hobbii.com
Hobbii.com is an online store that specializes in various crafting materials for hobbyists. They offer a diverse range of products including yarns, knitting needles, crochet hooks, cross-stitch kits, embroidery supplies, and other accessories. The website provides a convenient platform for customers to browse and purchase items related to their creative pursuits.
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hobbii.com Annual Revenue and Growth
hobbii.com's annual sales on its online store amounted to $33.3M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.
hobbii.com's monthly revenueOVER TIME
Over the past three months, hobbii.com revenue has experienced growth of 4%, compared to the preceding three months.
hobbii.com competitors
In December 2025, hobbii.com outperformed most of its competitors in terms of revenue, with a total revenue of $2,348,754. yarn.com came close with $2,044,587, while knitpicks.com followed with $1,633,511. However, hobbii.com had the highest number of transactions at 31,308, compared to its closest competitor yarn.com with 10,857 transactions. When it comes to sessions, hobbii.com also had the highest with 1,540,874 sessions. In terms of Average Order Value (AOV), hobbii.com falls within the range of $75-$100, which is also seen in knitpicks.com, while yarn.com had a higher AOV of $175-$200. hobbii.com had a conversion rate of 2.00-2.50%, similar to yarn.com, but higher than knitpicks.com and other competitors.
Revenue share by device at hobbii.com
In December large majority of sales on hobbii.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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hobbii.com channels
Identify top traffic channels that drive growth for hobbii.comand discover how performance of traffic channels has changed over time.
hobbii.com Google Ads spend
Evaluate hobbii.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hobbii.com devices
Review hobbii.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
