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Dec 2025
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Home/Insights/Retailers/misterspex.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for misterspex.demisterspex.de

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6.1M
Revenue
Dec 25
1M
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Misterspex.de is an established website where a diverse range of eyeglasses, sunglasses, and contact lenses are sold. Customers can browse through a wide selection of popular brands and benefit from various lens options to meet their vision needs. The site also provides online eye tests and a virtual try-on feature for added convenience.

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misterspex.de Annual Revenue and Growth

misterspex.de's annual sales on its online store amounted to $116.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$116.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
misterspex.de revenue by year

misterspex.de's monthly revenueOVER TIME
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Over the past three months, misterspex.de revenue has experienced decline of 1%, compared to the preceding three months.

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misterspex.de revenue decline for last six months
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OVERVIEW
In December 2025, misterspex.de generated impressive online sales revenue of $6,073,151, significantly outperforming the e-commerce industry median of $110,409. With a conversion rate between 4.00-4.50%, it exceeds the industry average of 3.94%. The Average Order Value (AOV) ranged from $125 to $150, below the high benchmark of $338, while attracting 1,001,373 sessions, far above the median of 47,805. Despite being a strong contender, it remains well behind the largest player, qvc.com, which reported revenue of $151,023,785.
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misterspex.de competitors

In December 2025, misterspex.de reported a revenue of $6,073,151 with 42,455 transactions and 1,001,373 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 4.00-4.50%. When compared to its competitors, misterspex.de falls behind fielmann.de, which generated $10,912,988 in revenue from 126,309 transactions and 2,348,172 sessions, boasting an AOV of $75-100 but a higher conversion rate of 5.00-5.50%. Additionally, edel-optics.de, although having a lower revenue than misterspex.de at $930,021, had a higher AOV of $150-175, but a lower conversion rate of 2.00-2.50%. apollo.de, my-spexx.de, and brilledirekt.de also reported varying levels of revenue, transactions, sessions, AOV, and conversion rates compared to misterspex.de. Despite its position among the competition, misterspex.de still holds its own in the market.

edel-optics.de screenshot
#1 edel-optics.de
930K
Revenue
264.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
fielmann.de screenshot
#2 fielmann.de
10.9M
Revenue
2.3M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
apollo.de screenshot
#3 apollo.de
1M
Revenue
752.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
my-spexx.de screenshot
#4 my-spexx.de
77.6K
Revenue
36.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
brilledirekt.de screenshot
#5 brilledirekt.de
96.2K
Revenue
18.7K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
misterspex.de vs top market performers
misterspex.de
top retailers
conversion rate vs average order value for misterspex.de and its competitors
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Revenue share by device at misterspex.de

In December large majority of sales on misterspex.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on misterspex.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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misterspex.de channels

Identify top traffic channels that drive growth for misterspex.deand discover how performance of traffic channels has changed over time.

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misterspex.de Google Ads spend

Evaluate misterspex.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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misterspex.de devices

Review misterspex.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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misterspex.de top markets

Explore misterspex.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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misterspex.de country & global rank

Assess the ranking of misterspex.de among other retailers within its primary country and worldwide.

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