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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for grit.comgrit.com

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139.9K
Revenue
Jan 26
89.4K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Grit.com is an online platform offering various products for individuals interested in rural living, homesteading, and self-sufficiency. Their inventory includes books, magazines, educational materials, and tools related to gardening, livestock management, organic farming, food preservation, DIY techniques, and renewable energy sources.

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grit.com Annual Revenue and Growth

grit.com's annual sales on its online store amounted to $1.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
grit.com revenue by year

grit.com's monthly revenueOVER TIME
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Over the past three months, grit.com revenue has experienced growth of 1.3%, compared to the preceding three months.

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grit.com revenue growth for last six months
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OVERVIEW
In January 2026, grit.com generated $139,895 in online sales, surpassing the home_and_garden median of $122,772, though significantly trailing behind homedepot.com’s $1.46 billion. The site’s conversion rate ranged from 0.50% to 1.00%, below the high benchmark of 3.41%, while the average order value (AOV) fell between $150 and $175, compared to a high of $677 in the industry. grit.com recorded 89,401 sessions, markedly higher than the median of 34,453 but dwarfed by homedepot.com’s impressive 138,848,672 sessions, highlighting room for growth in both traffic and conversion performance.
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grit.com competitors

When comparing grit.com to its competitors in January 2026, we can see that grit.com generated a revenue of $139,895 with 887 transactions and 89,401 sessions. Their average order value (AOV) falls between $150-175, with a conversion rate of 0.50-1.00%. In contrast, hobbyfarms.com outperformed grit.com with a revenue of $433,235 from 1,621 transactions and 138,967 sessions. Their AOV ranges from $250-275, and they have a conversion rate of 1.00-1.50%. Despite this, grit.com fares better than some competitors like backyardchickencoops.com.au and grubblyfarms.com, which had lower revenues, fewer transactions, and lower conversion rates. Overall, grit.com holds its own in the market, but there is room for improvement to compete with top performers like hobbyfarms.com.

hobbyfarms.com screenshot
#1 hobbyfarms.com
433.2K
Revenue
139K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
backyardchickencoops.com.au screenshot
#2 backyardchickencoops.com.au
2.9K
Revenue
46.7K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
backwoodshome.com screenshot
#3 backwoodshome.com
381.5K
Revenue
105K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
mypetchicken.com screenshot
#4 mypetchicken.com
281.6K
Revenue
124.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
grubblyfarms.com screenshot
#5 grubblyfarms.com
65.3K
Revenue
67K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
grit.com vs top market performers
grit.com
top retailers
conversion rate vs average order value for grit.com and its competitors
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Revenue share by device at grit.com

In January large majority of sales on grit.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on grit.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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grit.com channels

Identify top traffic channels that drive growth for grit.comand discover how performance of traffic channels has changed over time.

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grit.com Google Ads spend

Evaluate grit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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grit.com devices

Review grit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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grit.com top markets

Explore grit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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grit.com country & global rank

Assess the ranking of grit.com among other retailers within its primary country and worldwide.

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