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May 2025
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Home/Insights/Retailers/express.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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21.5M
Revenue
5.4M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
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Express.com is an online retail platform offering a variety of mens and womens clothing, accessories, and footwear. They specialize in trendy and fashionable attire, targeting young adults seeking stylish garments. The website provides a convenient shopping experience via its user-friendly interface and offers regular promotions and sales throughout the year.

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express.com's revenueOVER TIME
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Over the past three months, express.com revenue has experienced decline of 6.9%, compared to the preceding three months.

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express.com revenue decline for last six months
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OVERVIEW
In May 2025, express.com in the FASHION AND APPAREL industry generated $21,451,310 in online sales with a conversion rate of 4.00-4.50% and an AOV of $75-100. This performance falls below shein.com, the largest online store with $731,622,726 in revenue and the highest AOV of $415. Despite this, express.com had 5,387,013 sessions, outperforming the median of 33,223 in the industry. express.com's metrics position them competitively within the FASHION AND APPAREL sector, although there is room for growth in increasing revenue and conversion rates to reach higher levels of success.
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express.com competitors

In May 2025, express.com generated a revenue of $21,451,310 from 218,537 transactions and 5,387,013 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 4.00-4.50%. Comparing this data to its competitors, asos.com stands out with a revenue of $99,695,645 from 674,560 transactions and 60,493,121 sessions, boasting an AOV of $125-150 but a lower conversion rate of 1.00-1.50%. nordstromrack.com follows with $72,691,408 revenue, 730,671 transactions, and 31,823,856 sessions, similar AOV of $75-100, but a conversion rate of 2.00-2.50%. lulus.com and anntaylor.com have revenues closer to express.com, but H&m.com dominates with a revenue of $201,009,880, 2,663,858 transactions, and 96,615,594 sessions, aligning in AOV with express.com at $75-100 and a conversion rate of 2.50-3.00%.

lulus.com screenshot
#1 lulus.com
23.4M
Revenue
9.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
nordstromrack.com screenshot
#2 nordstromrack.com
72.7M
Revenue
31.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hm.com screenshot
#3 hm.com
201M
Revenue
96.6M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
asos.com screenshot
#4 asos.com
99.7M
Revenue
60.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
anntaylor.com screenshot
#5 anntaylor.com
24.4M
Revenue
5.2M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
express.com vs top market performers
express.com
top retailers
conversion rate vs average order value for express.com and its competitors
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Revenue share by device at express.com

In May large majority of sales on express.com, 52% was finalized on mobile devices, with 48% of sales coming from desktop devices.

In May large majority of sales on express.com, 52% was finalized on mobile devices, with 48% of sales coming from desktop devices.
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express.com channels

Identify top traffic channels that drive growth for express.comand discover how performance of traffic channels has changed over time.

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express.com Google Ads spend

Evaluate express.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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express.com devices

Review express.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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express.com top markets

Explore express.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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express.com country & global rank

Assess the ranking of express.com among other retailers within its primary country and worldwide.

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