manicpanic.com
Manicpanic.com is a website that offers a range of hair care and color products. They sell vibrant and bold hair dye shades, hair bleaching kits, styling gels, shampoos, conditioners, and accessories. Their products are known for their high-quality ingredients and their commitment to cruelty-free and vegan manufacturing practices.
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manicpanic.com Annual Revenue and Growth
manicpanic.com's annual sales on its online store amounted to $727.7K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
manicpanic.com's monthly revenueOVER TIME
Over the past three months, manicpanic.com revenue has experienced decline of 8.6%, compared to the preceding three months.
manicpanic.com competitors
In September 2025, manicpanic.com generated a revenue of $30,388 with 1,020 transactions and 174,555 sessions, boasting an average order value (AOV) range of $25-50 and a conversion rate of 0.50-1.00. Comparing this data to its competitors, Arctic Fox Hair Color had the highest revenue of $172,718 with 2,355 transactions and 281,220 sessions, with an AOV range of $50-75 and a conversion rate of 0.50-1.00. Lunar Tides Hair had a revenue of $232,445 with 3,089 transactions and 113,259 sessions, a high AOV range of $75-100, and a conversion rate of 2.50-3.00. While manicpanic.com falls behind in revenue compared to its competitors like Madison Reed with $593,665 revenue, it is on par with Medusa's Makeup in terms of transactions and sessions. However, manicpanic.com may need to improve its AOV and conversion rate to compete more effectively in the market.
Revenue share by device at manicpanic.com
In September large majority of sales on manicpanic.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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manicpanic.com channels
Identify top traffic channels that drive growth for manicpanic.comand discover how performance of traffic channels has changed over time.
manicpanic.com Google Ads spend
Evaluate manicpanic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
manicpanic.com devices
Review manicpanic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
