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Aug 2026
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Home/Insights/Retailers/westmarine.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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12.4M
Revenue
Aug 26
1.9M
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$325-350
AOV
Aug 26
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Westmarine.com is an e-commerce platform offering an extensive range of boating and marine-related products. Their inventory includes various watercraft supplies, fishing gear, electronics, safety equipment, clothing, maintenance tools, and accessories. With a wide selection of merchandise available for purchase, Westmarine.com caters to the needs of boating enthusiasts and professionals alike.

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westmarine.com Annual Revenue and Growth

westmarine.com's annual sales on its online store amounted to $120.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$120.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
westmarine.com revenue by year

westmarine.com's monthly revenueOVER TIME
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Over the past three months, westmarine.com revenue has experienced growth of 6.6%, compared to the preceding three months.

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westmarine.com revenue growth for last six months
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OVERVIEW
westmarine.com performs significantly better than a typical sports store in various metrics. In August 2026, it generated $12.4 million in online sales, compared to around $85,100 for a typical sports store. Its conversion rate of 1.50-2.00% is within the typical sports store range of 0.63% to 3.09%. With an average order value (AOV) of $325-350, it sits comfortably within the typical AOV range of $76 to $556. Additionally, westmarine.com had 1.9 million sessions, far exceeding the 33,500 sessions typical for a sports store.
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westmarine.com competitors

In August 2026, westmarine.com generated an impressive revenue of 12.4 million, significantly surpassing overtons.com, which reported 2.2 million. With 37,700 transactions compared to overtons.com's 6,781, westmarine.com leads in both metrics, showcasing its robust market position. Additionally, westmarine.com attracted 1.9 million sessions, far ahead of overtons.com’s 296,000 sessions. While both sites feature similar average order values (AOV), westmarine.com maintains a conversion rate of 1.50-2.00, which aligns closely with overtons.com's 2.00-2.50. In contrast, wholesalemarine.com and hodgesmarine.com lag behind with revenues of 1.3 million and 691,000, respectively, highlighting westmarine.com’s dominance in the marine retail sector.

wholesalemarine.com screenshot
#1 wholesalemarine.com
1.3M
Revenue
330.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
overtons.com screenshot
#2 overtons.com
2.2M
Revenue
295.9K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
hodgesmarine.com screenshot
#3 hodgesmarine.com
691.3K
Revenue
118.9K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
tackledirect.com screenshot
#4 tackledirect.com
903.9K
Revenue
208.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
jamestowndistributors.com screenshot
#5 jamestowndistributors.com
236.7K
Revenue
44K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
westmarine.com vs top market performers
westmarine.com
top retailers
conversion rate vs average order value for westmarine.com and its competitors
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Revenue share by device at westmarine.com

In August large majority of sales on westmarine.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on westmarine.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries westmarine.com operates in

westmarine.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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westmarine.com channels

Identify top traffic channels that drive growth for westmarine.comand discover how performance of traffic channels has changed over time.

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westmarine.com Google Ads spend

Evaluate westmarine.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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westmarine.com devices

Review westmarine.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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westmarine.com top markets

Explore westmarine.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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westmarine.com country & global rank

Assess the ranking of westmarine.com among other retailers within its primary country and worldwide.

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