kiehls.de
kiehls.de is a website that offers a range of skincare and beauty products. The site showcases a variety of items such as face and body care products, haircare, fragrances, and premium mens grooming essentials. Customers can purchase these products online and explore their ingredients, features, and benefits.
GRIPS CUSTOMERS & RESEARCH PARTNERS
kiehls.de Annual Revenue and Growth
kiehls.de's annual sales on its online store amounted to $3.5M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.
kiehls.de's monthly revenueOVER TIME
Over the past three months, kiehls.de revenue has experienced growth of 2.2%, compared to the preceding three months.
kiehls.de competitors
In May 2026, kiehls.de generated a revenue of $310,957 from 3,440 transactions across 102,352 sessions, achieving a conversion rate of 3.00-3.50%. In comparison, paulaschoice.de earned $212,182 with 4,047 transactions, but had a lower conversion rate of 2.50-3.00% despite more sessions (156,026). Meanwhile, lancome.de, with revenue of $109,903 and 1,112 transactions, suffered from an even lower conversion rate of 0.50-1.00% over 148,532 sessions. In contrast, faces-of-fey.de reported higher AOVs of $100-125 and a better conversion rate of 3.50-4.00%, but with minimal revenue of $37,512 from only 331 transactions. cosphera.net performed with a modest revenue of $44,236 and a high conversion rate of 4.50-5.00%. Finally, kiehls.com significantly outperformed its competitors, with $4,869,042 in revenue, reflecting a robust market presence and a conversion rate of 4.50-5.00%.
Revenue share by device at kiehls.de
In May large majority of sales on kiehls.de, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
kiehls.de channels
Identify top traffic channels that drive growth for kiehls.deand discover how performance of traffic channels has changed over time.
kiehls.de Google Ads spend
Evaluate kiehls.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kiehls.de devices
Review kiehls.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
