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Dec 2025
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Home/Insights/Retailers/luckybrand.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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11.1M
Revenue
Dec 25
2.9M
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Luckybrand.com is an online retail platform that offers a variety of clothing and accessories for men, women, and children. With a focus on denim, they provide a wide range of jeans along with other casual apparel such as t-shirts, jackets, and footwear. The website also features sales and new arrivals.

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luckybrand.com Annual Revenue and Growth

luckybrand.com's annual sales on its online store amounted to $72.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$72.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
luckybrand.com revenue by year

luckybrand.com's monthly revenueOVER TIME
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Over the past three months, luckybrand.com revenue has experienced growth of 191%, compared to the preceding three months.

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luckybrand.com revenue growth for last six months
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OVERVIEW
In December 2025, luckybrand.com generated $11,130,934 in online sales with a conversion rate of 3.50-4.00%, surpassing the FASHION AND APPAREL average of 3.17%. Its average order value (AOV) ranged from $75-100, aligning with the sector's lower threshold. The site recorded 2,937,110 sessions, significantly above the industry median of 39,789 but far from the leading competitor shein.com, which had 304,519,814 sessions. Despite its success, luckybrand.com remains a small player compared to the largest market competitor, macys.com, which amassed $926,839,757 in revenue. Overall, these metrics reflect strong performance in a competitive landscape.
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luckybrand.com competitors

In December 2025, luckybrand.com outperformed most of its competitors in terms of revenue. luckybrand.com generated $11,130,934 in revenue from 116,448 transactions and 2,937,110 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 3.50-4.00%. In comparison, some of its competitors lag behind significantly. For example, blnts.com only earned $1,112,160 in revenue with 16,204 transactions and 622,128 sessions, showcasing a lower AOV of $50-75 and a conversion rate of 2.50-3.00%. toddshelton.com and luckyshoes.com also had lower revenues and conversion rates. However, some competitors like lee.com and buckle.com were closer in revenue, but still fell short in terms of transactions and sessions. Overall, luckybrand.com stands out as a leader in the market based on these metrics.

blnts.com screenshot
#1 blnts.com
1.1M
Revenue
622.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
toddshelton.com screenshot
#2 toddshelton.com
110.8K
Revenue
40.5K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
lee.com screenshot
#3 lee.com
5.3M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
luckyshoes.com screenshot
#4 luckyshoes.com
53.5K
Revenue
27.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
wrangler.com screenshot
#5 wrangler.com
11.2M
Revenue
4.4M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
luckybrand.com vs top market performers
luckybrand.com
top retailers
conversion rate vs average order value for luckybrand.com and its competitors
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Revenue share by device at luckybrand.com

In December large majority of sales on luckybrand.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In December large majority of sales on luckybrand.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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luckybrand.com channels

Identify top traffic channels that drive growth for luckybrand.comand discover how performance of traffic channels has changed over time.

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luckybrand.com Google Ads spend

Evaluate luckybrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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luckybrand.com devices

Review luckybrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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luckybrand.com top markets

Explore luckybrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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luckybrand.com country & global rank

Assess the ranking of luckybrand.com among other retailers within its primary country and worldwide.

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