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May 2026
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Home/Insights/Retailers/wiggle.co.uk
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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67K
Revenue
May 26
10.2K
Sessions
May 26
3.5-4.0%
Conv. rate
May 26
$150-175
AOV
May 26
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Wiggle.co.uk is an online retailer specializing in sport and outdoor equipment. They offer a wide range of products, including bicycles, running gear, swimming and triathlon essentials, nutrition supplements, and outdoor clothing. Additionally, the website provides various tools for tracking activities and dedicated sections for cycling and running enthusiasts.

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wiggle.co.uk Annual Revenue and Growth

wiggle.co.uk's annual sales on its online store amounted to $1.4M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
wiggle.co.uk revenue by year

wiggle.co.uk's monthly revenueOVER TIME
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Over the past three months, wiggle.co.uk revenue has experienced growth of 23%, compared to the preceding three months.

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wiggle.co.uk revenue growth for last six months
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OVERVIEW
In May 2026, wiggle.co.uk generated $66,990 in online sales, below the sports industry median of $78,603, with sessions totaling 10,190 compared to the median of 29,369; their conversion rate stood between 3.50-4.00%, surpassing the high industry average of 3.11%, while their average order value (AOV) ranged from $150-175, notably lower than the high AOV of $567.
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wiggle.co.uk competitors

In May 2026, wiggle.co.uk generated $66,990 in revenue with a conversion rate of 3.50-4.00% from 10,190 sessions. In comparison, wiggle.com led with $105,856 in revenue but had a lower conversion rate of 0.50-1.00%. chainreactioncycles.com significantly outperformed with $232,029 in revenue, albeit a lower conversion rate of 1.50-2.00%. Meanwhile, spokester.com showed modest revenue at $34,227, with a conversion rate of 2.00-2.50%. raleigh.co.uk's revenue was notable at $197,743, yet it had a low conversion rate of 0.00-0.50%. Lastly, tredz.co.uk dominated the market with an impressive revenue of $4,550,664, a higher average order value of $175-200, and a conversion rate of 1.50-2.00%. Overall, while wiggle.co.uk had a competitive conversion rate, its revenue was overshadowed by its larger competitors.

wiggle.com screenshot
#1 wiggle.com
105.9K
Revenue
124.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
spokester.com screenshot
#2 spokester.com
34.2K
Revenue
21.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
chainreactioncycles.com screenshot
#3 chainreactioncycles.com
232K
Revenue
107.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
raleigh.co.uk screenshot
#4 raleigh.co.uk
197.7K
Revenue
98K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
tredz.co.uk screenshot
#5 tredz.co.uk
4.6M
Revenue
1.4M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
wiggle.co.uk vs top market performers
wiggle.co.uk
top retailers
conversion rate vs average order value for wiggle.co.uk and its competitors
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Industries wiggle.co.uk operates in

wiggle.co.uk is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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wiggle.co.uk channels

Identify top traffic channels that drive growth for wiggle.co.ukand discover how performance of traffic channels has changed over time.

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wiggle.co.uk Google Ads spend

Evaluate wiggle.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wiggle.co.uk devices

Review wiggle.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wiggle.co.uk top markets

Explore wiggle.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wiggle.co.uk country & global rank

Assess the ranking of wiggle.co.uk among other retailers within its primary country and worldwide.

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