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May 2026
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Home/Insights/Retailers/lovehoney.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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2.4M
Revenue
May 26
1.4M
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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lovehoney.com is a website offering a wide selection of adult-themed products. The website sells a variety of items including sex toys, lingerie, bondage accessories, lubricants, and other adult products. Visitors can browse through their extensive range and make purchases discreetly online.

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lovehoney.com Annual Revenue and Growth

lovehoney.com's annual sales on its online store amounted to $25.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$25.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
lovehoney.com revenue by year

lovehoney.com's monthly revenueOVER TIME
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Over the past three months, lovehoney.com revenue has experienced decline of 36%, compared to the preceding three months.

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lovehoney.com revenue decline for last six months
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OVERVIEW
In May 2026, lovehoney.com, a leader in the ADULT industry, generated online sales revenue of $2,387,382 with a conversion rate of 2.50-3.00%, slightly below the high industry benchmark of 3.36%. Its average order value (AOV) ranged between $50-75, which is lower than the industry's high of $422. With 1,375,156 sessions, lovehoney.com surpassed the median of 15,400 in the ADULT sector, but fell short of the leading store, lovense.com, which recorded revenues of $14,928,681. Overall, lovehoney.com showcases solid performance amidst competitive challenges in the ADULT market.
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lovehoney.com competitors

In May 2026, lovehoney.com achieved impressive metrics, generating $2,387,382 in revenue from 39,211 transactions and 1,375,156 sessions, with a conversion rate of 2.50-3.00%. In comparison, its competitor pinkcherry.com earned $2,014,751 from 28,485 transactions and had a similar AOV of 50-75, but a lower conversion rate of 2.00-2.50%. hustlerhollywood.com significantly lags behind, with revenue at $668,863 from 6,223 transactions and a high AOV of 100-125, matching lovehoney's conversion rate. Conversely, lovehoney.co.uk outperforms them all, boasting a revenue of $7,872,846 and a higher conversion rate of 4.00-4.50%. bboutique.co also trails with $1,432,479 in revenue from 18,650 transactions, demonstrating lower efficiency with a 1.00-1.50% conversion rate. Overall, lovehoney.com stands strong against its competitors in both revenue and conversion efficiency, showcasing robust market positioning.

pinkcherry.com screenshot
#1 pinkcherry.com
2M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
adameve.com screenshot
#2 adameve.com
35.8M
Revenue
4.2M
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
hustlerhollywood.com screenshot
#3 hustlerhollywood.com
668.9K
Revenue
244.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
tootimid.com screenshot
#4 tootimid.com
4.1M
Revenue
556.4K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
lovehoney.co.uk screenshot
#5 lovehoney.co.uk
7.9M
Revenue
3.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
lovehoney.com vs top market performers
lovehoney.com
top retailers
conversion rate vs average order value for lovehoney.com and its competitors
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Revenue share by device at lovehoney.com

In May large majority of sales on lovehoney.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In May large majority of sales on lovehoney.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

Industries lovehoney.com operates in

lovehoney.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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lovehoney.com channels

Identify top traffic channels that drive growth for lovehoney.comand discover how performance of traffic channels has changed over time.

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lovehoney.com Google Ads spend

Evaluate lovehoney.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lovehoney.com devices

Review lovehoney.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lovehoney.com top markets

Explore lovehoney.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lovehoney.com country & global rank

Assess the ranking of lovehoney.com among other retailers within its primary country and worldwide.

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