purlsoho.com
Purlsoho.com is a website that features a variety of knitting, crochet, and sewing supplies. Their inventory includes yarn, fabric, needles, and patterns for crafting enthusiasts. The website provides a wide range of materials and resources, catering to those interested in creative projects with exceptional craftsmanship.
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purlsoho.com Annual Revenue and Growth
purlsoho.com's annual sales on its online store amounted to $33.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
purlsoho.com's monthly revenueOVER TIME
Over the past three months, purlsoho.com revenue has experienced decline of 12%, compared to the preceding three months.
purlsoho.com competitors
When comparing purlsoho.com to its competitors in September 2025, we see that purlsoho.com has the highest revenue at $1,370,533, with a substantial number of transactions at 10,522 and sessions at 927,939. The Average Order Value (AOV) falls between $125-150, and the conversion rate is between 1.00-1.50%. In contrast, studioknitsf.com has revenue of $289,116 with 1,195 transactions and 117,055 sessions, but a higher AOV of $225-250. woolandthegang.com stands out with revenue of $726,367, 2,965 transactions, and 156,972 sessions, and a higher conversion rate of 1.50-2.00%. cocoknits.com has significantly lower revenue at $38,947, with 238 transactions and 53,082 sessions, and a low conversion rate of 0.00-0.50%. interweave.com has revenue of $70,773, 2,023 transactions, and 184,661 sessions, but a lower AOV of $25-50. knitpicks.com has the second-highest revenue at $1,014,767, with 10,302 transactions, 593,951 sessions, a higher AOV of $75-100, and a conversion rate of 1.50-2.00%.
Revenue share by device at purlsoho.com
In September large majority of sales on purlsoho.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purlsoho.com channels
Identify top traffic channels that drive growth for purlsoho.comand discover how performance of traffic channels has changed over time.
purlsoho.com Google Ads spend
Evaluate purlsoho.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
purlsoho.com devices
Review purlsoho.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
