purlsoho.com
Purlsoho.com is a website that features a variety of knitting, crochet, and sewing supplies. Their inventory includes yarn, fabric, needles, and patterns for crafting enthusiasts. The website provides a wide range of materials and resources, catering to those interested in creative projects with exceptional craftsmanship.
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purlsoho.com's revenueOVER TIME
Over the past three months, purlsoho.com revenue has experienced decline of 32%, compared to the preceding three months.
purlsoho.com competitors
In June 2025, purlsoho.com outperformed its competitors in terms of revenue, generating $1,357,163 with 9,748 transactions and 680,563 sessions. The average order value (AOV) for Purl Soho was between $125-150, with a conversion rate of 1.00-1.50%. In comparison, knitpicks.com had revenue of $1,308,976 with 13,221 transactions and 696,513 sessions, but a lower AOV of $75-100 and a higher conversion rate of 1.50-2.00%. woolandthegang.com lagged behind with $521,489 in revenue, 2,221 transactions, and 148,847 sessions, boasting a higher AOV of $225-250 but a similar conversion rate. purlsoho.com also surpassed competitors like studioknitsf.com, cocoknits.com, and interweave.com in revenue and transactions, indicating its strong position in the market.
Revenue share by device at purlsoho.com
In June large majority of sales on purlsoho.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purlsoho.com channels
Identify top traffic channels that drive growth for purlsoho.comand discover how performance of traffic channels has changed over time.
purlsoho.com Google Ads spend
Evaluate purlsoho.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
purlsoho.com devices
Review purlsoho.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
