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Sep 2025
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Home/Insights/Retailers/hobbyfarms.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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435.1K
Revenue
Sep 25
144.7K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: AGRICULTURE

HobbyFarms.com is a website that offers abundant resources for individuals interested in various aspects of farming and sustainable living. They provide informative articles, manuals, and guides, covering topics like crop cultivation, livestock rearing, homesteading, and gardening. The website offers valuable information and advice to aid individuals in their agricultural pursuits.

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hobbyfarms.com Annual Revenue and Growth

hobbyfarms.com's annual sales on its online store amounted to $3.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$3.9M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
hobbyfarms.com revenue by year

hobbyfarms.com's monthly revenueOVER TIME
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Over the past three months, hobbyfarms.com revenue has experienced decline of 10%, compared to the preceding three months.

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hobbyfarms.com revenue decline for last six months
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OVERVIEW
In September 2025, hobbyfarms.com generated $435,121 in online sales, significantly outperforming the heavy industry and engineering/agriculture median of $109,762, but far behind industry leader ruralking.com at $20,878,166. The site achieved a conversion rate between 1.00-1.50%, which is above the low end of the industry spectrum (0.86%) but below the high (3.48%). With an average order value (AOV) ranging from $225-250, it also sits below the high AOV benchmark of $730. Additionally, hobbyfarms.com attracted 144,717 sessions, well above the median of 18,979, but a fraction of ruralking.com's 2,615,271 sessions.
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hobbyfarms.com competitors

When comparing hobbyfarms.com to its competitors in September 2025, hobbyfarms.com stands out with a revenue of $435,121 from 1,776 transactions and 144,717 sessions. Its average order value (AOV) ranges between $225 and $250, with a conversion rate of 1.00-1.50%. In comparison, mypetchicken.com generates $246,215 in revenue from 2,381 transactions and 96,963 sessions, with an AOV of $100-125 and a conversion rate of 2.00-2.50%. backyardchickencoops.com.au has a revenue of $3,890 from 14 transactions and 83,052 sessions, with an AOV of $250-275 and a conversion rate of 0.00-0.50%. grubblyfarms.com earns $107,571 from 1,046 transactions and 115,219 sessions, with an AOV of $100-125 and a conversion rate of 0.50-1.00%. grit.com and thecapecoop.com also have their own strengths and weaknesses in terms of revenue, transactions, sessions, AOV, and conversion rates when compared to hobbyfarms.com.

mypetchicken.com screenshot
#1 mypetchicken.com
246.2K
Revenue
97K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
backyardchickencoops.com.au screenshot
#2 backyardchickencoops.com.au
3.9K
Revenue
83.1K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
grubblyfarms.com screenshot
#3 grubblyfarms.com
107.6K
Revenue
115.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
grit.com screenshot
#4 grit.com
123.6K
Revenue
93.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
thecapecoop.com screenshot
#5 thecapecoop.com
27.3K
Revenue
20.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hobbyfarms.com vs top market performers
hobbyfarms.com
top retailers
conversion rate vs average order value for hobbyfarms.com and its competitors
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Revenue share by device at hobbyfarms.com

In September large majority of sales on hobbyfarms.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In September large majority of sales on hobbyfarms.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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hobbyfarms.com channels

Identify top traffic channels that drive growth for hobbyfarms.comand discover how performance of traffic channels has changed over time.

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hobbyfarms.com Google Ads spend

Evaluate hobbyfarms.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbyfarms.com devices

Review hobbyfarms.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbyfarms.com top markets

Explore hobbyfarms.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbyfarms.com country & global rank

Assess the ranking of hobbyfarms.com among other retailers within its primary country and worldwide.

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