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Home/Insights/Retailers/westmarine.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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19.1M
Revenue
Jul 26
2.4M
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$325-350
AOV
Jul 26
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Westmarine.com is an e-commerce platform offering an extensive range of boating and marine-related products. Their inventory includes various watercraft supplies, fishing gear, electronics, safety equipment, clothing, maintenance tools, and accessories. With a wide selection of merchandise available for purchase, Westmarine.com caters to the needs of boating enthusiasts and professionals alike.

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westmarine.com Annual Revenue and Growth

westmarine.com's annual sales on its online store amounted to $120.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$120.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
westmarine.com revenue by year

westmarine.com's monthly revenueOVER TIME
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Over the past three months, westmarine.com revenue has experienced growth of 49%, compared to the preceding three months.

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westmarine.com revenue growth for last six months
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OVERVIEW
westmarine.com demonstrates impressive performance metrics compared to a typical sports store. In July 2026, it generated $19.1 million in online sales, significantly higher than the typical sports store's $77,200. With a conversion rate of 2.00-2.50%, it falls within the typical range of 0.64% to 3.02%. Its average order value of $325-350 is also within the category's typical range of $82 to $571. Furthermore, westmarine.com attracted 2.4 million sessions, far exceeding the typical sports store's 28,500 sessions.
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westmarine.com competitors

The most significant gap is in revenue, where westmarine.com leads overtons.com by $15.3 million. In July 2026, westmarine.com generated $19.1 million from 56,300 transactions across 2.4 million sessions, boasting an average order value (AOV) of $325-350 and a conversion rate of 2.00-2.50%. In contrast, overtons.com earned $3.8 million with only 11,500 transactions and 503,000 sessions, despite sharing a similar AOV range. Wholesale marine.com, another competitor, earned just $1.7 million from 7,617 transactions in 415,000 sessions, with a lower AOV of $225-250 and a conversion rate of 1.50-2.00%. Overall, westmarine.com clearly outperforms its rivals across key metrics.

wholesalemarine.com screenshot
#1 wholesalemarine.com
1.7M
Revenue
415K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
overtons.com screenshot
#2 overtons.com
3.8M
Revenue
502.9K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
hodgesmarine.com screenshot
#3 hodgesmarine.com
741.9K
Revenue
136.9K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
tackledirect.com screenshot
#4 tackledirect.com
968.8K
Revenue
208.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
jamestowndistributors.com screenshot
#5 jamestowndistributors.com
297.7K
Revenue
56.9K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
westmarine.com vs top market performers
westmarine.com
top retailers
conversion rate vs average order value for westmarine.com and its competitors
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Revenue share by device at westmarine.com

In July large majority of sales on westmarine.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on westmarine.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries westmarine.com operates in

westmarine.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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westmarine.com channels

Identify top traffic channels that drive growth for westmarine.comand discover how performance of traffic channels has changed over time.

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westmarine.com Google Ads spend

Evaluate westmarine.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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westmarine.com devices

Review westmarine.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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westmarine.com top markets

Explore westmarine.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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westmarine.com country & global rank

Assess the ranking of westmarine.com among other retailers within its primary country and worldwide.

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