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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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97.9K
Revenue
Oct 25
68K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Grit.com is an online platform offering various products for individuals interested in rural living, homesteading, and self-sufficiency. Their inventory includes books, magazines, educational materials, and tools related to gardening, livestock management, organic farming, food preservation, DIY techniques, and renewable energy sources.

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grit.com Annual Revenue and Growth

grit.com's annual sales on its online store amounted to $1.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
grit.com revenue by year

grit.com's monthly revenueOVER TIME
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Over the past three months, grit.com revenue has experienced decline of 11%, compared to the preceding three months.

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grit.com revenue decline for last six months
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OVERVIEW
In October 2025, grit.com reported online sales revenue of $97,938, below the home_and_garden median of $117,921, with a conversion rate of 0.50-1.00%, significantly lower than the category's high of 3.47%. The average order value (AOV) ranged from $150-175, compared to the high of $676, while grit.com recorded 67,996 sessions, exceeding the median of 30,856 but far below the leader, homedepot.com, which had an impressive 152,722,965 sessions and generated a staggering revenue of $1,418,970,899.
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grit.com competitors

When comparing grit.com to its competitors in October 2025, we see that grit.com has a revenue of $97,938 from 608 transactions and 67,996 sessions. With an Average Order Value (AOV) ranging from $150-175 and a conversion rate of 0.50-1.00, grit.com is holding its own in the market. In contrast, hobbyfarms.com leads the pack with a revenue of $452,741, 1,786 transactions, and 132,334 sessions. They have a higher AOV of $250-275 and a conversion rate of 1.00-1.50, indicating strong performance. Other competitors like backyardchickencoops.com.au, backwoodshome.com, mypetchicken.com, and grubblyfarms.com also show varying levels of revenue, transactions, sessions, AOV, and conversion rates. Overall, grit.com is competitive but could potentially improve in certain areas to keep up with the top performers in the industry.

hobbyfarms.com screenshot
#1 hobbyfarms.com
452.7K
Revenue
132.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
backyardchickencoops.com.au screenshot
#2 backyardchickencoops.com.au
5.4K
Revenue
47.5K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
backwoodshome.com screenshot
#3 backwoodshome.com
278.1K
Revenue
92.1K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
mypetchicken.com screenshot
#4 mypetchicken.com
299.6K
Revenue
120.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
grubblyfarms.com screenshot
#5 grubblyfarms.com
132K
Revenue
112.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
grit.com vs top market performers
grit.com
top retailers
conversion rate vs average order value for grit.com and its competitors
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Revenue share by device at grit.com

In October large majority of sales on grit.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on grit.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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grit.com channels

Identify top traffic channels that drive growth for grit.comand discover how performance of traffic channels has changed over time.

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grit.com Google Ads spend

Evaluate grit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grit.com devices

Review grit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grit.com top markets

Explore grit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grit.com country & global rank

Assess the ranking of grit.com among other retailers within its primary country and worldwide.

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