Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Mar 2026
All countries
Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for merchology.commerchology.com

Start benchmarking for free
Sign in with GoogleSign up with Google
2.6M
Revenue
Mar 26
311.6K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$350-375
AOV
Mar 26
Loading...

Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

merchology.com Annual Revenue and Growth

merchology.com's annual sales on its online store amounted to $26.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$26.2M
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
merchology.com revenue by year

merchology.com's monthly revenueOVER TIME
View real-time data

Over the past three months, merchology.com revenue has experienced decline of 13%, compared to the preceding three months.

View real-time data
merchology.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In March 2026, merchology.com achieved impressive online sales of $2,633,575, significantly surpassing the FASHION AND APPAREL median of $83,040, with a conversion rate between 2.00-2.50%, close to the category's high of 3.14%. The average order value (AOV) ranged from $350-375, nearly matching the high of $377, while total sessions reached 311,596, far exceeding the median of 36,457 but still dwarfed by shein.com’s 298,145,068 sessions, the leading store in the sector. Overall, merchology.com demonstrated robust performance within a competitive market landscape.
Read more

merchology.com competitors

merchology.com stands out among its competitors in March 2026 with a revenue of $2,633,575 from 7,297 transactions and 311,596 sessions, boasting an average order value (AOV) range of $350-375 and a conversion rate of 2.00-2.50%. When compared to similar domains like logosoftwear.com, threadlogic.com, 4imprint.com, customink.com, and underarmour.com, merchology.com falls in the middle in terms of revenue. 4imprint.com leads the pack with a significantly higher revenue of $25,586,205 from 43,009 transactions and 1,689,403 sessions, with the highest AOV range of $575-600 and a conversion rate of 2.50-3.00%. merchology.com has a more competitive AOV and conversion rate compared to logosoftwear.com and threadlogic.com but lags behind customink.com and underarmour.com in terms of revenue and conversion rates. Overall, merchology.com holds its own in the competitive landscape of online merchandise stores.

logosoftwear.com screenshot
#1 logosoftwear.com
1.2M
Revenue
223.9K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
threadlogic.com screenshot
#2 threadlogic.com
339.5K
Revenue
84.1K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
4imprint.com screenshot
#3 4imprint.com
25.6M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$500-600
AOV
customink.com screenshot
#4 customink.com
13.5M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
underarmour.com screenshot
#5 underarmour.com
25.9M
Revenue
8.6M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at merchology.com

In March large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard