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Apr 2026
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Home/Insights/Retailers/westmarine.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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12.4M
Revenue
Apr 26
2.4M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$275-300
AOV
Apr 26
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Westmarine.com is an e-commerce platform offering an extensive range of boating and marine-related products. Their inventory includes various watercraft supplies, fishing gear, electronics, safety equipment, clothing, maintenance tools, and accessories. With a wide selection of merchandise available for purchase, Westmarine.com caters to the needs of boating enthusiasts and professionals alike.

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westmarine.com Annual Revenue and Growth

westmarine.com's annual sales on its online store amounted to $120.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$120.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
westmarine.com revenue by year

westmarine.com's monthly revenueOVER TIME
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Over the past three months, westmarine.com revenue has experienced growth of 37%, compared to the preceding three months.

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westmarine.com revenue growth for last six months
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OVERVIEW
In April 2026, westmarine.com generated online sales of $12,416,340 within the sports category, significantly higher than the median of $80,719, though far below the industry leader, garmin.com, at $129,791,853. The site's conversion rate ranged from 1.50% to 2.00%, compared to the sector's high of 2.97% and low of 0.6%. The average order value (AOV) stood between $275 and $300, with the high end of the industry reaching $542. Additionally, westmarine.com attracted 2,404,064 sessions, markedly lower than the 47,861,942 sessions recorded by the leading competitor, dickssportinggoods.com.
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westmarine.com competitors

In April 2026, westmarine.com led the marine retail sector with impressive metrics, generating $12,416,340 in revenue from 43,227 transactions and 2,404,064 sessions, achieving an average order value (AOV) of $275-300 and a conversion rate of 1.50-2.00%. In contrast, wholsealemarine.com reported $1,098,623 in revenue with a lower AOV of $225-250, while overtons.com had slightly higher revenue at $1,516,266 but a higher AOV of $325-350, reflecting varied pricing strategies. hodgesmarine.com struggled significantly with only $571,301 in revenue and a conversion rate of 0.50-1.00%. tackledirect.com excelled in conversion rates at 3.50-4.00%, but had lower revenue at $1,364,889. jamestowndistributors.com also lagged behind, with only $372,177 in revenue despite a conversion rate of 2.50-3.00%. Overall, westmarine.com clearly outperformed its competitors across all key metrics.

wholesalemarine.com screenshot
#1 wholesalemarine.com
1.1M
Revenue
265.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
overtons.com screenshot
#2 overtons.com
1.5M
Revenue
318.2K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
hodgesmarine.com screenshot
#3 hodgesmarine.com
571.3K
Revenue
153.3K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
tackledirect.com screenshot
#4 tackledirect.com
1.4M
Revenue
217.9K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
jamestowndistributors.com screenshot
#5 jamestowndistributors.com
372.2K
Revenue
67.1K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
westmarine.com vs top market performers
westmarine.com
top retailers
conversion rate vs average order value for westmarine.com and its competitors
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Revenue share by device at westmarine.com

In April large majority of sales on westmarine.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on westmarine.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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westmarine.com channels

Identify top traffic channels that drive growth for westmarine.comand discover how performance of traffic channels has changed over time.

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westmarine.com Google Ads spend

Evaluate westmarine.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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westmarine.com devices

Review westmarine.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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westmarine.com top markets

Explore westmarine.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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westmarine.com country & global rank

Assess the ranking of westmarine.com among other retailers within its primary country and worldwide.

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