Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Oct 2025
All countries
Home/Insights/Retailers/outdoorgearlab.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for outdoorgearlab.comoutdoorgearlab.com

Start benchmarking for free
Sign in with GoogleSign up with Google
6.1M
Revenue
Oct 25
3.2M
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$325-350
AOV
Oct 25
Loading...

GearLab provides the world's best reviews of outdoors gear based on in-depth side-by-side comparison and written by outdoor professionals.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

outdoorgearlab.com's monthly revenueOVER TIME
View real-time data

Over the past three months, outdoorgearlab.com revenue has experienced decline of 6.3%, compared to the preceding three months.

View real-time data
outdoorgearlab.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In October 2025, outdoorgearlab.com generated $6,089,617 in revenue, significantly surpassing the SPORTS industry median of $84,340, but trailing behind the category leader, garmin.com, at $185,372,405; with a conversion rate of 0.50-1.00%, it falls below the industry high of 3.14% and just above the low of 0.65%, while its average order value (AOV) of $325-350 is below the SPORTS high of $550 and above the low of $75; with 3,241,355 sessions, outdoorgearlab.com is far behind dickssportinggoods.com’s 38,669,098 sessions, but well above the median of 29,455.
Read more

outdoorgearlab.com competitors

In October 2025, outdoorgearlab.com reported a revenue of $6,089,617 with 17,798 transactions and 3,241,355 sessions, boasting an average order value (AOV) range of $325-350 and a conversion rate of 0.50-1.00%. In comparison, rei.com outperformed with a revenue of $94,442,177, 623,556 transactions, and 25,475,475 sessions, offering an AOV range of $150-175 and a conversion rate of 2.00-2.50%. Similarly, backcountry.com reported revenue of $23,339,204 with 145,566 transactions and 6,335,835 sessions, along with an AOV range of $150-175 and a conversion rate of 2.00-2.50%. ems.com and evo.com both showed higher conversion rates of 3.00-3.50% and 2.00-2.50% respectively, with varying revenue and session numbers. patagonia.com had a higher revenue compared to outdoorgearlab.com, but similar AOV and conversion rate metrics. Overall, outdoorgearlab.com stands out for its competitive AOV range and solid performance in the outdoor gear market.

rei.com screenshot
#1 rei.com
94.4M
Revenue
25.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
backcountry.com screenshot
#2 backcountry.com
23.3M
Revenue
6.3M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
ems.com screenshot
#3 ems.com
834K
Revenue
124.2K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
patagonia.com screenshot
#4 patagonia.com
53.7M
Revenue
9.3M
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
evo.com screenshot
#5 evo.com
19.3M
Revenue
2.8M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
outdoorgearlab.com vs top market performers
outdoorgearlab.com
top retailers
conversion rate vs average order value for outdoorgearlab.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at outdoorgearlab.com

In October large majority of sales on outdoorgearlab.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on outdoorgearlab.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

outdoorgearlab.com channels

Identify top traffic channels that drive growth for outdoorgearlab.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

outdoorgearlab.com Google Ads spend

Evaluate outdoorgearlab.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

outdoorgearlab.com devices

Review outdoorgearlab.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

outdoorgearlab.com top markets

Explore outdoorgearlab.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

outdoorgearlab.com country & global rank

Assess the ranking of outdoorgearlab.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard