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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for larue.comlarue.com

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193.5K
Revenue
65.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

larue.com is a website that offers a wide range of products for sale. It specializes in firearm accessories, rifles, optics, and tactical gear. Their inventory includes items such as barrels, triggers, mounts, scopes, slings, and clothing. The site provides detailed product information and a user-friendly interface for an effortless browsing and shopping experience.

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larue.com's revenueOVER TIME
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Over the past three months, larue.com revenue has experienced decline of 7.5%, compared to the preceding three months.

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larue.com revenue decline for last six months
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OVERVIEW
In July 2025, larue.com in the HEAVY INDUSTRY AND ENGINEERING sector had online sales revenue of $193,528 with a conversion rate of 1.00-1.50% and an average order value (AOV) of $175-200. This performance falls below the sector's median revenue of $499,619, conversion rate of 2.85%, and AOV of $408, but above the very low conversion rate of 1.03% and AOV of $108. Despite having 65,274 sessions, larue.com lags behind the HEAVY INDUSTRY AND ENGINEERING store with the highest sessions at 1,488,698 from gunmagwarehouse.com.
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larue.com competitors

In July 2025, larue.com generated a revenue of $193,528 with 973 transactions and 65,274 sessions. The average order value (AOV) was estimated to be between $175-200, and the conversion rate ranged from 1.00-1.50%. Comparing this to its competitors, larue.com lags behind in terms of revenue when compared to bravocompanyusa.com ($1,478,871) and magpul.com ($1,404,547). However, larue.com outperformed arisakadefense.com ($81,892) and monstrumtactical.com ($133,060) in revenue. In terms of sessions, larue.com falls behind bravocompanyusa.com (389,043 sessions) and magpul.com (804,748 sessions). The AOV for larue.com is also lower compared to bravocompanyusa.com ($225-250) and magpul.com ($100-125). Despite these differences, larue.com has a competitive conversion rate when compared to its rivals, indicating strong potential for growth in the future.

aimpoint.us screenshot
#1 aimpoint.us
472.8K
Revenue
141.6K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
monstrumtactical.com screenshot
#2 monstrumtactical.com
133.1K
Revenue
161.8K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
arisakadefense.com screenshot
#3 arisakadefense.com
81.9K
Revenue
63.7K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
bravocompanyusa.com screenshot
#4 bravocompanyusa.com
1.5M
Revenue
389K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
magpul.com screenshot
#5 magpul.com
1.4M
Revenue
804.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
larue.com vs top market performers
larue.com
top retailers
conversion rate vs average order value for larue.com and its competitors
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Revenue share by device at larue.com

In July large majority of sales on larue.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In July large majority of sales on larue.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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larue.com channels

Identify top traffic channels that drive growth for larue.comand discover how performance of traffic channels has changed over time.

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larue.com Google Ads spend

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larue.com devices

Review larue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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larue.com top markets

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larue.com country & global rank

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