hobbii.com
Hobbii.com is an online store that specializes in various crafting materials for hobbyists. They offer a diverse range of products including yarns, knitting needles, crochet hooks, cross-stitch kits, embroidery supplies, and other accessories. The website provides a convenient platform for customers to browse and purchase items related to their creative pursuits.
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hobbii.com Annual Revenue and Growth
hobbii.com's annual sales on its online store amounted to $33.3M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.
hobbii.com's monthly revenueOVER TIME
Over the past three months, hobbii.com revenue has experienced decline of 6.5%, compared to the preceding three months.
hobbii.com competitors
In November 2025, hobbii.com had a revenue of 2,904,825, with 35,786 transactions and 1,538,259 sessions, resulting in an average order value (AOV) of 75-100 and a conversion rate of 2.00-2.50%. Comparing hobbii.com to its competitors, ritohobby.co.uk had lower revenue and traffic, with a higher AOV but similar conversion rate. yarn.com had higher revenue and transactions but fewer sessions, with a comparable AOV and conversion rate. knitpicks.com had similar revenue and sessions to hobbii.com but a slightly lower conversion rate. Premier Yarns and Jimmy Beans Wool both had lower revenue, transactions, and sessions than hobbii.com, with different AOV and conversion rates. Overall, hobbii.com seems to have a strong performance in terms of revenue, transactions, and sessions, with a competitive AOV and conversion rate among its peers in November 2025.
Revenue share by device at hobbii.com
In November large majority of sales on hobbii.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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hobbii.com channels
Identify top traffic channels that drive growth for hobbii.comand discover how performance of traffic channels has changed over time.
hobbii.com Google Ads spend
Evaluate hobbii.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hobbii.com devices
Review hobbii.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
