Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/lovehoney.com.au
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for lovehoney.com.aulovehoney.com.au

Start benchmarking for free
Sign in with GoogleSign up with Google
580.3K
Revenue
Sep 25
837.4K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
Loading...
  • Main country of store: AUSTRALIA
  • Website category: ADULT
  • D2C

Lovehoney.com.au is an online retailer that offers a wide range of adult products. Their inventory includes intimate toys, lingerie, bondage gear, and sexual wellness essentials. They maintain a discreet service, ship products in plain packaging, and offer a 1-year satisfaction guarantee on their items.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

lovehoney.com.au Annual Revenue and Growth

lovehoney.com.au's annual sales on its online store amounted to $14.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$14.1M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
lovehoney.com.au revenue by year

lovehoney.com.au's monthly revenueOVER TIME
View real-time data

Over the past three months, lovehoney.com.au revenue has experienced decline of 6.7%, compared to the preceding three months.

View real-time data
lovehoney.com.au revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, lovehoney.com.au generated $580,297 in online sales, significantly outperforming the ADULT industry median of $52,713, while also recording sessions of 837,361, far exceeding the median of 22,576 but lagging behind the top competitor's 7,455,230. Its conversion rate ranged from 1.50-2.00%, below the high of 3.27%, and its average order value (AOV) stood between $25-50, notably lower than the high of $310 in the industry.
Read more

lovehoney.com.au competitors

Compared to its competitors in September 2025, lovehoney.com.au falls behind in terms of revenue, transactions, sessions, AOV, and conversion rate. lovehoney.com.au generated $580,297 in revenue from 13,096 transactions with 837,361 sessions, offering an AOV of $25-50 and a conversion rate of 1.50-2.00. In contrast, lovehoney.com generated $1,556,748 in revenue from 26,346 transactions with 1,220,386 sessions, offering an AOV of $50-75 and a conversion rate of 2.00-2.50. skinnydiplondon.com, although similar in revenue and sessions to lovehoney.com.au, has a slightly lower conversion rate. lovehoney.eu boasts a higher AOV but significantly lower revenue and conversion rate. Meanwhile, lovense.com outperforms lovehoney.com.au across all metrics, with a much higher revenue, transactions, sessions, AOV, and conversion rate.

lovehoney.com screenshot
#1 lovehoney.com
1.6M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
skinnydiplondon.com screenshot
#2 skinnydiplondon.com
334.5K
Revenue
477.5K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
lovehoney.eu screenshot
#3 lovehoney.eu
206.9K
Revenue
219K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
lovense.com screenshot
#4 lovense.com
10.4M
Revenue
3.7M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lovehoney.com.au vs top market performers
lovehoney.com.au
top retailers
conversion rate vs average order value for lovehoney.com.au and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at lovehoney.com.au

In September large majority of sales on lovehoney.com.au, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In September large majority of sales on lovehoney.com.au, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

lovehoney.com.au channels

Identify top traffic channels that drive growth for lovehoney.com.auand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

lovehoney.com.au Google Ads spend

Evaluate lovehoney.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

lovehoney.com.au devices

Review lovehoney.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

lovehoney.com.au top markets

Explore lovehoney.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

lovehoney.com.au country & global rank

Assess the ranking of lovehoney.com.au among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard