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May 2026
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Home/Insights/Retailers/luckybrand.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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7.2M
Revenue
May 26
3.3M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$100-125
AOV
May 26
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Luckybrand.com is an online retail platform that offers a variety of clothing and accessories for men, women, and children. With a focus on denim, they provide a wide range of jeans along with other casual apparel such as t-shirts, jackets, and footwear. The website also features sales and new arrivals.

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luckybrand.com Annual Revenue and Growth

luckybrand.com's annual sales on its online store amounted to $72M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$72M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
luckybrand.com revenue by year

luckybrand.com's monthly revenueOVER TIME
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Over the past three months, luckybrand.com revenue has experienced decline of 5.7%, compared to the preceding three months.

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luckybrand.com revenue decline for last six months
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OVERVIEW
In May 2026, luckybrand.com generated $7,150,732 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,720, while its conversion rate ranged from 2.00% to 2.50%, below the high of 3.18%. With an average order value (AOV) between $100 and $125, luckybrand.com remains competitive, yet lower than the top-tier AOV of $405. The site attracted 3,335,381 sessions, a remarkable figure compared to the lifestyle industry median of 29,212, although still dwarfed by shein.com’s impressive 309,473,559 sessions, underscoring the competitive landscape of the fashion retail sector.
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luckybrand.com competitors

In May 2026, luckybrand.com reported a revenue of $7,150,732 from 69,333 transactions over 3,335,381 sessions, with an average order value (AOV) between $100-125 and a conversion rate of 2.00-2.50%. Competitor buckle.com outperformed with a revenue of $8,122,573, 60,342 transactions, and an AOV of $125-150, also achieving a higher conversion rate of 2.50-3.00%. Meanwhile, lee.com generated $7,570,299 in revenue from 51,797 transactions, matching buckle’s conversion rate. In contrast, blnts.com and luckyshoes.com lagged significantly, with revenues of $554,481 and $53,243, respectively, and lower AOVs of $50-75 and $150-175, combined with conversion rates of 1.50-2.00%. Todd shelton.com struggled further, yielding just $194,768 from 546 transactions at a high AOV of $350-375 but with a conversion rate between 0.50-1.00%. Overall, luckybrand.com maintains a competitive position but faces challenges from larger rivals.

blnts.com screenshot
#1 blnts.com
554.5K
Revenue
541.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
toddshelton.com screenshot
#2 toddshelton.com
194.8K
Revenue
64.3K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
lee.com screenshot
#3 lee.com
7.6M
Revenue
1.9M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
luckyshoes.com screenshot
#4 luckyshoes.com
53.2K
Revenue
22K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
buckle.com screenshot
#5 buckle.com
8.1M
Revenue
2.1M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
luckybrand.com vs top market performers
luckybrand.com
top retailers
conversion rate vs average order value for luckybrand.com and its competitors
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Revenue share by device at luckybrand.com

In May large majority of sales on luckybrand.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In May large majority of sales on luckybrand.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

Industries luckybrand.com operates in

luckybrand.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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luckybrand.com channels

Identify top traffic channels that drive growth for luckybrand.comand discover how performance of traffic channels has changed over time.

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luckybrand.com Google Ads spend

Evaluate luckybrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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luckybrand.com devices

Review luckybrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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luckybrand.com top markets

Explore luckybrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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luckybrand.com country & global rank

Assess the ranking of luckybrand.com among other retailers within its primary country and worldwide.

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