Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jun 2026
All countries
Home/Insights/Retailers/gracobaby.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for gracobaby.comgracobaby.com

Start benchmarking for free
Sign in with GoogleSign up with Google
4.7M
Revenue
Jun 26
977.5K
Sessions
Jun 26
2.0-2.5%
Conv. rate
Jun 26
$200-225
AOV
Jun 26
Loading...

GracoBaby.com is a website that offers a wide range of baby products. Their inventory includes strollers, car seats, high chairs, playards, swings, and other essential items for infants and toddlers. The website provides detailed information and options for each product to assist parents in making informed decisions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

gracobaby.com Annual Revenue and Growth

gracobaby.com's annual sales on its online store amounted to $52.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$52.4M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
gracobaby.com revenue by year

gracobaby.com's monthly revenueOVER TIME
View real-time data

Over the past three months, gracobaby.com revenue has experienced growth of 24%, compared to the preceding three months.

View real-time data
gracobaby.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In June 2026, gracobaby.com generated $4,732,708 in online sales, significantly above the CHILDCARE median of $38,738, while achieving a conversion rate of 2.00-2.50%, lower than the industry's high of 4.48%. With an average order value (AOV) of $200-225, gracobaby.com also falls short of the sector's peak AOV of $278. The site attracted 977,533 sessions, considerably fewer than babylist.com's impressive 17,720,998, yet higher than the median sessions of 14,939 in the CHILDCARE category, reflecting a solid performance in a competitive market.
Read more

gracobaby.com competitors

In June 2026, gracobaby.com outperformed its competitors with a revenue of $4,732,708 from 22,041 transactions and 977,533 sessions, yielding an average order value (AOV) of $200-225 and a conversion rate of 2.00-2.50%. In comparison, albeebaby.com generated $2,998,615 in revenue with a higher conversion rate of 2.50-3.00%, but lower AOV of $175-200. babygearlab.com reported $1,096,082 in revenue with a comparable conversion rate of 2.50-3.00% and a much lower AOV of $100-125. chiccousa.com lagged with $1,242,074 in revenue and a conversion rate of only 1.00-1.50%. goodbuygear.com achieved $2,716,124, with an identical conversion rate to gracobaby.com but a lower AOV of $125-150. Finally, babytrend.com, with a revenue of just $492,775 and a conversion rate of 1.00-1.50%, highlighted the competitive edge of gracobaby.com in this market.

albeebaby.com screenshot
#1 albeebaby.com
3M
Revenue
539K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
babygearlab.com screenshot
#2 babygearlab.com
1.1M
Revenue
369.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
chiccousa.com screenshot
#3 chiccousa.com
1.2M
Revenue
460.6K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
goodbuygear.com screenshot
#4 goodbuygear.com
2.7M
Revenue
852.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
babytrend.com screenshot
#5 babytrend.com
492.8K
Revenue
174.6K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
gracobaby.com vs top market performers
gracobaby.com
top retailers
conversion rate vs average order value for gracobaby.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at gracobaby.com

In June large majority of sales on gracobaby.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In June large majority of sales on gracobaby.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

Industries gracobaby.com operates in

gracobaby.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

gracobaby.com channels

Identify top traffic channels that drive growth for gracobaby.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

gracobaby.com Google Ads spend

Evaluate gracobaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

gracobaby.com devices

Review gracobaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

gracobaby.com top markets

Explore gracobaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

gracobaby.com country & global rank

Assess the ranking of gracobaby.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard