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Apr 2026
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Home/Insights/Retailers/luckybrand.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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8.2M
Revenue
Apr 26
3M
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Luckybrand.com is an online retail platform that offers a variety of clothing and accessories for men, women, and children. With a focus on denim, they provide a wide range of jeans along with other casual apparel such as t-shirts, jackets, and footwear. The website also features sales and new arrivals.

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luckybrand.com Annual Revenue and Growth

luckybrand.com's annual sales on its online store amounted to $72M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$72M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
luckybrand.com revenue by year

luckybrand.com's monthly revenueOVER TIME
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Over the past three months, luckybrand.com revenue has experienced decline of 26%, compared to the preceding three months.

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luckybrand.com revenue decline for last six months
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OVERVIEW
In April 2026, luckybrand.com achieved online sales of $8,173,783, significantly surpassing the FASHION AND APPAREL median of $78,791, yet trailing the market leader, shein.com, at $860,961,522. With a conversion rate between 2.50-3.00%, it closely approaches the industry high of 3.05% and notably exceeds the low of 0.65%. The average order value (AOV) ranges from $75 to $100, aligning closely with the low AOV benchmark of $76 while falling short of the high of $389. The site recorded 2,963,545 sessions, well above the industry median of 35,276 but significantly behind shein.com’s impressive 281,585,790 sessions.
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luckybrand.com competitors

In April 2026, luckybrand.com generated a revenue of $8,173,783 from 82,676 transactions across 2,963,545 sessions, achieving an average order value (AOV) between $75-100 and a conversion rate of 2.50-3.00%. Competitor buckle.com led with slightly higher revenue at $8,203,105 and a better conversion rate of 3.00-3.50%, but had fewer transactions (66,909). lee.com followed with $4,834,842 in revenue, 47,600 transactions, and a similar AOV of $100-125, maintaining a conversion rate of 2.00-2.50%. Meanwhile, blnts.com, with $570,544 in revenue and 8,780 transactions, underperformed, with an AOV of $50-75 and a conversion rate of 1.50-2.00%. Todd Shelton reported a niche market revenue of $160,659 and a high AOV of $325-350 but struggled with only 463 transactions and a low conversion rate of 0.50-1.00%. Overall, luckybrand.com remains competitive, particularly against blnts.com and toddshelton.com.

blnts.com screenshot
#1 blnts.com
570.5K
Revenue
545.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
toddshelton.com screenshot
#2 toddshelton.com
160.7K
Revenue
64.3K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
lee.com screenshot
#3 lee.com
4.8M
Revenue
2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
luckyshoes.com screenshot
#4 luckyshoes.com
58.6K
Revenue
25.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
buckle.com screenshot
#5 buckle.com
8.2M
Revenue
2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
luckybrand.com vs top market performers
luckybrand.com
top retailers
conversion rate vs average order value for luckybrand.com and its competitors
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Revenue share by device at luckybrand.com

In April large majority of sales on luckybrand.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In April large majority of sales on luckybrand.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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luckybrand.com channels

Identify top traffic channels that drive growth for luckybrand.comand discover how performance of traffic channels has changed over time.

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luckybrand.com Google Ads spend

Evaluate luckybrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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luckybrand.com devices

Review luckybrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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luckybrand.com top markets

Explore luckybrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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luckybrand.com country & global rank

Assess the ranking of luckybrand.com among other retailers within its primary country and worldwide.

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