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Jul 2025
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Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for merchology.commerchology.com

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2.3M
Revenue
259K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
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Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

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merchology.com's revenueOVER TIME
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Over the past three months, merchology.com revenue has experienced growth of 28%, compared to the preceding three months.

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merchology.com revenue growth for last six months
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OVERVIEW
In July 2025, merchology.com in the FASHION AND APPAREL industry generated $2,306,560 in online sales with a conversion rate of 2.00-2.50% and an AOV of $375-400. This places them among the top performers, although shein.com leads with $817,680,251 in revenue and 294,721,604 sessions. merchology.com's 258,978 sessions are above the median of 36,317. The high conversion rate of 2.96% and AOV of $402 are noteworthy, while the lowest conversion rate and AOV in the industry are 0.62% and $82, respectively.
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merchology.com competitors

In July 2025, merchology.com generated $2,306,560 in revenue from 5,962 transactions with 258,978 sessions, boasting an average order value (AOV) of $375-$400 and a conversion rate of 2.00-2.50%. Compared to its competitors, merchology.com falls behind in revenue when compared to 4imprint.com at $26,169,381 and customink.com at $18,025,368. However, merchology.com surpasses threadlogic.com in revenue by a significant margin. In terms of conversion rate, merchology.com is on par with 4imprint.com but lags behind underarmour.com, which boasts a higher conversion rate of 3.50-4.00%. While merchology.com's AOV is competitive, falling in line with customink.com, it falls short of logosoftwear.com and 4imprint.com, which have higher AOVs. Despite facing stiff competition, merchology.com holds its own in the market with its solid performance metrics.

logosoftwear.com screenshot
#1 logosoftwear.com
991.2K
Revenue
177.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
threadlogic.com screenshot
#2 threadlogic.com
187.8K
Revenue
101.2K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
4imprint.com screenshot
#3 4imprint.com
26.2M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$500-600
AOV
customink.com screenshot
#4 customink.com
18M
Revenue
3.8M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
underarmour.com screenshot
#5 underarmour.com
34.2M
Revenue
10.2M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
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Revenue share by device at merchology.com

In July large majority of sales on merchology.com, 93% was finalized on desktop devices, with 7.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on merchology.com, 93% was finalized on desktop devices, with 7.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

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merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

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