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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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7.6M
Revenue
Aug 25
1.6M
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$125-150
AOV
Aug 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Misterspex.de is an established website where a diverse range of eyeglasses, sunglasses, and contact lenses are sold. Customers can browse through a wide selection of popular brands and benefit from various lens options to meet their vision needs. The site also provides online eye tests and a virtual try-on feature for added convenience.

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misterspex.de Annual Revenue and Growth

misterspex.de's annual sales on its online store amounted to $116.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$116.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
misterspex.de revenue by year

misterspex.de's monthly revenueOVER TIME
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Over the past three months, misterspex.de revenue has experienced decline of 3.4%, compared to the preceding three months.

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misterspex.de revenue decline for last six months
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OVERVIEW
In August 2025, misterspex.de in the e-commerce_and_shopping industry had online sales revenue of $7,627,873 with a median of $88,799. The conversion rate was 3.00-3.50% compared to a very high of 3.66% and a low of 0.69%. The average order value (AOV) was $125-150, with a high of $348 and a low of $57. There were 1,564,532 sessions on the site, with the highest being 28,050,888 on boots.com and a median of 41,767 in the e-commerce_and_shopping category.
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misterspex.de competitors

In August 2025, misterspex.de reported a revenue of 7,627,873 with 54,691 transactions and 1,564,532 sessions, boasting an average order value (AOV) of 125-150 and a conversion rate of 3.00-3.50%. Compared to its competitors, misterspex.de outperformed edel-optics.de, which had a revenue of 568,337, 3,882 transactions, and 372,589 sessions with a conversion rate of 1.00-1.50%. However, fielmann.de surpassed misterspex.de with a revenue of 7,826,342, 100,692 transactions, and 2,622,798 sessions, achieving a higher conversion rate of 3.50-4.00%. apollo.de, my-spexx.de, and brilledirekt.de also had varying levels of performance in terms of revenue, transactions, sessions, AOV, and conversion rates. Despite the competition, misterspex.de remained a strong contender in the online eyewear market, especially in terms of conversion rate and AOV.

edel-optics.de screenshot
#1 edel-optics.de
568.3K
Revenue
372.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
fielmann.de screenshot
#2 fielmann.de
7.8M
Revenue
2.6M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
apollo.de screenshot
#3 apollo.de
932.6K
Revenue
842.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
my-spexx.de screenshot
#4 my-spexx.de
64.4K
Revenue
30K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
brilledirekt.de screenshot
#5 brilledirekt.de
303.5K
Revenue
49K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
misterspex.de vs top market performers
misterspex.de
top retailers
conversion rate vs average order value for misterspex.de and its competitors
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Revenue share by device at misterspex.de

In August large majority of sales on misterspex.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on misterspex.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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misterspex.de channels

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misterspex.de Google Ads spend

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misterspex.de devices

Review misterspex.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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misterspex.de top markets

Explore misterspex.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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misterspex.de country & global rank

Assess the ranking of misterspex.de among other retailers within its primary country and worldwide.

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