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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for lancome.frlancome.fr

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710.1K
Revenue
May 26
159.9K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$175-200
AOV
May 26
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lancome.fr is the official website of Lancôme, a renowned cosmetics and skincare brand. The website offers a wide range of products, including makeup, skincare, fragrances, and beauty accessories. Lancômes website provides customers with detailed product information, beauty tips, online shopping options, and contact details for customer support.

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lancome.fr Annual Revenue and Growth

lancome.fr's annual sales on its online store amounted to $10.7M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$10.7M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
lancome.fr revenue by year

lancome.fr's monthly revenueOVER TIME
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Over the past three months, lancome.fr revenue has experienced decline of 49%, compared to the preceding three months.

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lancome.fr revenue decline for last six months
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OVERVIEW
In May 2026, lancome.fr generated $710,081 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,533, although still trailing the category leader, ulta.com, with $131,310,258. Its conversion rate ranged between 2.00-2.50%, which is competitive yet below the high of 4.55%. The average order value (AOV) was between $175-200, nearing the high mark of $205. With 159,874 sessions, lancome.fr outperformed the industry median of 16,416 but was far behind sephora.com, the highest with 60,095,887 sessions, showcasing its strong presence in the competitive online beauty market.
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lancome.fr competitors

In May 2026, lancome.fr generated $710,081 in revenue with 3,668 transactions from 159,874 sessions, achieving an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. Comparatively, lancome-usa.com outperformed with $9,277,856 in revenue, 87,977 transactions, and a significantly higher conversion rate of 4.50-5.00% despite a lower AOV of $100-125. loreal.com also showed strong performance, generating $2,398,934 from 19,222 transactions, albeit with a lower conversion rate of 1.50-2.00% and an AOV similar to lancome-usa.com. In contrast, samparfums.es struggled with just $101,565 in revenue from 1,115 transactions, reflecting an AOV of $75-100. Overall, lancome.fr holds a competitive position in the French market, yet its performance is notably eclipsed by the scale of its U.S. counterpart.

samparfums.es screenshot
#1 samparfums.es
101.6K
Revenue
52.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
lancome-usa.com screenshot
#2 lancome-usa.com
9.3M
Revenue
1.9M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
loreal.com screenshot
#3 loreal.com
2.4M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lancome.fr vs top market performers
lancome.fr
top retailers
conversion rate vs average order value for lancome.fr and its competitors
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Revenue share by device at lancome.fr

In May large majority of sales on lancome.fr, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on lancome.fr, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lancome.fr channels

Identify top traffic channels that drive growth for lancome.frand discover how performance of traffic channels has changed over time.

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lancome.fr Google Ads spend

Evaluate lancome.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lancome.fr devices

Review lancome.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lancome.fr top markets

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lancome.fr country & global rank

Assess the ranking of lancome.fr among other retailers within its primary country and worldwide.

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