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Oct 2025
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Home/Insights/Retailers/jomalone.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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3.2M
Revenue
Oct 25
629.1K
Sessions
Oct 25
3.0-3.5%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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Jomalone.com is an online platform that sells a wide collection of high-quality fragrances, bath and body products, as well as home scents. Their range of offerings includes perfumes, colognes, candles, diffusers, and soaps. The website features a selection of diverse scents and luxury grooming essentials for both men and women.

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jomalone.com Annual Revenue and Growth

jomalone.com's annual sales on its online store amounted to $34.8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$34.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
jomalone.com revenue by year

jomalone.com's monthly revenueOVER TIME
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Over the past three months, jomalone.com revenue has experienced growth of 42%, compared to the preceding three months.

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jomalone.com revenue growth for last six months
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OVERVIEW
In October 2025, jomalone.com generated $3,215,308 in online sales with a conversion rate of 3.00-3.50%, outperforming the BEAUTY AND COSMETICS median of $41,294 but falling short of themancompany.com's $119,786,747. The site had 629,082 sessions, significantly exceeding the median of 18,156, yet far below sephora.com's 49,510,502 sessions. Additionally, jomalone.com's average order value (AOV) ranged from $150-175, lower than the high of $202 in the industry, while remaining substantially above the low of $47. Overall, jomalone.com demonstrated strong performance metrics within its competitive landscape.
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jomalone.com competitors

When comparing jomalone.com to its competitors in October 2025, it is clear that jomalone.com is performing well in terms of revenue and transactions. jomalone.com has a revenue of $3,215,308 with 18,966 transactions, while some of its competitors such as fragrancesline.com and perfumesociety.org have significantly lower revenues and transactions. In terms of sessions, jomalone.com has 629,082 sessions, which is lower than competitors like brownthomas.com with 1,164,404 sessions. However, jomalone.com has a higher average order value (AOV) ranging from $150 to $175 compared to competitors like scentsplit.com with an AOV of $250 to $275. jomalone.com also boasts a higher conversion rate of 3.00% to 3.50% in comparison to fragrancesline.com with a conversion rate of 1.50% to 2.00%. Overall, jomalone.com stands out in terms of revenue, AOV, and conversion rate among its competitors in the fragrance industry.

scentsplit.com screenshot
#1 scentsplit.com
2.5M
Revenue
966.5K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
fragrancesline.com screenshot
#2 fragrancesline.com
110.9K
Revenue
104.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bluemercury.com screenshot
#3 bluemercury.com
1.7M
Revenue
718.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
brownthomas.com screenshot
#4 brownthomas.com
3.5M
Revenue
1.2M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
perfumesociety.org screenshot
#5 perfumesociety.org
172.7K
Revenue
128.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
jomalone.com vs top market performers
jomalone.com
top retailers
conversion rate vs average order value for jomalone.com and its competitors
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Revenue share by device at jomalone.com

In October large majority of sales on jomalone.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on jomalone.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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jomalone.com channels

Identify top traffic channels that drive growth for jomalone.comand discover how performance of traffic channels has changed over time.

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jomalone.com Google Ads spend

Evaluate jomalone.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jomalone.com devices

Review jomalone.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jomalone.com top markets

Explore jomalone.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jomalone.com country & global rank

Assess the ranking of jomalone.com among other retailers within its primary country and worldwide.

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