grit.com
Grit.com is an online platform offering various products for individuals interested in rural living, homesteading, and self-sufficiency. Their inventory includes books, magazines, educational materials, and tools related to gardening, livestock management, organic farming, food preservation, DIY techniques, and renewable energy sources.
GRIPS CUSTOMERS & RESEARCH PARTNERS
grit.com Annual Revenue and Growth
grit.com's annual sales on its online store amounted to $1.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
grit.com's monthly revenueOVER TIME
Over the past three months, grit.com revenue has experienced decline of 11%, compared to the preceding three months.
grit.com competitors
In June 2026, grit.com generated $126,322 in revenue from 723 transactions over 92,419 sessions, with an average order value (AOV) between $150-175 and a conversion rate of 0.50-1.00%. In contrast, hobbyfarms.com outperformed significantly, with $975,878 in revenue from 3,073 transactions over 255,641 sessions, achieving an AOV of $300-325 and a conversion rate of 1.00-1.50%. Another strong competitor, backwoodshome.com, earned $228,049 with a higher AOV of $200-225 and a similar conversion rate of 1.00-1.50%. mypetchicken.com also surpassed grit.com, raking in $260,992 at a lower AOV of $100-125 but achieving a higher conversion rate of 2.00-2.50%. grit.com’s performance is relatively modest compared to its competitors, particularly in terms of revenue and conversion rates, indicating opportunities for growth and optimization in its e-commerce strategy.
Revenue share by device at grit.com
In June large majority of sales on grit.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
grit.com channels
Identify top traffic channels that drive growth for grit.comand discover how performance of traffic channels has changed over time.
grit.com Google Ads spend
Evaluate grit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
grit.com devices
Review grit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
