AOV) of $325-350 with a conversion rate of 0.00-0.50%. In contrast, rei.com significantly outperformed with $80,740,149 in revenue from 480,048 transactions and 31,072,667 sessions, showcasing an AOV of $150-175 and a conversion rate of 1.50-2.00%. Similarly, backcountry.com earned $23,429,553 through 109,918 transactions over 6,787,716 sessions, featuring an AOV of $200-225 and a conversion rate of 1.50-2.00%. patagonia.com followed with $52,092,451 in revenue, 201,392 transactions, and a robust conversion rate of 2.50-3.00%. Other competitors like ems.com and evo.com also demonstrated higher performance metrics compared to outdoorgearlab.com, highlighting the competitive landscape in the outdoor gear industry.

rei.com screenshot
#1 rei.com
80.7M
Revenue
31.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
backcountry.com screenshot
#2 backcountry.com
23.4M
Revenue
6.8M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
ems.com screenshot
#3 ems.com
381.8K
Revenue
131.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
patagonia.com screenshot
#4 patagonia.com
52.1M
Revenue
7.7M
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
evo.com screenshot
#5 evo.com
7.9M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
outdoorgearlab.com vs top market performers
outdoorgearlab.com
top retailers
conversion rate vs average order value for outdoorgearlab.com and its competitors
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Revenue share by device at outdoorgearlab.com

In April large majority of sales on outdoorgearlab.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on outdoorgearlab.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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outdoorgearlab.com channels

Identify top traffic channels that drive growth for outdoorgearlab.comand discover how performance of traffic channels has changed over time.

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outdoorgearlab.com Google Ads spend

Evaluate outdoorgearlab.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outdoorgearlab.com devices

Review outdoorgearlab.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outdoorgearlab.com top markets

Explore outdoorgearlab.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outdoorgearlab.com country & global rank

Assess the ranking of outdoorgearlab.com among other retailers within its primary country and worldwide.

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