underarmour.com
Underarmour.com is a website that offers a wide range of athletic apparel and accessories. They sell products such as clothing, footwear, and sports gear for various sports and activities. The site provides options for men, women, and kids, and contains features such as user reviews and detailed product information.
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underarmour.com Annual Revenue and Growth
underarmour.com's annual sales on its online store amounted to $416.3M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
underarmour.com's monthly revenueOVER TIME
Over the past three months, underarmour.com revenue has experienced decline of 34%, compared to the preceding three months.
underarmour.com competitors
In May 2026, underarmour.com generated $35,397,890 in revenue from 402,845 transactions over 9,008,266 sessions, achieving a conversion rate between 4.00-4.50%. Comparatively, academy.com outperformed with $52,667,147 in revenue from 547,759 transactions over 18,673,734 sessions, yet had a lower conversion rate of 2.50-3.00%. sportsdirect.com also exceeded underarmour.com with $41,413,555 in revenue and 521,091 transactions, but maintained an even lower conversion rate of 2.50-3.00%. hibbett.com generated $13,113,756 from 105,330 transactions with a conversion rate of 1.50-2.00%. merchology.com reported a modest revenue of $2,477,482 with a higher AOV of $350-375, but struggled with a conversion rate of 2.00-2.50%. proozy.com, while having a high AOV of $100-125, earned only $4,631. Overall, underarmour.com leads in conversion rate among its competitors despite lower total revenue.
Revenue share by device at underarmour.com
In May large majority of sales on underarmour.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries underarmour.com operates in
underarmour.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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underarmour.com channels
Identify top traffic channels that drive growth for underarmour.comand discover how performance of traffic channels has changed over time.
underarmour.com Google Ads spend
Evaluate underarmour.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
underarmour.com devices
Review underarmour.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
