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Oct 2025
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Home/Insights/Retailers/guardianbikes.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for guardianbikes.comguardianbikes.com

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3.1M
Revenue
Oct 25
396.1K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$325-350
AOV
Oct 25
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GuardianBikes.com offers a selection of kids bikes with advanced safety features. Their bicycles include SureStop braking technology, designed to prevent front-wheel accidents. Additionally, they offer various models and sizes suitable for children aged 2-12. The website contains information about their bicycles, accessories, and aims to prioritize safety for young riders.

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guardianbikes.com Annual Revenue and Growth

guardianbikes.com's annual sales on its online store amounted to $34.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$34.4M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
guardianbikes.com revenue by year

guardianbikes.com's monthly revenueOVER TIME
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Over the past three months, guardianbikes.com revenue has experienced decline of 19%, compared to the preceding three months.

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guardianbikes.com revenue decline for last six months
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Top products on guardianbikes.comby revenue

#1 16 Inch Bike
$249
Price
$4.7M
Revenue
#2 14 Inch Bike
$249
Price
$3.6M
Revenue
#3 20 Inch Small Bike
$289
Price
$3.6M
Revenue
#4 24 Inch Bike
$339
Price
Revenue
#5 20 Inch Large Bike
$319
Price
Revenue
#6 26 Inch Bike
$369
Price
Revenue
#7 Adult Bike
$399
Price
Revenue
#8 Balance Bike
$149
Price
Revenue
#9 Kids Bike Helmet
$69
Price
Revenue
#10 Training Wheels
$39
Price
Revenue
#1 16 Inch Bike
$249
Price
$4.7M
Revenue
#2 14 Inch Bike
$249
Price
$3.6M
Revenue
#3 20 Inch Small Bike
$289
Price
$3.6M
Revenue
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OVERVIEW
In October 2025, guardianbikes.com achieved impressive online sales of $3,055,263, significantly outperforming the SPORTS median of $98,614, though still trailing specialized.com’s $17,456,324. The site's conversion rate ranged from 2.00-2.50%, just below the sector's high of 3.04%. With an average order value (AOV) of $325-350, guardianbikes.com remains competitive compared to the high AOV of $1,104 and low of $163 in the industry. The site recorded 396,063 sessions, far surpassing the median of 18,394 but below specialized.com's leading 4,879,525 sessions, indicating strong user engagement.
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guardianbikes.com competitors

In October 2025, guardianbikes.com outperforms its competitors in terms of revenue, with a total of $3,055,263. Its closest competitor in revenue is schwinnbikes.com with $1,034,896. guardianbikes.com also has the highest number of transactions at 9,348, compared to its competitors such as sweetpetes.com with 569 transactions. In terms of sessions, guardianbikes.com has 396,063 sessions, while the closest competitor, thebikeshoppe.com, has 66,096 sessions. The Average Order Value (AOV) for guardianbikes.com ranges from $325-350, which is comparable to competitors like sweetpetes.com with an AOV of $175-200. However, guardianbikes.com has a slightly lower conversion rate of 2.00-2.50% compared to competitors like spokester.com with a conversion rate of 2.50-3.00%.

spokester.com screenshot
#1 spokester.com
54.4K
Revenue
30.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
sweetpetes.com screenshot
#2 sweetpetes.com
111.6K
Revenue
58.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
schwinnbikes.com screenshot
#3 schwinnbikes.com
1M
Revenue
154.9K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
wiggle.co.uk screenshot
#4 wiggle.co.uk
59K
Revenue
10.1K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
thebikeshoppe.com screenshot
#5 thebikeshoppe.com
177.4K
Revenue
66.1K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
guardianbikes.com vs top market performers
guardianbikes.com
top retailers
conversion rate vs average order value for guardianbikes.com and its competitors
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Revenue share by device at guardianbikes.com

In October large majority of sales on guardianbikes.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on guardianbikes.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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guardianbikes.com channels

Identify top traffic channels that drive growth for guardianbikes.comand discover how performance of traffic channels has changed over time.

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guardianbikes.com Google Ads spend

Evaluate guardianbikes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guardianbikes.com devices

Review guardianbikes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guardianbikes.com top markets

Explore guardianbikes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guardianbikes.com country & global rank

Assess the ranking of guardianbikes.com among other retailers within its primary country and worldwide.

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