Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2026
All countries
Home/Insights/Retailers/madison-reed.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for madison-reed.commadison-reed.com

Start benchmarking for free
Sign in with GoogleSign up with Google
945.2K
Revenue
May 26
435.1K
Sessions
May 26
3.5-4.0%
Conv. rate
May 26
$50-75
AOV
May 26
Loading...

Madison-reed.com is an online platform that offers a variety of hair care products, primarily focusing on hair color. Their range includes permanent and demi-permanent hair dyes, root touch-up kits, hair glosses, and color-enhancing shampoos & conditioners. The site also provides color recommendations, virtual try-on tools, and detailed usage instructions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

madison-reed.com Annual Revenue and Growth

madison-reed.com's annual sales on its online store amounted to $9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
madison-reed.com revenue by year

madison-reed.com's monthly revenueOVER TIME
View real-time data

Over the past three months, madison-reed.com revenue has experienced growth of 6.1%, compared to the preceding three months.

View real-time data
madison-reed.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2026, madison-reed.com, a key player in the lifestyle and beauty sector, achieved impressive online sales of $945,241, significantly surpassing the median of $41,533, with a conversion rate ranging between 3.50-4.00%, close to the sector's high of 4.55%. Their average order value (AOV) stands between $50-75, aligning with the industry low, while the website recorded 435,113 sessions, well above the median of 16,416 but far from industry leader sephora.com’s 60,095,887 sessions, illustrating strong engagement within a competitive market.
Read more

madison-reed.com competitors

In May 2026, madison-reed.com generated $945,241 in revenue from 17,086 transactions over 435,113 sessions, yielding a conversion rate of 3.50-4.00% and an average order value (AOV) of $50-75. Comparatively, esalon.com outperformed in revenue with $1,610,117 but had fewer transactions (11,158) and a lower conversion rate of 3.00-3.50%. L'orealparisusa.com achieved $1,139,277 in revenue, though its AOV ($100-125) was higher than madison-reed.com's. Conversely, sallybeauty.com dominated with an astonishing revenue of $10,849,288 from 199,474 transactions, albeit with a similar AOV of $50-75 and a conversion rate of 3.00-3.50%. In stark contrast, garnierusa.com and manicpanic.com lagged significantly, recording $298,076 and $40,873 in revenue respectively, both suffering from conversion rates below 1.00%. Overall, madison-reed.com remains competitive, particularly among its mid-tier rivals.

wella.com screenshot
#1 wella.com
546.6K
Revenue
728.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
esalon.com screenshot
#2 esalon.com
1.6M
Revenue
335.9K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
garnierusa.com screenshot
#3 garnierusa.com
298.1K
Revenue
715.6K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
redken.com screenshot
#4 redken.com
526.1K
Revenue
406.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
lorealparisusa.com screenshot
#5 lorealparisusa.com
1.1M
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
madison-reed.com vs top market performers
madison-reed.com
top retailers
conversion rate vs average order value for madison-reed.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at madison-reed.com

In May large majority of sales on madison-reed.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on madison-reed.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries madison-reed.com operates in

madison-reed.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

madison-reed.com channels

Identify top traffic channels that drive growth for madison-reed.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

madison-reed.com Google Ads spend

Evaluate madison-reed.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

madison-reed.com devices

Review madison-reed.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

madison-reed.com top markets

Explore madison-reed.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

madison-reed.com country & global rank

Assess the ranking of madison-reed.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard