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Nov 2025
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Home/Insights/Retailers/merchology.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for merchology.commerchology.com

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2.9M
Revenue
Nov 25
330.2K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$350-375
AOV
Nov 25
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Merchology.com is an e-commerce platform offering a wide array of promotional products and custom apparel. Their product range includes clothing items such as t-shirts, hoodies, caps, and jackets, as well as accessories like bags, drinkware, and technology gadgets. They cater to businesses, organizations, and individuals seeking personalized merchandise solutions.

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merchology.com Annual Revenue and Growth

merchology.com's annual sales on its online store amounted to $25.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2024
$25.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
merchology.com revenue by year

merchology.com's monthly revenueOVER TIME
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Over the past three months, merchology.com revenue has experienced growth of 26%, compared to the preceding three months.

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merchology.com revenue growth for last six months
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OVERVIEW
In November 2025, merchology.com, operating in the lifestyle/fashion and apparel industry, achieved online sales revenue of $2,949,087, significantly surpassing the median of $93,064, though far from shein.com's $916,157,774. With a conversion rate of 2.00-2.50%, Merchology is close to the industry average but below the high of 3.37%. Its average order value (AOV) ranged from $350 to $375, aligning with the high end of the sector, while its sessions totaled 330,245, markedly higher than the median of 36,492, but still dwarfed by shein.com's 342,497,064 sessions.
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merchology.com competitors

When comparing merchology.com to its competitors in November 2025, we can see that merchology.com has a revenue of $2,949,087 with 8,185 transactions and 330,245 sessions. Its average order value (AOV) ranges between $350-375, and its conversion rate falls between 2.00-2.50%. In comparison, logosoftwear.com has a revenue of $1,921,195 with 4,701 transactions and 251,935 sessions, boasting a higher AOV of $400-425 but a slightly lower conversion rate of 1.50-2.00%. threadlogic.com falls behind with a revenue of $358,571, 1,145 transactions, and 104,049 sessions, with an AOV of $300-325 and a conversion rate of 1.00-1.50%. When looking at the giants in the industry like 4imprint.com and customink.com, merchology.com's performance in terms of revenue, transactions, and AOV is notably smaller, but its conversion rate remains competitive within the range of its peers.

logosoftwear.com screenshot
#1 logosoftwear.com
1.9M
Revenue
251.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
threadlogic.com screenshot
#2 threadlogic.com
358.6K
Revenue
104K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
4imprint.com screenshot
#3 4imprint.com
18.5M
Revenue
1.4M
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
customink.com screenshot
#4 customink.com
18M
Revenue
3.2M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
underarmour.com screenshot
#5 underarmour.com
50.5M
Revenue
11.1M
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
merchology.com vs top market performers
merchology.com
top retailers
conversion rate vs average order value for merchology.com and its competitors
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Revenue share by device at merchology.com

In November large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on merchology.com, 93% was finalized on desktop devices, with 6.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merchology.com channels

Identify top traffic channels that drive growth for merchology.comand discover how performance of traffic channels has changed over time.

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merchology.com Google Ads spend

Evaluate merchology.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchology.com devices

Review merchology.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchology.com top markets

Explore merchology.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchology.com country & global rank

Assess the ranking of merchology.com among other retailers within its primary country and worldwide.

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