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Aug 2026
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Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for merchology.commerchology.com

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3.1M
Revenue
Aug 26
361.4K
Sessions
Aug 26
2.0-2.5%
Conv. rate
Aug 26
$350-375
AOV
Aug 26
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Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

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merchology.com Annual Revenue and Growth

merchology.com's annual sales on its online store amounted to $26.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$26.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
merchology.com revenue by year

merchology.com's monthly revenueOVER TIME
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Over the past three months, merchology.com revenue has experienced growth of 20%, compared to the preceding three months.

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merchology.com revenue growth for last six months
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OVERVIEW
merchology.com operates in the fashion and apparel category, achieving $3.1 million in online sales for the month of August 2026. In comparison, the average store in the fashion and apparel category generates around $87,900 monthly. The site's conversion rate of 2.00-2.50% is within the typical range of 0.65% to 3.1%. With an average order value (AOV) of $350-375, it falls within the category's typical AOV range of $84 to $408. Additionally, merchology.com attracted 361,000 sessions, significantly higher than the average store in the fashion and apparel category, which sees about 37,200 sessions monthly.
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merchology.com competitors

In the competitive set of logosoftwear.com, threadlogic.com, 4imprint.com, customink.com, and underarmour.com, merchology.com demonstrates solid performance. As of August 2026, merchology.com achieved a revenue of $3.1 million from 8,235 transactions and 361,000 sessions, with an average order value (AOV) between $350-375 and a conversion rate of 2.00-2.50%. While it ranks fourth among its peers, it trails significantly behind underarmour.com, which leads with $30.5 million in revenue and 351,000 transactions. Comparatively, logosoftwear.com, with a revenue of $918,000 and 1,921 transactions, is also lower. threadlogic.com lags further with $197,000 in revenue and 620 transactions, showcasing the challenges smaller players face. Overall, while merchology.com performs respectably, it still operates in the shadow of larger competitors like 4imprint.com and customink.com, which achieve substantially higher revenues and transaction volumes.

logosoftwear.com screenshot
#1 logosoftwear.com
918.2K
Revenue
147.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
threadlogic.com screenshot
#2 threadlogic.com
196.8K
Revenue
109.8K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
4imprint.com screenshot
#3 4imprint.com
27.7M
Revenue
1.8M
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
customink.com screenshot
#4 customink.com
18.2M
Revenue
3.6M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
underarmour.com screenshot
#5 underarmour.com
30.5M
Revenue
7.5M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
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Revenue share by device at merchology.com

In August large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries merchology.com operates in

merchology.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

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merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

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