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Apr 2026
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Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for merchology.commerchology.com

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2.3M
Revenue
Apr 26
306.2K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$325-350
AOV
Apr 26
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Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

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merchology.com Annual Revenue and Growth

merchology.com's annual sales on its online store amounted to $26.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$26.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
merchology.com revenue by year

merchology.com's monthly revenueOVER TIME
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Over the past three months, merchology.com revenue has experienced decline of 7%, compared to the preceding three months.

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merchology.com revenue decline for last six months
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OVERVIEW
In April 2026, merchology.com, operating in the FASHION AND APPAREL industry, achieved impressive online sales revenue of $2,347,911, far exceeding the median of $78,791. The site's conversion rate ranged between 2.00-2.50%, slightly below the industry's high of 3.05%. With an average order value (AOV) of $325-350, it remains competitive yet lower than the top AOV of $389. The platform recorded 306,174 sessions, significantly surpassing the median of 35,276, but still far behind the market leader shein.com, which boasts a staggering 281,585,790 sessions, indicating substantial growth potential for merchology.com.
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merchology.com competitors

In April 2026, merchology.com achieved a revenue of $2,347,911 with 6,793 transactions across 306,174 sessions, boasting an average order value (AOV) of $325-$350 and a conversion rate of 2.00-2.50%. In comparison, logosoftwear.com generated $990,277 from 3,093 transactions, indicating a lower conversion rate of 1.50-2.00% and an AOV slightly below merchology. threadlogic.com lagged further behind with revenues of $285,394 and a conversion rate of 1.00-1.50%. Conversely, industry giants like 4imprint.com and customink.com reported substantial revenues of $25,149,962 and $14,124,035, respectively, with 4imprint.com having the highest conversion rate at 2.50-3.00%. underarmour.com significantly outperformed all with a revenue of $23,674,221 and a high conversion rate of 4.50-5.00%, albeit with a lower AOV. Overall, while merchology.com ranks well among smaller competitors, it still trails behind larger brands in terms of revenue and reach.

logosoftwear.com screenshot
#1 logosoftwear.com
990.3K
Revenue
187.7K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
threadlogic.com screenshot
#2 threadlogic.com
285.4K
Revenue
74.5K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
4imprint.com screenshot
#3 4imprint.com
25.1M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$500-600
AOV
customink.com screenshot
#4 customink.com
14.1M
Revenue
3.1M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
underarmour.com screenshot
#5 underarmour.com
23.7M
Revenue
8.4M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
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Revenue share by device at merchology.com

In April large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

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merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

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