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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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140.7K
Revenue
May 26
51.9K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$175-200
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

larue.com is a website that offers a wide range of products for sale. It specializes in firearm accessories, rifles, optics, and tactical gear. Their inventory includes items such as barrels, triggers, mounts, scopes, slings, and clothing. The site provides detailed product information and a user-friendly interface for an effortless browsing and shopping experience.

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larue.com Annual Revenue and Growth

larue.com's annual sales on its online store amounted to $2.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
larue.com revenue by year

larue.com's monthly revenueOVER TIME
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Over the past three months, larue.com revenue has experienced decline of 29%, compared to the preceding three months.

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larue.com revenue decline for last six months
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OVERVIEW
In May 2026, larue.com generated $140,744 in online sales, significantly below the heavy industry and engineering median of $413,299, with a conversion rate of 1.00-1.50%, matching the sector's lower end, while the average order value (AOV) ranged between $175-200, below the high of $407. With 51,877 sessions, larue.com falls short of the median of 173,276 sessions in its industry, contrasting starkly with the leading store, gruntstyle.com, which amassed $5,707,534 in revenue and gunmagwarehouse.com with 1,741,670 sessions.
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larue.com competitors

In May 2026, larue.com generated $140,744 in revenue with a conversion rate between 1.00-1.50%, alongside 755 transactions from 51,877 sessions. In comparison, bravocompanyusa.com led the competitors with $2,015,086 in revenue and a conversion rate of 1.50-2.00%, despite a lower AOV of 225-250. magpul.com followed closely with $1,293,377, though it reported a lower AOV of 100-125 and a similar conversion rate. monstrumtactical.com achieved $186,979 in revenue with an AOV of 150-175, but its conversion rate matched that of larue.com. Meanwhile, aimpoint.us saw the highest AOV at 600-625, but its conversion rate fell to 0.50-1.00%. arisakadefense.com struggled with the lowest revenue at $96,356 while also maintaining a conversion rate of 0.50-1.00%. Overall, larue.com is competitive but has room for growth in traffic and transactions compared to larger rivals.

aimpoint.us screenshot
#1 aimpoint.us
569.2K
Revenue
137.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
monstrumtactical.com screenshot
#2 monstrumtactical.com
187K
Revenue
210.9K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
arisakadefense.com screenshot
#3 arisakadefense.com
96.4K
Revenue
104.9K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
bravocompanyusa.com screenshot
#4 bravocompanyusa.com
2M
Revenue
491.2K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
magpul.com screenshot
#5 magpul.com
1.3M
Revenue
860.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
larue.com vs top market performers
larue.com
top retailers
conversion rate vs average order value for larue.com and its competitors
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Revenue share by device at larue.com

In May large majority of sales on larue.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In May large majority of sales on larue.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

Industries larue.com operates in

larue.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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larue.com channels

Identify top traffic channels that drive growth for larue.comand discover how performance of traffic channels has changed over time.

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larue.com Google Ads spend

Evaluate larue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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larue.com devices

Review larue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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larue.com top markets

Explore larue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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larue.com country & global rank

Assess the ranking of larue.com among other retailers within its primary country and worldwide.

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