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Jan 2026
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Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for merchology.commerchology.com

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2.4M
Revenue
Jan 26
309.7K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$350-375
AOV
Jan 26
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Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

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merchology.com Annual Revenue and Growth

merchology.com's annual sales on its online store amounted to $26.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$26.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
merchology.com revenue by year

merchology.com's monthly revenueOVER TIME
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Over the past three months, merchology.com revenue has experienced growth of 8.8%, compared to the preceding three months.

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merchology.com revenue growth for last six months
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OVERVIEW
In January 2026, merchology.com generated online sales revenue of $2,364,805, significantly exceeding the FASHION AND APPAREL median of $91,806, while boasting a conversion rate of 2.00-2.50%, just shy of the industry high of 3.1%. Their average order value (AOV) ranged from $350 to $375, compared to the high of $390 in the sector. The website attracted 309,733 sessions, markedly higher than the median of 38,909 sessions, though far from the top player, shein.com, which achieved an impressive 279,580,739 sessions and $809,875,018 in revenue, highlighting merchology.com's solid performance amidst fierce competition.
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merchology.com competitors

In January 2026, merchology.com reported a revenue of $2,364,805 with 6,704 transactions and 309,733 sessions, boasting an average order value (AOV) of $350-375 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, we can see that merchology.com falls behind giants like 4imprint.com and customink.com in terms of revenue, transactions, and sessions. However, it outperforms smaller competitors like threadlogic.com in these metrics. When looking at AOV, merchology.com is competitive with logosoftwear.com but falls short compared to 4imprint.com. Additionally, merchology.com's conversion rate is on par with most of its competitors, showcasing a solid performance in converting sessions into transactions. Despite facing tough competition in the industry, merchology.com holds its own in key metrics, indicating a strong position in the market.

logosoftwear.com screenshot
#1 logosoftwear.com
1.6M
Revenue
181.2K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
threadlogic.com screenshot
#2 threadlogic.com
319.6K
Revenue
101.6K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
4imprint.com screenshot
#3 4imprint.com
20.9M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
customink.com screenshot
#4 customink.com
15.6M
Revenue
2.9M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
underarmour.com screenshot
#5 underarmour.com
41.8M
Revenue
10.8M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
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Revenue share by device at merchology.com

In January large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

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merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

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