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Mar 2026
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Home/Insights/Retailers/leatherman.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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3.3M
Revenue
Mar 26
999.6K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$150-175
AOV
Mar 26
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Leatherman.com is an online platform that offers an extensive range of high-quality tools and multi-functional products. Their product line includes versatile multi-tools, pocket knives, pocket tools, accessories, and related gear. The website serves as a platform for customers to view, purchase, and explore various durable and innovative tool options for a variety of applications.

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leatherman.com Annual Revenue and Growth

leatherman.com's annual sales on its online store amounted to $41.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$41.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
leatherman.com revenue by year

leatherman.com's monthly revenueOVER TIME
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Over the past three months, leatherman.com revenue has experienced decline of 62%, compared to the preceding three months.

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leatherman.com revenue decline for last six months
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OVERVIEW
In March 2026, leatherman.com generated $3,307,136 in online sales, significantly surpassing the home_and_garden median of $120,543, although it remains far behind the leading competitor, homedepot.com, with $1,298,684,664. The site's conversion rate stood at 2.00-2.50%, slightly below the high of 3.44%, while the average order value (AOV) ranged from $150 to $175, well below the high of $677. With 999,574 sessions, leatherman.com far exceeded the home_and_garden median of 34,629 sessions, highlighting its strong online presence in a competitive market.
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leatherman.com competitors

In March 2026, leatherman.com outperformed some of its competitors in terms of revenue and transactions. leatherman.com generated $3,307,136 in revenue from 21,552 transactions, with a conversion rate of 2.00-2.50%. In comparison, swissknifeshop.com had revenue of $159,830 from 2,126 transactions, with a lower conversion rate of 1.00-1.50%. However, leatherman.com faced tough competition from photonlight.com, which had a higher average order value (AOV) of $200-225 and a similar conversion rate. knivesandtools.com had a comparable AOV and conversion rate but lower revenue. rescue-essentials.com and everydaycarry.com also showed strong performances, with revenue ranging from $196,427 to $268,827 and varying conversion rates. Overall, leatherman.com excelled in revenue generation and transactions when compared to some competitors, showcasing its strength in the market.

photonlight.com screenshot
#1 photonlight.com
49.2K
Revenue
10.7K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
swissknifeshop.com screenshot
#2 swissknifeshop.com
159.8K
Revenue
143K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
knivesandtools.com screenshot
#3 knivesandtools.com
167.2K
Revenue
296K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
rescue-essentials.com screenshot
#4 rescue-essentials.com
196.4K
Revenue
116.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
everydaycarry.com screenshot
#5 everydaycarry.com
268.8K
Revenue
89.2K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
leatherman.com vs top market performers
leatherman.com
top retailers
conversion rate vs average order value for leatherman.com and its competitors
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Revenue share by device at leatherman.com

In March large majority of sales on leatherman.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on leatherman.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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leatherman.com channels

Identify top traffic channels that drive growth for leatherman.comand discover how performance of traffic channels has changed over time.

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leatherman.com Google Ads spend

Evaluate leatherman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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leatherman.com devices

Review leatherman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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leatherman.com top markets

Explore leatherman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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leatherman.com country & global rank

Assess the ranking of leatherman.com among other retailers within its primary country and worldwide.

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