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May 2025
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Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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2.2M
Revenue
240.7K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
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Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

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merchology.com's revenueOVER TIME
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Over the past three months, merchology.com revenue has experienced growth of 19%, compared to the preceding three months.

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merchology.com revenue growth for last six months
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OVERVIEW
In May 2025, merchology.com, a FASHION AND APPAREL online store, generated a revenue of $2,166,767 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $375-400. This places them among the top performers in the industry, with shein.com leading in revenue at $731,622,726 and the highest conversion rate at 3.09%. merchology.com's session count for the month was 240,673, surpassing the median of 33,223. These metrics indicate a strong online presence and customer engagement, positioning merchology.com as a key player in the lifestyle and apparel sector.
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merchology.com competitors

In May 2025, merchology.com recorded a revenue of $2,166,767 from 5,557 transactions with 240,673 sessions, boasting an average order value (AOV) of $375-400 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, customink.com leads the pack with revenue of $11,500,769 from 27,962 transactions and 2,622,311 sessions, offering an AOV of $400-425 and a conversion rate of 1.00-1.50%. Meanwhile, 4imprint.com stands out with a revenue of $25,499,717 from 44,280 transactions and 1,719,736 sessions, featuring an AOV of $575-600 and a conversion rate of 2.50-3.00%. logosoftwear.com and threadlogic.com trail behind merchology.com in terms of revenue and transactions, while underarmour.com dominates in sessions but with a significantly lower AOV and conversion rate.

logosoftwear.com screenshot
#1 logosoftwear.com
1.1M
Revenue
172.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
threadlogic.com screenshot
#2 threadlogic.com
247.7K
Revenue
88.4K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
4imprint.com screenshot
#3 4imprint.com
25.5M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$500-600
AOV
customink.com screenshot
#4 customink.com
11.5M
Revenue
2.6M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
underarmour.com screenshot
#5 underarmour.com
28.8M
Revenue
7.4M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
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Revenue share by device at merchology.com

In May large majority of sales on merchology.com, 91% was finalized on desktop devices, with 9.3% of sales coming from mobile devices.

In May large majority of sales on merchology.com, 91% was finalized on desktop devices, with 9.3% of sales coming from mobile devices.
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merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

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merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

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