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May 2025
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Home/Insights/Retailers/johnlewis.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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169.8M
Revenue
23.3M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
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Shop latest trends and launches across Home, Fashion & Tech at John Lewis & Partners. Providing an inspiring wide range of products, for all life's moments.

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johnlewis.com's revenueOVER TIME
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Over the past three months, johnlewis.com revenue has experienced decline of 31%, compared to the preceding three months.

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johnlewis.com revenue decline for last six months
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OVERVIEW
In May 2025, johnlewis.com, an e-commerce and shopping marketplace, generated $169,779,230 in online sales with a conversion rate of 3.50-4.00% and an average order value (AOV) of $175-200. The highest conversion rate in the category was 4.13%, while the lowest was 0.88%. A very high AOV was $299, and a very low AOV was $52. With 23,288,040 sessions, johnlewis.com was below the median of 140,161 sessions for e-commerce and shopping marketplaces, which was led by amazon.com with 2,589,786,292 sessions and revenue of $12,259,837,505.
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johnlewis.com competitors

In May 2025, johnlewis.com stands out among its competitors with a revenue of £169,779,230 and 891,591 transactions, supported by 23,288,040 sessions. Their Average Order Value (AOV) falls within the range of £175-200, with a conversion rate of 3.50-4.00%. Comparing this to the competition, asos.com generates £99,695,645 in revenue with 674,560 transactions and 60,493,121 sessions. argos.co.uk follows with £86,519,718 revenue, 836,244 transactions, and 37,499,181 sessions. houseoffraser.co.uk lags behind with £15,324,662 revenue, 161,925 transactions, and 4,444,181 sessions. very.co.uk shows £28,646,347 revenue, 250,869 transactions, and 13,744,966 sessions. next.co.uk is a close competitor to johnlewis.com, with £136,127,255 revenue, 684,774 transactions, and 28,073,382 sessions. johnlewis.com excels in revenue, transactions, and AOV, positioning itself strongly in the market.

next.co.uk screenshot
#1 next.co.uk
136.1M
Revenue
28.1M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
very.co.uk screenshot
#2 very.co.uk
28.6M
Revenue
13.7M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
asos.com screenshot
#3 asos.com
99.7M
Revenue
60.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
houseoffraser.co.uk screenshot
#4 houseoffraser.co.uk
15.3M
Revenue
4.4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
argos.co.uk screenshot
#5 argos.co.uk
86.5M
Revenue
37.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
johnlewis.com vs top market performers
johnlewis.com
top retailers
conversion rate vs average order value for johnlewis.com and its competitors
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Revenue share by device at johnlewis.com

In May large majority of sales on johnlewis.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices.

In May large majority of sales on johnlewis.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices.
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johnlewis.com channels

Identify top traffic channels that drive growth for johnlewis.comand discover how performance of traffic channels has changed over time.

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johnlewis.com Google Ads spend

Evaluate johnlewis.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnlewis.com devices

Review johnlewis.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnlewis.com top markets

Explore johnlewis.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnlewis.com country & global rank

Assess the ranking of johnlewis.com among other retailers within its primary country and worldwide.

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