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Jul 2025
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Home/Insights/Retailers/lancome-usa.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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5M
Revenue
1.4M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
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Lancome-usa.com is an online platform featuring a renowned cosmetics brand. The website offers a wide range of beauty products, including makeup, skincare, fragrances, and specialized collections. It provides avenues to explore their products, discover latest trends, access professional advice, and make purchases conveniently from anywhere.

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lancome-usa.com's revenueOVER TIME
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Over the past three months, lancome-usa.com revenue has experienced decline of 3.8%, compared to the preceding three months.

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lancome-usa.com revenue decline for last six months
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OVERVIEW
In July 2025, lancome-usa.com in the BEAUTY AND COSMETICS industry generated $4,959,840 in online sales with a conversion rate of 3.00-3.50% and an AOV of $100-125. The site had 1,353,194 sessions, with the highest being 41,064,568 on sephora.com and the median at 20,909. The largest revenue in the industry was from themancompany.com at $113,233,299, while the highest conversion rate was 4.31% and AOV was $211, with the lowest conversion rate at 1.0% and AOV at $51.
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lancome-usa.com competitors

In July 2025, lancome-usa.com reported a revenue of $4,959,840 with 44,680 transactions and 1,353,194 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 3.00-3.50%. Compared to its competitors, Lancome's performance stands out. For instance, lancome.co.uk generated only $139,063 in revenue with 1,338 transactions and 147,146 sessions, along with a conversion rate of 0.50-1.00%. escentual.com and dutyfreeamericas.com had similar conversion rates but lower revenues and transaction numbers. L'oreal.com, on the other hand, reported higher revenue at $2,929,101, with a higher AOV of $150-$175 and a conversion rate of 1.50-2.00%, suggesting a stronger performance in certain areas. Overall, lancome-usa.com excelled in revenue generation, transaction volume, and conversion rates compared to its competitors in July 2025.

lancome.co.uk screenshot
#1 lancome.co.uk
139.1K
Revenue
147.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
escentual.com screenshot
#2 escentual.com
688.8K
Revenue
392.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
loreal.com screenshot
#3 loreal.com
2.9M
Revenue
997.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
fragrances4ever.com screenshot
#4 fragrances4ever.com
12K
Revenue
3.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
dutyfreeamericas.com screenshot
#5 dutyfreeamericas.com
75K
Revenue
87.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
lancome-usa.com vs top market performers
lancome-usa.com
top retailers
conversion rate vs average order value for lancome-usa.com and its competitors
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Revenue share by device at lancome-usa.com

In July large majority of sales on lancome-usa.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on lancome-usa.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lancome-usa.com channels

Identify top traffic channels that drive growth for lancome-usa.comand discover how performance of traffic channels has changed over time.

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lancome-usa.com Google Ads spend

Evaluate lancome-usa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lancome-usa.com devices

Review lancome-usa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lancome-usa.com top markets

Explore lancome-usa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lancome-usa.com country & global rank

Assess the ranking of lancome-usa.com among other retailers within its primary country and worldwide.

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