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Jul 2025
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Home/Insights/Retailers/wiggle.co.uk
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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142.2K
Revenue
21.8K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
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Wiggle.co.uk is an online retailer specializing in sport and outdoor equipment. They offer a wide range of products, including bicycles, running gear, swimming and triathlon essentials, nutrition supplements, and outdoor clothing. Additionally, the website provides various tools for tracking activities and dedicated sections for cycling and running enthusiasts.

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wiggle.co.uk's revenueOVER TIME
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Over the past three months, wiggle.co.uk revenue has experienced decline of 6.2%, compared to the preceding three months.

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wiggle.co.uk revenue decline for last six months
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OVERVIEW
In July 2025, wiggle.co.uk in the SPORTS industry had online sales revenue of $142,238, a conversion rate of 3.50-4.00%, and an average order value (AOV) of $150-175 with 21,767 sessions. The highest revenue was from garmin.com at $184,671,976, the highest conversion rate was 2.9%, the highest AOV was $547, and the highest sessions were at 47,307,199. The median revenue in the industry was $84,485, the median conversion rate was 0.59%, the median AOV was $79, and the median sessions were 31,360.
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wiggle.co.uk competitors

In July 2025, wiggle.co.uk reported revenue of £142,238 with 839 transactions and 21,767 sessions, boasting an Average Order Value (AOV) of £150-175 and a conversion rate of 3.50-4.00%. In comparison, wiggle.com outperformed in revenue with £184,048 but had lower transactions and sessions. spokester.com had lower revenue at £73,134 but a higher conversion rate, while chainreactioncycles.com had the highest revenue at £327,157 with a similar AOV to wiggle.co.uk. raleigh.co.uk had impressive revenue at £224,424 with a significantly higher AOV, albeit with a lower conversion rate. tredz.co.uk stood out with an exceptionally high revenue of £3,746,039, surpassing all competitors in transactions and sessions, with a matching AOV to wiggle.co.uk. Despite strong competition, wiggle.co.uk's balanced metrics position it well among its rivals in the sports retail sector.

wiggle.com screenshot
#1 wiggle.com
184K
Revenue
224.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
spokester.com screenshot
#2 spokester.com
73.1K
Revenue
38.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
chainreactioncycles.com screenshot
#3 chainreactioncycles.com
327.2K
Revenue
181.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
raleigh.co.uk screenshot
#4 raleigh.co.uk
224.4K
Revenue
101.8K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
tredz.co.uk screenshot
#5 tredz.co.uk
3.7M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
wiggle.co.uk vs top market performers
wiggle.co.uk
top retailers
conversion rate vs average order value for wiggle.co.uk and its competitors
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wiggle.co.uk channels

Identify top traffic channels that drive growth for wiggle.co.ukand discover how performance of traffic channels has changed over time.

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wiggle.co.uk Google Ads spend

Evaluate wiggle.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wiggle.co.uk devices

Review wiggle.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wiggle.co.uk top markets

Explore wiggle.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wiggle.co.uk country & global rank

Assess the ranking of wiggle.co.uk among other retailers within its primary country and worldwide.

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