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Jun 2025
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Home/Insights/Retailers/lovehoney.com.au
TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

Favicon for lovehoney.com.aulovehoney.com.au

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590.7K
Revenue
717.1K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
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  • Main country of store: AUSTRALIA
  • Website category: ADULT
  • D2C

Lovehoney.com.au is an online retailer that offers a wide range of adult products. Their inventory includes intimate toys, lingerie, bondage gear, and sexual wellness essentials. They maintain a discreet service, ship products in plain packaging, and offer a 1-year satisfaction guarantee on their items.

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lovehoney.com.au's revenueOVER TIME
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Over the past three months, lovehoney.com.au revenue has experienced decline of 20%, compared to the preceding three months.

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lovehoney.com.au revenue decline for last six months
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OVERVIEW
In June 2025, lovehoney.com.au, an ADULT industry online store, reported a revenue of $590,678, conversion rate of 1.50-2.00%, and an AOV of $25-50. With 717,068 sessions, the website falls below the median of 23,560 but far behind the highest at 6,383,745 from naughtyamerica.com. The largest online store in the ADULT industry was lovense.com with revenue of $10,395,827. lovehoney.com.au's performance metrics demonstrate a solid conversion rate and revenue, although there is room for improvement in attracting more sessions and increasing AOV to reach higher levels of success within the ADULT industry.
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lovehoney.com.au competitors

In June 2025, lovehoney.com.au generated a revenue of $590,678 with 12,778 transactions and 717,068 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 1.50-2.00%. Compared to its competitors, lovehoney.com falls behind in terms of revenue and transactions. lovehoney.com, a similar domain, outperformed lovehoney.com.au with a revenue of $1,546,192, 28,272 transactions, and 1,231,457 sessions, with a higher AOV of $50-75 and conversion rate of 2.00-2.50%. On the other hand, lovehoney.com.au surpasses lovehoney.eu and skinnydiplondon.com in terms of revenue and transactions but lags behind lovense.com, which recorded an impressive revenue of $10,395,827, 116,161 transactions, and 3,823,841 sessions, with an AOV of $75-100 and a conversion rate of 3.00-3.50%. Overall, lovehoney.com.au could focus on increasing its revenue and transactions to compete more effectively in the market.

lovehoney.com screenshot
#1 lovehoney.com
1.5M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
skinnydiplondon.com screenshot
#2 skinnydiplondon.com
198.2K
Revenue
407.6K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
lovehoney.eu screenshot
#3 lovehoney.eu
161.7K
Revenue
146.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
lovense.com screenshot
#4 lovense.com
10.4M
Revenue
3.8M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lovehoney.com.au vs top market performers
lovehoney.com.au
top retailers
conversion rate vs average order value for lovehoney.com.au and its competitors
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Revenue share by device at lovehoney.com.au

In June large majority of sales on lovehoney.com.au, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In June large majority of sales on lovehoney.com.au, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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lovehoney.com.au channels

Identify top traffic channels that drive growth for lovehoney.com.auand discover how performance of traffic channels has changed over time.

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lovehoney.com.au Google Ads spend

Evaluate lovehoney.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lovehoney.com.au devices

Review lovehoney.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lovehoney.com.au top markets

Explore lovehoney.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lovehoney.com.au country & global rank

Assess the ranking of lovehoney.com.au among other retailers within its primary country and worldwide.

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