sallybeauty.com
Sallybeauty.com is an online platform offering a wide variety of beauty products to customers. The website features a range of items including hair care and styling products, skin care, makeup, and nail care supplies. It serves as a convenient destination for shoppers seeking diverse beauty-related choices.
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sallybeauty.com Annual Revenue and Growth
sallybeauty.com's annual sales on its online store amounted to $100.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
sallybeauty.com's monthly revenueOVER TIME
Over the past three months, sallybeauty.com revenue has experienced decline of 60%, compared to the preceding three months.
sallybeauty.com competitors
In April 2026, sallybeauty.com generated $5,575,644 in revenue from 108,136 transactions, yielding a conversion rate of 1.50-2.00% over 6,041,139 sessions, with an average order value (AOV) of $50-75. In contrast, ulta.com leads with $85,030,871 in revenue and a conversion rate of 2.50-3.00%, despite a lower AOV of $50-75. Meanwhile, cosmoprofbeauty.com, while significantly higher in revenue at $17,719,320, boasts an impressive AOV of $250-275 but a much lower transaction count. saloncentric.com follows closely behind sallybeauty.com with $7,274,736 in revenue, an AOV of $125-150, and a conversion rate of 7.00-7.50%. marlobeauty.com and lorealparisusa.com both struggle with lower metrics, making sallybeauty.com competitive, especially within the beauty sector's mid-range AOV.
Revenue share by device at sallybeauty.com
In April large majority of sales on sallybeauty.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sallybeauty.com channels
Identify top traffic channels that drive growth for sallybeauty.comand discover how performance of traffic channels has changed over time.
sallybeauty.com Google Ads spend
Evaluate sallybeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sallybeauty.com devices
Review sallybeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
