purlsoho.com
Purlsoho.com is a website that features a variety of knitting, crochet, and sewing supplies. Their inventory includes yarn, fabric, needles, and patterns for crafting enthusiasts. The website provides a wide range of materials and resources, catering to those interested in creative projects with exceptional craftsmanship.
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purlsoho.com's revenueOVER TIME
Over the past three months, purlsoho.com revenue has experienced decline of 27%, compared to the preceding three months.
purlsoho.com competitors
In July 2025, purlsoho.com outperformed its competitors in terms of revenue and sessions. With a revenue of $1,331,524 and 853,847 sessions, purlsoho.com demonstrated strong performance in these areas. However, when it comes to average order value (AOV), studioknitsf.com and woolandthegang.com had higher AOV ranges of $225-250 compared to purlsoho.com's $125-150. In terms of transactions, knitpicks.com had the highest number at 11,586, followed closely by purlsoho.com at 10,067. Additionally, when looking at conversion rates, purlsoho.com fell within the competitive range of 1.00-1.50, similar to most of its competitors. Despite facing tough competition in specific metrics like AOV, purlsoho.com maintained a strong overall performance in the online knitting and craft space.
Revenue share by device at purlsoho.com
In July large majority of sales on purlsoho.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purlsoho.com channels
Identify top traffic channels that drive growth for purlsoho.comand discover how performance of traffic channels has changed over time.
purlsoho.com Google Ads spend
Evaluate purlsoho.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
purlsoho.com devices
Review purlsoho.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
