houseoffraser.co.uk
HouseofFraser.co.uk is an e-commerce platform that offers a wide array of products. The website provides clothing, accessories, beauty products, furniture, and housewares. Customers can explore various categories, including mens and womens fashion, beauty, homeware, toys, and electricals. Regular sales and a diverse range of items cater to different consumer preferences.
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houseoffraser.co.uk Annual Revenue and Growth
houseoffraser.co.uk's annual sales on its online store amounted to $206.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
houseoffraser.co.uk's monthly revenueOVER TIME
Over the past three months, houseoffraser.co.uk revenue has experienced decline of 35%, compared to the preceding three months.
houseoffraser.co.uk competitors
In March 2026, houseoffraser.co.uk had a revenue of $12,552,181 from 146,074 transactions and 3,651,495 sessions, with an average order value (AOV) ranging from $75-$100 and a conversion rate of 3.50-4.00%. Comparing this to its competitors, we see that asos.com leads in revenue with $93,847,389, followed by next.co.uk with $181,321,532, both having significantly higher transaction and session numbers. However, houseoffraser.co.uk has a higher conversion rate than both of them. zalando.co.uk and sportsdirect.com have similar revenue to houseoffraser.co.uk but lower conversion rates. lyst.co.uk has a higher AOV compared to houseoffraser.co.uk but a lower conversion rate and revenue. Overall, houseoffraser.co.uk's conversion rate stands out among its competitors, but it falls behind in revenue compared to the top players in the industry.
Revenue share by device at houseoffraser.co.uk
In March large majority of sales on houseoffraser.co.uk, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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houseoffraser.co.uk channels
Identify top traffic channels that drive growth for houseoffraser.co.ukand discover how performance of traffic channels has changed over time.
houseoffraser.co.uk Google Ads spend
Evaluate houseoffraser.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
houseoffraser.co.uk devices
Review houseoffraser.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
