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Apr 2026
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Home/Insights/Retailers/jomalone.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.4M
Revenue
Apr 26
474.8K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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Jomalone.com is an online platform that sells a wide collection of high-quality fragrances, bath and body products, as well as home scents. Their range of offerings includes perfumes, colognes, candles, diffusers, and soaps. The website features a selection of diverse scents and luxury grooming essentials for both men and women.

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jomalone.com Annual Revenue and Growth

jomalone.com's annual sales on its online store amounted to $34.6M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$34.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
jomalone.com revenue by year

jomalone.com's monthly revenueOVER TIME
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Over the past three months, jomalone.com revenue has experienced decline of 53%, compared to the preceding three months.

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jomalone.com revenue decline for last six months
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OVERVIEW
In April 2026, jomalone.com, a prominent player in the BEAUTY AND COSMETICS sector, generated $2,414,848 in online sales, significantly surpassing the median of $40,161, though still behind sephora.com’s $117,760,640. With a conversion rate of 2.50-3.00%, jomalone.com performs well against the industry's average, which peaks at 4.38%. The average order value (AOV) ranged from $150-175, below the high of $195, while the site recorded 474,784 sessions, well above the median of 20,819 yet dwarfed by sephora.com’s staggering 84,653,344 sessions, indicating room for growth and optimization.
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jomalone.com competitors

In April 2026, jomalone.com reported a revenue of $2,414,848 with 14,127 transactions and a conversion rate of 2.50-3.00% across 474,784 sessions. Competitor scentsplit.com outperformed in revenue, reaching $2,572,587 with a higher average order value (AOV) of $250-275, but had a lower conversion rate of 0.50-1.00%. bluemercury.com generated $1,731,575 from 9,809 transactions at an AOV of $175-200 and a conversion rate of 1.00-1.50%. brownthomas.com led in transactions with 18,452 and achieved a revenue of $2,745,519 but had a lower AOV of $125-150 and a conversion rate of 1.50-2.00%. In contrast, fragrancesline.com and perfumesociety.org struggled significantly with lower revenues of $112,501 and $152,775, respectively. Overall, while jomalone.com remains competitive, scentsplit.com and brownthomas.com show notable strengths in certain metrics.

scentsplit.com screenshot
#1 scentsplit.com
2.6M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
fragrancesline.com screenshot
#2 fragrancesline.com
112.5K
Revenue
103K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bluemercury.com screenshot
#3 bluemercury.com
1.7M
Revenue
812.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
brownthomas.com screenshot
#4 brownthomas.com
2.7M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
perfumesociety.org screenshot
#5 perfumesociety.org
152.8K
Revenue
145.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
jomalone.com vs top market performers
jomalone.com
top retailers
conversion rate vs average order value for jomalone.com and its competitors
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Revenue share by device at jomalone.com

In April large majority of sales on jomalone.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on jomalone.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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jomalone.com channels

Identify top traffic channels that drive growth for jomalone.comand discover how performance of traffic channels has changed over time.

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jomalone.com Google Ads spend

Evaluate jomalone.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jomalone.com devices

Review jomalone.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jomalone.com top markets

Explore jomalone.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jomalone.com country & global rank

Assess the ranking of jomalone.com among other retailers within its primary country and worldwide.

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