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Aug 2026
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Home/Insights/Retailers/outdoorgearlab.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for outdoorgearlab.comoutdoorgearlab.com

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7.2M
Revenue
Aug 26
4.1M
Sessions
Aug 26
0.0-0.5%
Conv. rate
Aug 26
$350-375
AOV
Aug 26
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GearLab provides the world's best reviews of outdoors gear based on in-depth side-by-side comparison and written by outdoor professionals.

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outdoorgearlab.com Annual Revenue and Growth

outdoorgearlab.com's annual sales on its online store amounted to $89.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$89.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
outdoorgearlab.com revenue by year

outdoorgearlab.com's monthly revenueOVER TIME
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Over the past three months, outdoorgearlab.com revenue has experienced growth of 18%, compared to the preceding three months.

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outdoorgearlab.com revenue growth for last six months
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OVERVIEW
outdoorgearlab.com generated $7.2 million in revenue from online sales in August 2026. The site had 4.1 million sessions, significantly higher than an average sports store's 33,500 monthly sessions. Its conversion rate ranged from 0.00-0.50%, which is below the typical range of 0.63% to 3.09%. The average order value (AOV) fell within the typical range of $350-375, while AOVs for an average sports store range from $76 to $556.
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outdoorgearlab.com competitors

A stark contrast exists between outdoorgearlab.com and rei.com, with outdoorgearlab.com generating $7.2 million in revenue compared to rei.com’s $141.1 million. In August 2026, outdoorgearlab.com recorded 20,300 transactions and 4.1 million sessions, while rei.com far surpassed with 942,000 transactions and 51.5 million sessions. outdoorgearlab.com has an average order value (AOV) ranging from $350 to $375, which exceeds rei.com’s AOV of $125 to $150. However, rei.com’s conversion rate of 1.50-2.00% significantly outperforms outdoorgearlab.com's 0.00-0.50%. Overall, while outdoorgearlab.com excels in AOV, it trails considerably in revenue, transactions, and sessions when compared to its competitors.

rei.com screenshot
#1 rei.com
141.1M
Revenue
51.5M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
backcountry.com screenshot
#2 backcountry.com
35.1M
Revenue
10.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
ems.com screenshot
#3 ems.com
1M
Revenue
140.1K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
patagonia.com screenshot
#4 patagonia.com
48.1M
Revenue
10.1M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
evo.com screenshot
#5 evo.com
6.8M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
outdoorgearlab.com vs top market performers
outdoorgearlab.com
top retailers
conversion rate vs average order value for outdoorgearlab.com and its competitors
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Revenue share by device at outdoorgearlab.com

In August large majority of sales on outdoorgearlab.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on outdoorgearlab.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries outdoorgearlab.com operates in

outdoorgearlab.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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outdoorgearlab.com channels

Identify top traffic channels that drive growth for outdoorgearlab.comand discover how performance of traffic channels has changed over time.

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outdoorgearlab.com Google Ads spend

Evaluate outdoorgearlab.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outdoorgearlab.com devices

Review outdoorgearlab.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outdoorgearlab.com top markets

Explore outdoorgearlab.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outdoorgearlab.com country & global rank

Assess the ranking of outdoorgearlab.com among other retailers within its primary country and worldwide.

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