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Jul 2025
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Home/Insights/Retailers/knifecenter.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1.3M
Revenue
982.9K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
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The original and largest online knife and cutlery catalog where you can buy pocket knives and every pocketknife from Benchmade Knives and Spyderco Knives

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knifecenter.com's revenueOVER TIME
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Over the past three months, knifecenter.com revenue has experienced decline of 7.6%, compared to the preceding three months.

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knifecenter.com revenue decline for last six months
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OVERVIEW
In July 2025, knifecenter.com in the SPORTS industry had an online sales revenue of $1,332,667, with a conversion rate ranging from 0.50-1.00% and an average order value (AOV) of $200-225. The store recorded 982,857 sessions, with gunbroker.com leading in sessions at 12,741,838. knifecenter.com's metrics fall within the industry benchmarks, with gunbroker.com significantly ahead in revenue and sessions. knifecenter.com's performance is respectable in comparison to the median values for the SPORTS industry, with room for potential improvement in conversion rate and AOV.
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knifecenter.com competitors

In July 2025, knifecenter.com generated a revenue of $1,332,667 from 6,172 transactions and 982,857 sessions, with an Average Order Value (AOV) ranging between $200-$225 and a conversion rate of 0.50-1.00%. Compared to its competitors, bladehq.com outperformed knifecenter.com with a revenue of $4,715,724 from 24,935 transactions and 2,301,277 sessions, having a slightly lower AOV of $175-$200 but a higher conversion rate of 1.00-1.50%. smkw.com also exceeded knifecenter.com in revenue, with $1,163,414 from 3,985 transactions and 493,802 sessions, featuring a higher AOV of $275-$300. knifeworks.com had a lower revenue than knifecenter.com but boasted a higher conversion rate of 1.50-2.00%. dlttrading.com had a similar revenue to knifecenter.com but a lower conversion rate. Lastly, knivesandtools.com had the lowest revenue among the competitors.

bladehq.com screenshot
#1 bladehq.com
4.7M
Revenue
2.3M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
smkw.com screenshot
#2 smkw.com
1.2M
Revenue
493.8K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
knifeworks.com screenshot
#3 knifeworks.com
356.6K
Revenue
177K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
dlttrading.com screenshot
#4 dlttrading.com
417.2K
Revenue
395.5K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
knivesandtools.com screenshot
#5 knivesandtools.com
189K
Revenue
228.9K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
knifecenter.com vs top market performers
knifecenter.com
top retailers
conversion rate vs average order value for knifecenter.com and its competitors
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Revenue share by device at knifecenter.com

In July large majority of sales on knifecenter.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In July large majority of sales on knifecenter.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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knifecenter.com channels

Identify top traffic channels that drive growth for knifecenter.comand discover how performance of traffic channels has changed over time.

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knifecenter.com Google Ads spend

Evaluate knifecenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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knifecenter.com devices

Review knifecenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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knifecenter.com top markets

Explore knifecenter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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knifecenter.com country & global rank

Assess the ranking of knifecenter.com among other retailers within its primary country and worldwide.

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