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Jul 2026
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Home/Insights/Retailers/madison-reed.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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583.6K
Revenue
Jul 26
432.9K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Madison-reed.com is an online platform that offers a variety of hair care products, primarily focusing on hair color. Their range includes permanent and demi-permanent hair dyes, root touch-up kits, hair glosses, and color-enhancing shampoos & conditioners. The site also provides color recommendations, virtual try-on tools, and detailed usage instructions.

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Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

madison-reed.com Annual Revenue and Growth

madison-reed.com's annual sales on its online store amounted to $9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
madison-reed.com revenue by year

madison-reed.com's monthly revenueOVER TIME
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Over the past three months, madison-reed.com revenue has experienced decline of 11%, compared to the preceding three months.

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madison-reed.com revenue decline for last six months
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OVERVIEW
madison-reed.com has a conversion rate of 2.00-2.50% for the month of July 2026, which is within the typical beauty and cosmetics store range of 1.1% to 4.37%. The average order value (AOV) stands between $50-75, aligning with a typical beauty and cosmetics store's range of $52 to $207. Revenue for online sales reached $584,000, significantly higher than the typical beauty and cosmetics store's $39,200. Additionally, madison-reed.com attracted 433,000 sessions, far exceeding the typical beauty and cosmetics store's 17,100 sessions. In comparison to the largest, ulta.com, which generates $161.3 million, madison-reed.com performs well within the competitive landscape.
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madison-reed.com competitors

In July 2026, madison-reed.com excelled in transactions, ranking second with 10,100, only trailing sallybeauty.com by 175,000. However, its revenue of $584,000 places it fourth among competitors, significantly behind sallybeauty.com, which leads with $11.6 million. In terms of sessions, madison-reed.com again ranks fourth, with 433,000 sessions compared to sallybeauty.com’s 6.1 million, indicating a substantial gap of 5.7 million sessions. The average order value (AOV) for madison-reed.com falls within the range of $50-75, aligning with garnierusa.com, which has the same AOV but lower revenue of $329,000. Meanwhile, competitors like esalon.com and lorealparisusa.com boast higher AOVs of $125-150 but struggle with lower transaction counts. Despite its strong transaction performance, madison-reed.com must enhance its overall revenue and session metrics to compete more effectively against its larger rivals.

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715.7K
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Conv. rate
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AOV
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1.1M
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254.5K
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3.0-3.5%
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AOV
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328.9K
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620.8K
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472K
Sessions
1.0-1.5%
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AOV
lorealparisusa.com screenshot
#5 lorealparisusa.com
1.1M
Revenue
1.6M
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
madison-reed.com vs top market performers
madison-reed.com
top retailers
conversion rate vs average order value for madison-reed.com and its competitors
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Revenue share by device at madison-reed.com

In July large majority of sales on madison-reed.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on madison-reed.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries madison-reed.com operates in

madison-reed.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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madison-reed.com channels

Identify top traffic channels that drive growth for madison-reed.comand discover how performance of traffic channels has changed over time.

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madison-reed.com Google Ads spend

Evaluate madison-reed.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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madison-reed.com devices

Review madison-reed.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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madison-reed.com top markets

Explore madison-reed.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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madison-reed.com country & global rank

Assess the ranking of madison-reed.com among other retailers within its primary country and worldwide.

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