purlsoho.com
Purlsoho.com is a website that features a variety of knitting, crochet, and sewing supplies. Their inventory includes yarn, fabric, needles, and patterns for crafting enthusiasts. The website provides a wide range of materials and resources, catering to those interested in creative projects with exceptional craftsmanship.
GRIPS CUSTOMERS & RESEARCH PARTNERS
purlsoho.com Annual Revenue and Growth
purlsoho.com's annual sales on its online store amounted to $23.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
purlsoho.com's monthly revenueOVER TIME
Over the past three months, purlsoho.com revenue has experienced decline of 0.61%, compared to the preceding three months.
purlsoho.com competitors
The competitive set for purlsoho.com includes studioknitsf.com, cocoknits.com, interweave.com, knitpicks.com, and jimmybeanswool.com. In August 2026, purlsoho.com reported a revenue of $2.1 million, far surpassing all competitors, with studioknitsf.com at $380,000 and knitpicks.com at $1.5 million trailing behind. Additionally, purlsoho.com led in transactions with 14,000, while its closest rival, knitpicks.com, recorded 13,500 transactions. purlsoho.com also attracted 1.2 million sessions, significantly outperforming studioknitsf.com’s 134,000 sessions and cocoknits.com’s 57,700 sessions. The average order value (AOV) for purlsoho.com, ranging from $150 to $175, is comparable to cocoknits.com, but less than the higher AOVs of studioknitsf.com and jimmybeanswool.com. With a conversion rate of 1.00-1.50%, purlsoho.com holds a competitive position alongside its peers.
Revenue share by device at purlsoho.com
In August large majority of sales on purlsoho.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries purlsoho.com operates in
purlsoho.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
purlsoho.com channels
Identify top traffic channels that drive growth for purlsoho.comand discover how performance of traffic channels has changed over time.
purlsoho.com Google Ads spend
Evaluate purlsoho.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
purlsoho.com devices
Review purlsoho.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
