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Nov 2025
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Home/Insights/Retailers/manicpanic.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for manicpanic.commanicpanic.com

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34K
Revenue
Nov 25
180.7K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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Manicpanic.com is a website that offers a range of hair care and color products. They sell vibrant and bold hair dye shades, hair bleaching kits, styling gels, shampoos, conditioners, and accessories. Their products are known for their high-quality ingredients and their commitment to cruelty-free and vegan manufacturing practices.

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manicpanic.com Annual Revenue and Growth

manicpanic.com's annual sales on its online store amounted to $727.7K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$727.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
manicpanic.com revenue by year

manicpanic.com's monthly revenueOVER TIME
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Over the past three months, manicpanic.com revenue has experienced growth of 21%, compared to the preceding three months.

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manicpanic.com revenue growth for last six months
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OVERVIEW
In November 2025, manicpanic.com generated $33,963 in online sales, below the industry median of $52,547 in the BEAUTY AND COSMETICS sector, with a conversion rate between 0.50-1.00%, significantly lower than the high of 5.32%; their average order value (AOV) ranged from $25-50, while the sector's high AOV reached $204; the site attracted 180,701 sessions, far exceeding the median of 19,748 but dwarfed by leading competitor sephora.com with 76,114,809 sessions, indicating room for growth in both revenue and customer engagement.
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manicpanic.com competitors

In November 2025, manicpanic.com reported a revenue of $33,963 with 1,129 transactions and 180,701 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 0.50-1.00. In comparison, its competitors demonstrated varying levels of success. arcticfoxhaircolor.com led the pack with a revenue of $219,371 from 3,059 transactions and 284,097 sessions, offering an AOV of $50-75 and a conversion rate of 1.00-1.50. lunartideshair.com followed closely behind with $252,106 in revenue from 3,148 transactions and 108,136 sessions, featuring an AOV of $75-100 and a conversion rate of 2.50-3.00. While manicpanic.com may have had a smaller revenue compared to its competitors, its unique product offerings and loyal customer base continue to drive its success in the hair care industry.

arcticfoxhaircolor.com screenshot
#1 arcticfoxhaircolor.com
219.4K
Revenue
284.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lunartideshair.com screenshot
#2 lunartideshair.com
252.1K
Revenue
108.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
limecrime.com screenshot
#3 limecrime.com
71.9K
Revenue
65.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
medusasmakeup.com screenshot
#4 medusasmakeup.com
34.8K
Revenue
23.3K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
madison-reed.com screenshot
#5 madison-reed.com
747.1K
Revenue
355.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
manicpanic.com vs top market performers
manicpanic.com
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conversion rate vs average order value for manicpanic.com and its competitors
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Revenue share by device at manicpanic.com

In November large majority of sales on manicpanic.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In November large majority of sales on manicpanic.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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manicpanic.com channels

Identify top traffic channels that drive growth for manicpanic.comand discover how performance of traffic channels has changed over time.

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manicpanic.com Google Ads spend

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manicpanic.com devices

Review manicpanic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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manicpanic.com top markets

Explore manicpanic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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manicpanic.com country & global rank

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