kiehls.de
kiehls.de is a website that offers a range of skincare and beauty products. The site showcases a variety of items such as face and body care products, haircare, fragrances, and premium mens grooming essentials. Customers can purchase these products online and explore their ingredients, features, and benefits.
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kiehls.de's revenueOVER TIME
Over the past three months, kiehls.de revenue has experienced decline of 6.8%, compared to the preceding three months.
kiehls.de competitors
In July 2025, kiehls.de generated a revenue of 279,961 with 2,723 transactions and 66,385 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 4.00-4.50. Compared to its competitors, kiehls.de's performance falls behind kiehls.com, which recorded a significantly higher revenue of 3,232,279 from 29,480 transactions and 849,216 sessions, with a similar AOV and a slightly lower conversion rate. However, kiehls.de outperformed faces-of-fey.de, lancome.de, and cosphera.net in terms of revenue, transactions, and sessions, showcasing a strong position in the market. Paula's choice.de, on the other hand, surpassed kiehls.de in transactions and sessions but had a lower AOV and conversion rate. Overall, kiehls.de holds its own among its competitors, with room for growth and optimization in certain areas to further enhance its performance.
Revenue share by device at kiehls.de
In July large majority of sales on kiehls.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kiehls.de channels
Identify top traffic channels that drive growth for kiehls.deand discover how performance of traffic channels has changed over time.
kiehls.de Google Ads spend
Evaluate kiehls.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kiehls.de devices
Review kiehls.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
